Wiley

• Author(s): Yoram (Jerry) Wind • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Customer RelationsFrom the Back CoverThe fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along co...

• Author(s): Jean D. Sifleet • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Management - GeneralFrom the Back CoverThe ultimate reference on compensation for small business owners Beyond 401(k)s for Small Business Owners presents strategi...

• Author(s): David A. J. Axson • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Management - GeneralFrom the Back CoverBEST PRACTICES IN PLANNING AND PERFORMANCE MANAGEMENT RADICALLY RETHINKING MANAGEMENT FOR A VOLATILE WORLD Third Edition ...

• Author(s): Mark Nigrini • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Accounting - GeneralFrom the Back CoverBENFORD'S LAW Applications for Forensic Accounting, Auditing, and Fraud Detection There are hidden patterns in the chaos that ...

• Author(s): Steven P. Greiner • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Investments & Securities - GeneralFrom the Inside FlapThe pioneer of value investing, Benjamin Graham, believed in a philosophy that continues to be followe...

• Author(s): Edwin Burton • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Finance - GeneralFrom the Inside FlapBehavioral finance applies systematic analysis to ideas that have long existed in the world of trading and investing. However, i...

• Author(s): Michael M. Pompian • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Investments & Securities - GeneralFrom the Back CoverPraise for Behavioral Finance and Investor Types "Michael has done yeoman's service in taking years of...

• Author(s): Steve Hindy • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Corporate & Business History - GeneralFrom the Back CoverBeer School Bottling Success at the Brooklyn Brewery What do you get when you cross a journalist and a ba...

• Author(s): Steve Hindy • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Corporate & Business History - GeneralFrom the Back Cover"Any beer lover hoping to jump on the bandwagon ought first to take a lesson from Beer School." --Time A ...

• Author(s): Jennifer Danek • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Careers - GeneralFrom the Back Cover"I have advised countless medical students and applicants over more than two decades and I repeatedly found myself agreeing wit...

• Author(s): Joe Calloway • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Management - GeneralFrom the Back CoverBecoming a Category of One, Second Edition Joe Calloway's Becoming a Category of One redefined competition with its lessons o...

• Author(s): Joel Libava • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: FranchisesFrom the Back CoverBECOME A FRANCHISE OWNER! THE START-UP GUIDE TO LOWERING RISK, MAKING MONEY, AND OWNING WHAT YOU DO Plenty of people have tired of taking...

• Author(s): Kenneth L. Fisher • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Personal Finance - InvestingFrom the Back CoverMainstream investors are wrong more often than right. Most folks intuitively know this, and statistics and studie...

• Author(s): Igor R. Toshchakov • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Finance - GeneralFrom the Back CoverPraise for Beat The Odds In Forex Trading "Beat the Odds in Forex Trading provides traders with tremendous value by dissem...

• Author(s): Fred Noe • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: BusinessFrom the Back CoverFrom the moment newborn Frederick Booker Noe III arrived home from the hospital in a spanking new 1957 Ford Fairlane that his father spent his...

• Author(s): Michael Strong • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Management - GeneralFrom the Back CoverWhat if the distinction between business and doing good vanished? What if all those who engaged in business were committed t...

• Author(s): Joe Calloway • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Strategic PlanningFrom the Back CoverWhat if you, your team, or your entire organization had absolute clarity about what was most important, and that's where all of ...

• Author(s): Matt Sekerke • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Corporate Finance - GeneralFrom the Back CoverA Risk Measurement and Management Framework that Takes Model Risk Seriously Why do risk models break down? The answer m...

• Author(s): Svetlozar T. Rachev • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Finance - GeneralFrom the Back CoverAn accessible overview of the theory and practice of Bayesian Methods in Finance This first-of-its-kind book explains and ...

• Author(s): Kenneth Allard • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Strategic PlanningFrom the Back CoverPraise for Battling for Competitive Advantage "[Battling for Competitive Advantage] systematically unravels and explains the c...

