How Canadians Communicate VI: Food Promotion, Consumption, and Controversy

Name: How Canadians Communicate VI: Food Promotion, Consumption, and Controversy
Brand: Athabasca University Press
SKU: 9781771990257
Price: 2704.0 INR
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by Charlene Elliott

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ISBN13: 9781771990257
Binding: Paperback
Subject: N/A
Publisher: Athabasca University Press
Publisher Imprint: Athabasca University Press
Publication Date: February 15, 2016
Pages: 344
Original Price: USD 37.95
Language: English
Edition: N/A
Item Weight: 522 grams
BISAC Subject(s): Agriculture & Food

About The Book

Food nourishes the body, but our relationship with food extends far beyond our need for survival. Food choices not only express our personal tastes but also communicate a range of beliefs, values, affiliations and aspirations--sometimes to the exclusion of others. In the media sphere, the enormous amount of food-related advice provided by government agencies, advocacy groups, diet books, and so on compete with efforts on the part of the food industry to sell their product and to respond to a consumer-driven desire for convenience. As a result, the topic of food has grown fraught, engendering sometimes acrimonious debates about what we should eat, and why.

By examining topics such as the values embedded in food marketing, the locavore movement, food tourism, dinner parties, food bank donations, the moral panic surrounding obesity, food crises, and fears about food safety, the contributors to this volume paint a rich, and sometimes unsettling portrait of how food is represented, regulated, and consumed in Canada. With chapters from leading scholars such as Ken Albala, Harvey Levenstein, Stephen Kline and Valerie Tarasuk, the volume also includes contributions from "food insiders"--bestselling cookbook author and food editor Elizabeth Baird and veteran restaurant reviewer John Gilchrist. The result is a timely and thought-provoking look at food as a system of communication through which Canadians articulate cultural identity, personal values, and social distinction.

About The Author

Charlene Elliott is a professor in the department of communication and culture at the University of Calgary and Canada Research Chair in Food Marketing, Policy and Children's Health. Contributors: Ken Albala, Elizabeth Baird, Jacqueline Botterill, Rebecca Carruthers Den Hoed, Catherine Carstairs, Nathalie Cooke, Pierre Desrochers, John Gilchrist, Josh Greenberg, Shannon King, Stephen Kline, Jordan Lebel, Harvey Levenstein, Wayne McCready, Irina Mihalache, Eric Pateman, Rod Phillips, Sheilagh Quaile, Melanie Rock, Paige Schell, and Valerie Tarasuk

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