Search results for “[subject: consumer-behavior]”

• Author(s): Gerrit Antonides • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Consumer Behavior - GeneralConsumer Behaviour is the first truly European consumer behaviour textbook, placing the subject clearly within its economic, psycholog...

• Author(s): Gerrit Antonides • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Marketing - ResearchCases in Consumer Behaviour Cases in Consumer Behaviour contains a selection of case studies which examine different aspects of the behaviour...

• Author(s): Gerrit Antonides • Publisher: Mdpi AG • Publisher Imprint: Mdpi AG • BISAC: Sociology - GeneralSustainability may be achieved through many different agents and institutions in society, including governments, new technologies, industr...

• Author(s): Gerrit Antonides • Publisher: Springer • Publisher Imprint: Springer • BISAC: GeneralPsychology in Economics and Business is the first textbook in economic psychology that is targeted at students of economics and business administrat...

• Author(s): Gerrit Antonides • Publisher: Springer • Publisher Imprint: Springer • BISAC: GeneralPsychology in Economics and Business is the first textbook in economic psychology that is targeted at students of economics and business administrat...