• Author(s): Charles Spencer • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Western Europe - GeneralFrom the Back CoverA compelling history of the bloody battle that ended Louis XIV's dream of European domination and changed the course of...

• Author(s): Converse • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Sports & Recreation - BasketballFrom the Back CoverThe ConverseR(R) All StaTM team scores with this jam-packed book on the basics of basketball. From jump ball to ju...

• Author(s): John Waupsh • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Banks & BankingFrom the Back CoverFor the last three decades, community banks and credit unions have watched their asset share decline as consumers give less valu...

• Author(s): Revathi Subramanian • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Finance - GeneralFrom the Inside FlapBANK FRAUD Using Technology to Combat Losses Great strides in data intelligence have been made over the years as the frau...

• Author(s): Brett King • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Banks & BankingFrom the Inside FlapPraise for BANK 4.0 "From Bank 2.0 to 4.0, Brett has not only been tremendously accurate in predicting where the ball is going i...

• Author(s): Paul R. Niven • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Decision Making & Problem SolvingFrom the Inside FlapBalanced Scorecard Evolution delivers value to an extent that has become all too rare. We all realize that ...

• Author(s): Paul R. Niven • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Corporate Finance - GeneralFrom the Inside FlapOrganizations worldwide have employed the Balanced Scorecard andyielded swift benefits--including increased financial...

• Author(s): Ron Person • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Business & Productivity Software - SpreadsheetsFrom the Back CoverDrive strategic performance with Balanced Scorecards and operational dashboards Balanced Scorecar...

• Author(s): Paul R. Niven • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Corporate Finance - GeneralFrom the Back Cover"Whether you are an existing company already reaping the significant benefits of the Balanced Scorecard as a strategic...

• Author(s): Christopher Wanjek • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: EssaysFrom the Back Cover"Christopher Wanjek uses a take-no-prisoners approach in debunking the outrageous nonsense being heaped on a gullible public in the na...

• Author(s): C. J. Maloney • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: United States - 20th CenturyFrom the Back Cover"To read of America before the New Deal is not so much to read of another time, but of another country altogether. Ar...

• Author(s): Andrew Adesman • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Life Stages - Infants & Toddlers - GeneralFrom the Back CoverAmerica's leading pediatricians and health experts agree--BabyFacts is a must for parents! It reve...

• Author(s): Kevin Cashman • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: EntrepreneurshipFrom the Back CoverFar from the typical leadership book that explores only theories and concepts, this interactive coaching experience takes you on ...

• Author(s): Laura Klepacki • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Women in BusinessFrom the Back CoverA Winning Formula for Selling to Women Around the World Avon has come a long way since handing out its first perfume sample bac...

• Author(s): John Laye • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Strategic PlanningFrom the Back CoverAVOIDING DISASTER Earthquakes, fires, mainframe crashes, hacker attacks, terrorism . . . Whether you operate in the private sector ...

• Author(s): G. Jack Bologna • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Small Business - GeneralFrom the Inside FlapAs a businessperson in the twenty-first century, you have become a member of Cyberland. Whether you were an early tech...

• Author(s): Michael Masterson • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Personal Finance - InvestingFrom the Back Cover"Michael Masterson has personally helped more people achieve financial independence than anyone else I know. He h...

• Author(s): Michael Masterson • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Personal Finance - GeneralFrom the Back Cover"I have known Michael for over twenty years. He has one of the smartest business minds I know. When he gives me adv...

• Author(s): Richard E. Cascarino • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: AuditingFrom the Inside FlapMany auditors are unfamiliar with the techniques they need to know to efficiently and effectively determine whether your IT syste...

• Author(s): Brian E. Hill • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: New Business EnterprisesFrom the Back Cover"The complexity of business in economically demanding times makes finding constructive angels that much more challenging....

