Search results for “[Subject: consumer-behavior]”

• Author(s): Paul J. Albanese • Publisher: Praeger Publishers • Publisher Imprint: Praeger Publishers • BISAC: Economics - GeneralWhy do consumers behave as they do? Why do some make consistent, predictable, and rational choices among competing p...

• Author(s): Ronald D. Michman • Publisher: Praeger Publishers • Publisher Imprint: Praeger Publishers • BISAC: Marketing - ResearchAs businesses have grown to realize that the success of operations is more and more dependent upon an adequate kno...

• Author(s): Ronald D. Michman • Publisher: Praeger Publishers • Publisher Imprint: Praeger Publishers • BISAC: Marketing - GeneralBy any measure, the affluent sector is growing exponentially, and is far more diverse (in terms of ethnicity, educa...

• Author(s): Rose M. Rubin • Publisher: Praeger Publishers • Publisher Imprint: Praeger Publishers • BISAC: Consumer Behavior - GeneralCharacterizes the comparative lifestyles and wellbeing of heterogeneous older Americans by analyzing their expe...

• Author(s): Jana M. Kemp • Publisher: ABC-CLIO • Publisher Imprint: Greenwood/Praeger • Subject: Business Management • BISAC: Organizational BehaviorProject teams are the rule rather than the exception in today's organizations. But thanks to the...

• Author(s): Douglas Scott Fletcher • Publisher: Praeger Publishers • Publisher Imprint: Praeger Publishers • BISAC: Structural AdjustmentAs the size and complexity of a company change in the course of its evolution it experiences predictable sta...

• Author(s): Leon Mann • Publisher: Praeger Publishers • Publisher Imprint: Praeger Publishers • BISAC: Management - GeneralIn today's knowledge-driven business environment, research and development teams face particular challenges as their purpo...

• Author(s): Roy F. Fox • Publisher: Praeger Publishers • Publisher Imprint: Praeger Publishers • BISAC: Life Stages - School AgeFrom the Back CoverWhat happens when kids are held captive to an endless stream of MTV-like television commercials? A...