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The Routledge Companion to Ethnic Marketing
Ahmad Jamal, Lisa Peñaloza, Michel Laroche
Paperback
Current price
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Original price
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Original price
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Original price
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(-35%)
₹4,157
Current price
₹4,157
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• Author(s): Ahmad Jamal | Lisa Peñaloza | Michel Laroche • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - GeneralThe globalization of marketing has brought about an interesting paradox: as the discipline becomes more gl...
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