Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Search results for “[Subject: consumer-behavior]”

Filters

Products

Consumer Psychology (Unveiling the Intricacies of Consumer Behavior and Decision-Making): The Psychological Perspective of Consumers' Choices and Thei

Ali Muattar

Paperback

Current price ₹2,092
Original price ₹2,348
Original price ₹2,348
Original price ₹2,348
(-11%)
₹2,092
Current price ₹2,092

• Author(s): Ali Muattar • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Applied Psychology"Consumer Psychology: The Psychological Perspective of Consumers' Choices and Their Psyche's Underlying Mechanis...

View full details

The Unwritten Rules of Marketing: Revealing the Hidden Principles that Drive Consumer Behavior

Alex Nick

Paperback

Current price ₹1,152
Original price ₹1,274
Original price ₹1,274
Original price ₹1,274
(-10%)
₹1,152
Current price ₹1,152

• Author(s): Alex Nick • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Advertising & PromotionThe Unwritten Rules of Marketing: Revealing the Hidden Principles that Drive Consumer BehaviorStop relyin...

View full details

Konsumenten-Verhalten: Ein Leitfaden zur Analyse der Käuferpsyche

Vivaldo Lombardi

Paperback

Current price ₹2,417
Original price ₹2,768
Original price ₹2,768
Original price ₹2,768
(-13%)
₹2,417
Current price ₹2,417

• Author(s): Vivaldo Lombardi • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralDie Untersuchung des Verbraucherverhaltens zielt darauf ab, mehrere Fragen zu internen und externe...

View full details

Inside the Mind of the Buyer: Unveiling the Psychology and Sociology of Consumer Behavior

Paschal Creation Publication

Paperback

Current price ₹1,214
Original price ₹1,372
Original price ₹1,372
Original price ₹1,372
(-12%)
₹1,214
Current price ₹1,214

• Author(s): Paschal Creation Publication • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralDive into the intricate world of consumer behavior with "Inside the Mind of the Buyer:...

View full details

Marketing Minds: A Look at Psychology in Marketing

Rob Garay

Paperback

Current price ₹1,278
Original price ₹1,430
Original price ₹1,430
Original price ₹1,430
(-11%)
₹1,278
Current price ₹1,278

• Author(s): Rob Garay • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Marketing - GeneralThis book aims to spread knowledge and expertise to others in the industry as well as those just entering the wor...

View full details

Multicultural Mainstream: The Power of Hispanics In Consumer Marketing

Hernan Tagliani

Paperback

Current price ₹1,725
Original price ₹1,956
Original price ₹1,956
Original price ₹1,956
(-12%)
₹1,725
Current price ₹1,725

• Author(s): Hernan Tagliani • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralThis book is an essential guide to seizing one of the greatest sales and brand growth opportunities...

View full details

Comportement Du Consommateur: Un guide pour analyser le psychisme de l'acheteur

Vivaldo Lombardi

Paperback

Current price ₹2,416
Original price ₹2,768
Original price ₹2,768
Original price ₹2,768
(-13%)
₹2,416
Current price ₹2,416

• Author(s): Vivaldo Lombardi • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralL'étude du comportement des consommateurs vise à répondre à plusieurs questions liées aux influenc...

View full details

Meaningful Measurement of the Customer Experience, 2nd Edition

Greg Melia

Paperback

Current price ₹1,684
Original price ₹1,862
Original price ₹1,862
Original price ₹1,862
(-10%)
₹1,684
Current price ₹1,684

• Author(s): Greg Melia • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralCustomer experience has become the primary method of competitive differentiation between most brands tod...

View full details

The Psychology of Consumer Behavior: Understanding What Drives FMCG Purchases

Faisal Jamil

Paperback

Current price ₹1,410
Original price ₹1,610
Original price ₹1,610
Original price ₹1,610
(-12%)
₹1,410
Current price ₹1,410

• Author(s): Faisal Jamil • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralDescription of the book "The Psychology of Consumer Behavior: Understanding What Drives FMCG Purchases...

View full details

The Buyer's Way: The Path to Revenue Growth

John Kearney

Paperback

Current price ₹1,729
Original price ₹1,960
Original price ₹1,960
Original price ₹1,960
(-12%)
₹1,729
Current price ₹1,729

• Author(s): John Kearney • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralGo-To-Market leaders in growing companies are charged with growing revenue, but few do so consistently...

View full details

Konsumentenpsychologie und Konsumentenverhalten: Marketingpsychologie - Kunden verstehen und lesen

Max Mittelstaedt

Paperback

Current price ₹1,904
Original price ₹2,125
Original price ₹2,125
Original price ₹2,125
(-10%)
₹1,904
Current price ₹1,904

• Author(s): Max Mittelstaedt • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Marketing - ResearchKonsumentenpsychologie und Konsumentenverhalten - einfach erklärt!Sie müssen nicht mehr komplizierte und ...

