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The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value

Peter Fader

Paperback

Current price ₹1,358
Original price ₹1,949
Original price ₹1,949
Original price ₹1,949
(-30%)
₹1,358
Current price ₹1,358

• Author(s): Peter Fader • Publisher: Wharton Digital Press • Publisher Imprint: Wharton Digital Press • BISAC: Customer Relations2019 AXIOM BUSINESS BOOK AWARD WINNER Featured in Forbes, NPR's Marketplace, and a Google Talk, The Customer Centri...

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The Customer-Base Audit: The First Step on the Journey to Customer Centricity

Peter Fader

Paperback

Current price ₹1,692
Original price ₹2,450
Original price ₹2,450
Original price ₹2,450
(-31%)
₹1,692
Current price ₹1,692

• Author(s): Peter Fader • Publisher: Wharton School Press • Publisher Imprint: Wharton School Press • BISAC: Customer RelationsAs a leader in your organization, you will be very familiar with your organization's key financial statements and mont...

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