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Products
Quantitative Marketing and Marketing Management: Marketing Models and Methods in Theory and Practice
Quantitative Marketing and Marketing Management: Marketing Models and Methods in Theory and Practice
Adamantios Diamantopoulos
Hardcover
Current price
₹7,277
Original price
₹11,194
Original price
₹11,194
Original price
₹11,194
(-35%)
₹7,277
Current price
₹7,277
| /
• Author(s): Adamantios Diamantopoulos • Publisher: Springer • Publisher Imprint: Gabler Verlag • BISAC: Marketing - ResearchFrom the Back CoverQuantitative marketing has been gaining importance during the last decade. This is indicated by the gr...
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