View full details

The Roaring Twenties: Marketing & Selling Better in the Post-Pandemic Decade: Creating Strategies for Shifting B2B and B2C Consumer Behavior

Shawna Suckow

Paperback

Current price ₹1,386
Original price ₹1,568
Original price ₹1,568
Original price ₹1,568
(-12%)
₹1,386
Current price ₹1,386

• Author(s): Shawna Suckow • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Sales & Selling - ManagementThink about your journey from March 2020 until now. How many times have your priorities and your...

View full details

Sensory Marketing: How to use the five senses to attract customers

Fabiana Vicente, Tatiana Benites

Paperback

Current price ₹1,363
Original price ₹1,563
Original price ₹1,563
Original price ₹1,563
(-13%)
₹1,363
Current price ₹1,363

• Author(s): Fabiana Vicente | Tatiana Benites • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Marketing - General

Comp. Cons.: COMPRAR, TENER, HACER y SER Entender el comportamiento del consumidor

The Ink Company Publishing, Andres Vrant

Paperback

Current price ₹2,615
Original price ₹2,940
Original price ₹2,940
Original price ₹2,940
(-11%)
₹2,615
Current price ₹2,615

• Author(s): The Ink Company Publishing | Andres Vrant • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralEl comportamiento del consumidor es el estudio de individuos, grupos u or...

View full details

Mindwise Marketing: Unlocking Psychological Success for Small Businesses

Jonathan H. Merrick

Paperback

Current price ₹1,468
Original price ₹1,623
Original price ₹1,623
Original price ₹1,623
(-10%)
₹1,468
Current price ₹1,468

• Author(s): Jonathan H. Merrick • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - General

Consumer Behavior During the Online Business Era

Jonathan Sarwono

Paperback

Current price ₹1,733
Original price ₹1,960
Original price ₹1,960
Original price ₹1,960
(-12%)
₹1,733
Current price ₹1,733

• Author(s): Jonathan Sarwono • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: CommerceContent of the webThis book is about consumer behavior during the era of the online business in which the discussion ...

View full details

Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research, Volume 11

Gordon C., II Bruner

Paperback

Current price ₹5,463
Original price ₹6,093
Original price ₹6,093
Original price ₹6,093
(-10%)
₹5,463
Current price ₹5,463

• Author(s): Gordon C., II Bruner • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralThe Marketing Scales Handbook series is the longest-running set of books that provides reviews...

View full details

Human Desire: The Psychology Behind Why People Buy and Why They Don't

Ayan Khan

Paperback

Current price ₹901
Original price ₹980
Original price ₹980
Original price ₹980
(-8%)
₹901
Current price ₹901

• Author(s): Ayan Khan • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - General

The Modern Influence Stack: Digital Psychology Tactics for Ethical Persuasion in Business and Life

Rajan Nagarajan

Paperback

Current price ₹1,071
Original price ₹1,198
Original price ₹1,198
Original price ₹1,198
(-11%)
₹1,071
Current price ₹1,071

• Author(s): Rajan Nagarajan • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralA modern playbook for influence in the digital era-without the manipulation.In a world saturated wi...

View full details

Comportamento del Consumatore: Una guida per analizzare la psiche dell'acquirente

Vivaldo Lombardi

Paperback

Current price ₹2,414
Original price ₹2,768
Original price ₹2,768
Original price ₹2,768
(-13%)
₹2,414
Current price ₹2,414

• Author(s): Vivaldo Lombardi • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralLo studio del comportamento dei consumatori mira a rispondere a diverse domande relative alle infl...

View full details

Brand Mythology: How Brands Shape Modern Myths and the Collective Imagination

Andres Felipe Velasquez Henao, The Ink Company Publishing, Andres Vrant

Paperback

Current price ₹2,498
Original price ₹2,810
Original price ₹2,810
Original price ₹2,810
(-11%)
₹2,498
Current price ₹2,498

• Author(s): Andres Felipe Velasquez Henao | The Ink Company Publishing | Andres Vrant • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralWhat if the logos we recognize, the jingl...

View full details

The Book on Web Psychology: 7 Steps To Understand Online Consumer Behaviour

Satnam Singh

Paperback

Current price ₹1,747
Original price ₹1,960
Original price ₹1,960
Original price ₹1,960
(-11%)
₹1,747
Current price ₹1,747

• Author(s): Satnam Singh • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Personal SuccessThe Book on Web Psychology by Satnam Singh is intended to demystify and show you how to understand how your consu...

View full details

An Introduction to Marketing Strategy: Foundations and Applications

Aziza Tawfik Abdelghafar

Paperback

Current price ₹1,913
Original price ₹2,068
Original price ₹2,068
Original price ₹2,068
(-7%)
₹1,913
Current price ₹1,913

• Author(s): Aziza Tawfik Abdelghafar • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - General

Consumatori consapevoli e competenti

Flavia Cavalero

Paperback

Current price ₹1,676
Original price ₹1,941
Original price ₹1,941
Original price ₹1,941
(-14%)
₹1,676
Current price ₹1,676

• Author(s): Flavia Cavalero • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: GeneralIl mondo del consumo è molto importante, racchiude e raggruppa tutte le attività che ci permettono di vivere nel miglio...

