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It'S Not Just Pr: Valuing and Conserving Abiotic Nature
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• Author(s): W. Timothy Coombs | Sherry J. Holladay • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Communication, Mass Media and Journalism • BISAC: Public RelationsIn the second edition of their award-winning book, W. Timothy Coomb...
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Pr Strategy And Application: Managing Influence
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• Author(s): W. Timothy Coombs | Sherry J. Holladay • Publisher: Wiley • Publisher Imprint: Wiley-Blac • Subject: Business Management • BISAC: Public RelationsPR Strategy and Application is a comprehensive and accessible text that situates Public...
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Strategic Sport Communication: Traditional and Transmedia Strategies for a Global Sports Market
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• Author(s): W. Timothy Coombs • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Public RelationsAuthors Coombs and Harker provide step-by-step guidance on how the strategic communication pro...
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