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Strategic Management: Concepts and Cases, 5th Edition

by Jeffrey H. Dyer , Paul C. Godfrey , Robert J. Jensen (Brigham Young University), David J. Bryce (Brigham Young University)
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Current price ₹12,430.00
Original price ₹12,823.00
Original price ₹12,823.00
Original price ₹12,823.00
(-3%)
₹12,430.00
Current price ₹12,430.00

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Paperback: Paperback
  • ISBN13: 9781394161904
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Wiley
  • Publisher Imprint: Wiley
  • Publication Date:
  • Pages: 512
  • Original Price: USD 142.95
  • Language: English
  • Edition: N/A
  • Item Weight: 1000 grams
  • BISAC Subject(s): Decision-Making & Problem Solving

Students enjoy the concise and approachable style of Strategic Management: Concepts and Cases, 5th Edition. Written in an accessible Harvard Business Review style with lots of practical examples and strategy tools, this course engages students with an easy-to-understand learning experience to strategic management concepts that will help them succeed in today's workplace. The newest edition of Strategic Management sparks ideas, fuels creative thinking, and discussion, while engaging students via contemporary examples, outstanding author-produced cases, unique Strategy Tool Applications, and much more!

JEFFREY H. DYER (Ph.D., UCLA, 1993) is the Horace Beesley Professor of Strategy at the Marriott School, Brigham Young University, where he serves as Chair of the Department of Organizational Leadership and Strategy.

PAUL C. GODFREY (Ph.D., Washington, 1994) currently serves as the William and Roceil Low Professor of Business Strategy in the Marriott School of Management at Brigham Young University.

ROBERT J. JENSEN (Ph.D., Wharton, 2006) is an associate professor of Strategy and International Business and is a Whitman Faculty and Peery Research Fellow at the Marriott School of Management, Brigham Young University.

DAVID J. BRYCE (Ph.D., Wharton, 2003) is Associate Professor of Organizational Leadership and Strategy at the Marriott School of Management and has been an adjunct Associate Professor of Management at the Wharton School where he has taught strategy in the MBA program for executives.

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