View full details

Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 10)

Gordon C., II Bruner

Paperback

Current price ₹3,830
Original price ₹4,218
Original price ₹4,218
Original price ₹4,218
(-9%)
₹3,830
Current price ₹3,830

• Author(s): Gordon C., II Bruner • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Marketing - ResearchThe Marketing Scales Handbook series is the longest-running set of books that provide reviews of mult...

View full details

Using AI to Understand Cultural Shifts and Consumer Preferences: How AI Is Revolutionizing the Understanding of Culture and Consumer Behavior

Henry E. Parkins

Paperback

Current price ₹1,714
Original price ₹1,960
Original price ₹1,960
Original price ₹1,960
(-13%)
₹1,714
Current price ₹1,714

• Author(s): Henry E. Parkins • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Sales & Selling - ManagementUncover the Secrets Behind Cultural Trends and Consumer Behavior with "Using AI to Understand...

View full details

El consumidor tarado: Manual diagnóstico de patologías del consumidor

Albert Vinyals Ros

Paperback

Current price ₹1,633
Original price ₹1,813
Original price ₹1,813
Original price ₹1,813
(-10%)
₹1,633
Current price ₹1,633

• Author(s): Albert Vinyals Ros • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Social Psychology Cómo somos como consumidores? Por qué destinamos gran parte de nuestro tiempo y energía en conseguir un ...

View full details

You don't know what you want: How Design, Marketing, and Corporate Systems Quietly Shape Your Desires and Control Modern Consumption

Emanuel Maia

Paperback

Current price ₹2,775
Original price ₹3,175
Original price ₹3,175
Original price ₹3,175
(-13%)
₹2,775
Current price ₹2,775

• Author(s): Emanuel Maia • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - General

Navigating the World of Offline and Online Shopping

C. P. Kumar

Paperback

Current price ₹1,314
Original price ₹1,470
Original price ₹1,470
Original price ₹1,470
(-11%)
₹1,314
Current price ₹1,314

• Author(s): C. P. Kumar • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralIn "Navigating the World of Offline and Online Shopping", we embark on a comprehensive journey through ...

View full details

The Agile Brand: Creating authentic relationships between companies and consumers. Paperback Edition.

Greg Kihlström

Paperback

Current price ₹1,254
Original price ₹1,372
Original price ₹1,372
Original price ₹1,372
(-9%)
₹1,254
Current price ₹1,254

• Author(s): Greg Kihlström • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralBrands have evolved over several centuries from simple tools for recognition to something much more ...

View full details

Beni di Consumo: E se il bene di consumo fossi tu?

Federico Gazzetta

Paperback

Current price ₹1,386
Original price ₹1,556
Original price ₹1,556
Original price ₹1,556
(-11%)
₹1,386
Current price ₹1,386

• Author(s): Federico Gazzetta • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer GuidesCosa è necessario?Cosa, invece, è inganno?Beni di consumo è un condensato di informazioni utile ad indagare i...

View full details

Neuromarketing: Descifrando Los Secretos de la Mente del Consumidor - Tomo 1

Henry Castillo

Paperback

Current price ₹3,317
Original price ₹3,715
Original price ₹3,715
Original price ₹3,715
(-11%)
₹3,317
Current price ₹3,317

• Author(s): Henry Castillo • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Experimental Psychology"Neuromarketing: Descifrando los Secretos de la Mente del Consumidor" es una obra magistral que aborda c...

View full details

The Ultimate Guide to Buyer Behavior: Mastering Phychology for sales and Marketing Success

Paul M. Foti

Paperback

Current price ₹2,126
Original price ₹2,437
Original price ₹2,437
Original price ₹2,437
(-13%)
₹2,126
Current price ₹2,126

• Author(s): Paul M. Foti • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralWhat if the real reason people buy has nothing to do with your product... and everything to do with ho...

View full details

Ommniverse: OmniCommerce with a Heart Where Every Customer Matters

Tejash Hasmukhlal Shah

Paperback

Current price ₹918
Original price ₹972
Original price ₹972
Original price ₹972
(-6%)
₹918
Current price ₹918

• Author(s): Tejash Hasmukhlal Shah • Publisher: Independently Published • Publisher Imprint: Independently Published • Subject: Business Management, • BISAC: Consumer Behavior - GeneralAre you a business owner stuck between growing your brand a...

View full details

Understanding The Minds of Buyers

Jared Goddard

Paperback

Current price ₹921
Original price ₹1,025
Original price ₹1,025
Original price ₹1,025
(-10%)
₹921
Current price ₹921

• Author(s): Jared Goddard • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralIn a world driven by consumer choices and the ever-evolving marketplace, "Understanding the Minds of ...

View full details

Consumer Behaviour: NEP Curriculum for B.Com - Assam & Gauhati University

Debajyoti Bhattacharjee

Paperback

Current price ₹816
Original price ₹895
Original price ₹895
Original price ₹895
(-9%)
₹816
Current price ₹816

• Author(s): Debajyoti Bhattacharjee • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Schools - Levels - HigherThis book, Consumer Behaviour, has been carefully designed to meet the requirements of the NE...

View full details