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An Introduction to Quantitative Research Methods for Marketing: Tools and Techniques Using SPSS and R

Ahmad Daryanto

Paperback

Current price ₹3,938
Original price ₹6,058
Original price ₹6,058
Original price ₹6,058
(-35%)
₹3,938
Current price ₹3,938

• Author(s): Ahmad Daryanto • Publisher: Routledge • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business And EconomicsThis introductory text covers the foundational concepts and statistical applications of quantitative r...

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