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The Business Analysis Handbook: Techniques to Deliver Better Business Outcomes

Helen Winter

Paperback

Current price ₹4,809
Original price ₹5,059
Original price ₹5,059
Original price ₹5,059
(-5%)
₹4,809
Current price ₹4,809

• Author(s): Helen Winter • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Strategic PlanningThe Business Analysis Handbook was ground-breaking in providing a hands-on guide to the business analyst role. This second edition reflec...

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Brand Protection in the Online World: A Comprehensive Guide

David N. Barnett

Paperback

Current price ₹4,800
Original price ₹5,059
Original price ₹5,059
Original price ₹5,059
(-5%)
₹4,800
Current price ₹4,800

• Author(s): David N. Barnett • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Sales & Selling - ManagementThe growth of the Internet has had a profound effect on the way business is carried out, and has provided an unpreceden...

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Commonsense Direct and Digital Marketing

Drayton Bird

Paperback

Current price ₹4,541
Original price ₹5,450
Original price ₹5,450
Original price ₹5,450
(-17%)
₹4,541
Current price ₹4,541

• Author(s): Drayton Bird • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Marketing - DirectCommonsense Direct and Digital Marketing shows you how to plan and execute profitable direct marketing campaigns using the media of direc...

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The Cryptocurrency Revolution: Finance in the Age of Bitcoin, Blockchains and Tokens

Rhian Lewis

Paperback

Current price ₹4,225
Original price ₹4,289
Original price ₹4,289
Original price ₹4,289
(-1%)
₹4,225
Current price ₹4,225

• Author(s): Rhian Lewis • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Finance - GeneralThe world of cryptocurrencies and blockchains was initially viewed as a niche space of little interest to mainstream business and finance s...

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The Contemporary CFO: How Finance Leaders Can Drive Business Transformation, Performance and Growth in a Connected World

Michael Haupt

Paperback

Current price ₹4,701
Original price ₹4,704
Original price ₹4,704
Original price ₹4,704
(-0%)
₹4,701
Current price ₹4,701

• Author(s): Michael Haupt • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Finance - GeneralThe digital revolution is changing our world and the fundamentals of business faster than anyone expected, and the responsibility for lea...

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E-Commerce Website Optimization: Why 95% of Your Website Visitors Don't Buy, and What You Can Do about It

Dan Croxen-John, Johann Van Tonder

Hardcover

Current price ₹7,801
Original price ₹7,840
Original price ₹7,840
Original price ₹7,840
(-0%)
₹7,801
Current price ₹7,801

• Author(s): Dan Croxen-John | Johann Van Tonder • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: E-Commerce - Internet MarketingConversion rate optimization (CRO) is about understanding people and behaviour, not simply website vi...

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Podcasting Marketing Strategy: A Complete Guide to Creating, Publishing and Monetizing a Successful Podcast

Daniel Rowles, Ciaran Rogers

Hardcover

Current price ₹6,970
Original price ₹8,476
Original price ₹8,476
Original price ₹8,476
(-18%)
₹6,970
Current price ₹6,970

• Author(s): Daniel Rowles | Ciaran Rogers • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Marketing - DirectTake advantage of the skyrocketing popularity of podcasts and learn how your business can use the unique opportunity to ...

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The Cryptocurrency Revolution: Finance in the Age of Bitcoin, Blockchains and Tokens

Rhian Lewis

Hardcover

Current price ₹12,330
Original price ₹14,796
Original price ₹14,796
Original price ₹14,796
(-17%)
₹12,330
Current price ₹12,330

• Author(s): Rhian Lewis • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Finance - GeneralThe world of cryptocurrencies and blockchains was initially viewed as a niche space of little interest to mainstream business and finance s...

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The Effective Change Manager's Handbook: Essential Guidance to the Change Management Body of Knowledge

Apmg

Paperback

Current price ₹5,691
Original price ₹6,076
Original price ₹6,076
Original price ₹6,076
(-6%)
₹5,691
Current price ₹5,691

• Author(s): Apmg • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Management - GeneralThe Effective Change Manager's Handbook helps practitioners, employers and academics define and practise change management successfully and dev...

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