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Products
Consumer Behaviour: A European Perspective
Gerrit Antonides
Paperback
Current price
₹7,598
Original price
₹9,118
Original price
₹9,118
Original price
₹9,118
(-17%)
₹7,598
Current price
₹7,598
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• Author(s): Gerrit Antonides • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Consumer Behavior - GeneralConsumer Behaviour is the first truly European consumer behaviour textbook, placing the subject clearly within its economic, psycholog...
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Sustainable Consumer Behavior
Gerrit Antonides
Paperback
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₹4,770
Original price
₹6,275
Original price
₹6,275
Original price
₹6,275
(-24%)
₹4,770
Current price
₹4,770
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• Author(s): Gerrit Antonides • Publisher: Mdpi AG • Publisher Imprint: Mdpi AG • BISAC: Sociology - GeneralSustainability may be achieved through many different agents and institutions in society, including governments, new technologies, industr...
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Cases in Consumer Behaviour
Gerrit Antonides
Paperback
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₹6,852
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₹8,223
Original price
₹8,223
Original price
₹8,223
(-17%)
₹6,852
Current price
₹6,852
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• Author(s): Gerrit Antonides • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Marketing - ResearchCases in Consumer Behaviour Cases in Consumer Behaviour contains a selection of case studies which examine different aspects of the behaviour...
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Psychology in Economics and Business: An Introduction to Economic Psychology
Gerrit Antonides
Paperback
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₹10,915
Original price
₹16,792
Original price
₹16,792
Original price
₹16,792
(-35%)
₹10,915
Current price
₹10,915
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• Author(s): Gerrit Antonides • Publisher: Springer • Publisher Imprint: Springer • BISAC: GeneralPsychology in Economics and Business is the first textbook in economic psychology that is targeted at students of economics and business administrat...
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