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Products
Innovative Research Methodologies in Management: Volume I: Philosophy, Measurement and Modelling
Luiz Moutinho
Hardcover
Current price
₹9,460
Original price
₹14,553
Original price
₹14,553
Original price
₹14,553
(-35%)
₹9,460
Current price
₹9,460
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• Author(s): Luiz Moutinho • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Management - GeneralFrom the Back CoverA seminal collection of research methodology themes, this two-volume work provides a set of key scholarly dev...
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Quantitative Modelling in Marketing and Management (Second Edition)
Luiz Moutinho, Kun-Huang Huarng
Hardcover
Current price
₹21,134
Original price
₹25,361
Original price
₹25,361
Original price
₹25,361
(-17%)
₹21,134
Current price
₹21,134
| /
• Author(s): Luiz Moutinho | Kun-Huang Huarng • Publisher: World Scientific Publishing Company • Publisher Imprint: World Scientific Publishing Company • BISAC: Production & Operations ManagementThe field of marketing and management has under...
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