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E-Commerce Website Optimization: Why 95% of Your Website Visitors Don't Buy, and What You Can Do about It

Dan Croxen-John, Johann Van Tonder

Hardcover

Current price ₹7,801
Original price ₹7,840
Original price ₹7,840
Original price ₹7,840
(-0%)
₹7,801
Current price ₹7,801

• Author(s): Dan Croxen-John | Johann Van Tonder • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: E-Commerce - Internet MarketingConversion rate optimization (CRO) is about understanding people and behaviour, not simply website vi...

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Optimizing Digital Strategy: How to Make Informed, Tactical Decisions That Deliver Growth

Christopher Bones, James Hammersley, Nick Shaw

Paperback

Current price ₹3,829
Original price ₹4,595
Original price ₹4,595
Original price ₹4,595
(-17%)
₹3,829
Current price ₹3,829

• Author(s): Christopher Bones | James Hammersley | Nick Shaw • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: E-Commerce - Digital MarketingOptimizing Digital Strategy explores the choices facing organizations in the rapidly chan...

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Supply Chain Management Accounting: Managing Profitability, Working Capital and Asset Utilization

Simon Templar

Paperback

₹6,370
Original price ₹6,370
Original price ₹6,370
₹6,370
Current price ₹6,370

• Author(s): Simon Templar • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Finance - GeneralThe need to contain costs across the business is as strong as ever and the search for cost reduction opportunities is intensifying. There...

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Maritime Logistics: A Guide to Contemporary Shipping and Port Management

Dong-Wook Song, Photis Panayides

Hardcover

Current price ₹20,291
Original price ₹20,580
Original price ₹20,580
Original price ₹20,580
(-1%)
₹20,291
Current price ₹20,291

• Author(s): Dong-Wook Song | Photis Panayides • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: International - GeneralSea freight remains overwhelmingly the most common form of transport for goods globally. Grasp the core theorie...

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Neuromarketing: Practical Insights for Improving Customer Engagement

Katie Hart

Hardcover

Current price ₹5,891
Original price ₹7,070
Original price ₹7,070
Original price ₹7,070
(-17%)
₹5,891
Current price ₹5,891

• Author(s): Katie Hart • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Consumer Behavior - GeneralDevelop a marketing strategy that applies neuroscience principles to improve engagement, optimize campaigns and elevate your profe...

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E-Commerce Website Optimization: Why 95% of Your Website Visitors Don't Buy, and What You Can Do about It

Dan Croxen-John

Paperback

Current price ₹4,220
Original price ₹5,064
Original price ₹5,064
Original price ₹5,064
(-17%)
₹4,220
Current price ₹4,220

• Author(s): Dan Croxen-John • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: E-Commerce - Digital MarketingConversion rate optimization (CRO) is about understanding people and behaviour, not simply website visits. This book is an...

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The Successful Career Toolkit: Your Quick Fire Guide to Mastering Business Skills

Patrick Barr

Paperback

Current price ₹1,212
Original price ₹3,162
Original price ₹3,162
Original price ₹3,162
(-62%)
₹1,212
Current price ₹1,212

• Author(s): Patrick Barr • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: SkillsAs you progress in your career, you will face new challenges. From managing yourself, to managing processes, projects and people, what works for one ...

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The Resilient Culture: How Collective Resilience Leads to Business Success

Liane Stephan

Hardcover

Current price ₹6,310
Original price ₹9,016
Original price ₹9,016
Original price ₹9,016
(-30%)
₹6,310
Current price ₹6,310

• Author(s): Liane Stephan • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Management - GeneralThe ideal business is productive, collaborative and innovative. But how can you bring these qualities into your organization? The solu...

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