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Key Debates in the Translation of Advertising Material: Special Issue of the Translator (Number 2, 2004)
Beverly Adab
Hardcover
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• Author(s): Beverly Adab • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Linguistics - GeneralMuch has been written about the marketing aspects of promotional material in general, and several scholars (particularly in linguistics)...
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