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Products
Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making
Rajagopal
Hardcover
Current price
₹9,839
Original price
₹14,055
Original price
₹14,055
Original price
₹14,055
(-30%)
₹9,839
Current price
₹9,839
| /
• Author(s): Rajagopal • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Marketing - GeneralFrom the Back Cover"...Rajagopal is one of those rare breeds in academics in Marketing and Strategy area who has published regularly ...
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