• Author(s): Philip Kotler • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Small Business - GeneralFrom the Inside FlapRaising capital has grown from a finance function into, at least in part, a marketing function. It's never been easier f...

• Author(s): Frank Eliason • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Customer RelationsFrom the Inside FlapTechnology and social media tools have made it easier than ever for companies to communicate with consumers. They can listen a...

• Author(s): Ivan Tselichtchev • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: International - Economics & TradeFrom the Inside FlapAsia's Turning Point is a comprehensive, one-stop introduction to the economies of Asia. Its coverage e...

• Author(s): Arthur Cotterell • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Asia - Southeast AsiaFrom one of the world's leading historians?a comprehensive narrative of the 3,000 years that have formed Asia's people, culture, and global ...

• Author(s): Al Naqvi • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Finance - GeneralFrom the Back CoverMany in the finance industry see artificial intelligence as a new tech tool that can solve longstanding business problems, particular...

• Author(s): Al Naqvi • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Accounting - GeneralFrom the Inside FlapArtificial intelligence is revolutionizing fields in countless industries and accounting has not been an exception. But instead o...

• Author(s): James M. Perry • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Special Interest - AdventureFrom the Back Cover"Nothing goes wrong quite so dramatically as a disastrous military expedition."--from the IntroductionARROGANT ARMIE...

• Author(s): James Trefil • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: NeuroscienceFrom the Back CoverAcclaim for Are We Unique?"In his masterful book, Trefil shares with readers some of the most recent research in neurology, evolution,...

• Author(s): Neal Fishman • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Data Science - Data Modeling & DesignFrom the Back CoverPRAISE FOR SMARTER DATA SCIENCE "This work provides benefit to a variety of roles, including architects, ...

• Author(s): Carol L. Langer • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Social WorkFrom the Back CoverESTABLISH AN EVIDENCE-BASED AWARENESS OF HOW THE MOST USEFUL THEORIES INFORM PRACTICE Responding with sensitivity to clients' indivi...

• Author(s): Bruce MacKenzie • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: CPA (Certified Public Accountant)From the Back CoverAn invaluable guide for SMEs involved in first-time adoption of the new IFRS(R) standard The first book to be ...

• Author(s): Steven W. Poser • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Investments & Securities - GeneralFrom the Back Cover"I have always found Elliott Wave difficult to understand and more difficult to apply, but finally Steve ...

• Author(s): Robert F. Bruner • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Mergers & AcquisitionsFrom the Back CoverAPPLIED MERGERS & ACQUISITIONS WORKBOOK Mergers and acquisitions is no easy path to riches or career advancement...

• Author(s): Bill Thomas • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Customer RelationsFrom the Back CoverMuch of the discussion on customer loyalty has centered on the hospitality or retail industries, analyzing customer experience ma...

• Author(s): Gerald A. Benjamin • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Small Business - GeneralFrom the Back CoverThe goal of Angel Financing is to get deals funded by providing useful, research-grounded, relevant, practical infor...

• Author(s): David Faber • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Finance - GeneralFrom the Back CoverAnd Then the Roof Caved In painstakingly details what really happened to cause the greatest economic collapse since the Great Depr...

• Author(s): Jim Wiese • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Science & Nature - Experiments & ProjectsFrom the Back CoverDig into the science of ancient times and unearth amazing discoveries! Have you ever wondered where...

• Author(s): Stephen Pedneault • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: AuditingFrom the Inside FlapMost fraud cases, especially thefts and em-bezzlements, never make it into the public eye. Those that do grab the media's attention ...

• Author(s): Wayne L. Winston • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Business & Productivity Software - Business IntelligenceFrom the Back CoverFIND THE ANSWERS WITH ANALYTICS Ever wonder how Madoff kept his felonious fund goi...

• Author(s): Pamela Peterson Drake • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Finance - GeneralFrom the Back CoverANALYSIS of FINANCIAL STATEMENTS Third Edition There is no doubt that the financial crises and scandals of the past few ...