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The Psychology of Financial Consumer Behavior
Dominika Maison
Hardcover
Current price
₹11,017
Original price
₹16,949
Original price
₹16,949
Original price
₹16,949
(-35%)
₹11,017
Current price
₹11,017
| /
• Author(s): Dominika Maison • Publisher: Springer • Publisher Imprint: Springer • BISAC: Finance - GeneralFrom the Back CoverThis book stresses the psychological perspective in explaining financial behavior. Traditionally, financial behaviors su...
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Qualitative Marketing Research: Understanding Consumer Behaviour
Dominika Maison
Paperback
Current price
₹3,562
Original price
₹5,480
Original price
₹5,480
Original price
₹5,480
(-35%)
₹3,562
Current price
₹3,562
| /
• Author(s): Dominika Maison • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - ResearchThis new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical applications in qualit...
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