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Digital Marketing: Integrating Strategy, Sustainability, and Purpose

Ira Kaufman

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Current price ₹4,750
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₹4,750
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• Author(s): Ira Kaufman • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: E-Commerce - Digital MarketingDigital Marketing: Integrating Strategy, Sustainability, and Purpose, Second Edition, ...

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Digital Matters: The Theory and Culture of the Matrix

Jan Harris, Paul Taylor

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• Author(s): Jan Harris | Paul Taylor • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Media StudiesAnalyzing the complex interaction between the material and immaterial aspects of new digital technologies, this book draws upon a mi...

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Psychotechnical Becomings: Psychoanalysis, Identity, Desire, and Mourning in the Age of AI and Digital Mediation

Alessandra Lemma

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₹2,884
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• Author(s): Alessandra Lemma • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Movements - PsychoanalysisPsychotechnical Becomings draws on contemporary philosophy and media theory to offer a groundbreaking reimagining of psychoanal...

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Managing Digital Transformation: Understanding the Strategic Process

Andreas Hinterhuber, Tiziano Vescovi, Francesca Checchinato

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• Author(s): Andreas Hinterhuber | Tiziano Vescovi | Francesca Checchinato • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: International - MarketingDigital transformation is inevitable. The eras of 'if and when' are over and the ur...

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Mapping the Digital Divide in Africa: A Mediated Analysis

Bruce Mutsvairo, Massimo Ragnedda

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• Author(s): Bruce Mutsvairo | Massimo Ragnedda • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Developing & Emerging CountriesThis collection seeks to analyze the problems and opportunities associated with the ubiquitous digit...

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The Third Digital Divide: A Weberian Approach to Digital Inequalities

Massimo Ragnedda

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• Author(s): Massimo Ragnedda • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Sociology - GeneralDrawing on the thought of Max Weber, in particular his theory of stratification, this book engages with the question of whether the di...

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Understanding Digital Events: Bergson, Whitehead, and the Experience of the Digital

Kreps David

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• Author(s): Kreps David • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Sociology - GeneralThis book introduces an events-based approach to understanding digital experience. Focusing on the event-ontologies of Bergson and Whitehea...

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Digital Wisdom: Searching for Agency in the Age of AI

Richard Lachman

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• Author(s): Richard Lachman • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Artificial Intelligence - GeneralA critical examination of current technological trends-artificial intelligence, privacy, and social media-this work highl...

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Language Online: Investigating Digital Texts and Practices

David Barton, Carmen Lee

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• Author(s): David Barton | Carmen Lee • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Linguistics - GeneralLanguage Online explores digital communication's evolution, covering AI, activism, and global events. With case studies acr...

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The Aesthetics of Digital Montage: Film Editing and Technological Change

Marc Furstenau

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• Author(s): Marc Furstenau • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: DigitalTracing the recent changes to the technology of film editing, this book offers an account of the aesthetics of digital montage.

Digital Spirits in Religion and Media: Possession and Performance

Alvin Eng Hui Lim

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• Author(s): Alvin Eng Hui Lim • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Sociology Of ReligionIn many contemporary and popular forms of religious practice, digital technology and the spiritual are inseparable. Ranging from st...

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Digital Journalism and the Facilitation of Hate

Gregory P. Perreault

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Original price ₹2,740
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• Author(s): Gregory P. Perreault • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: JournalismDigital Journalism and the Facilitation of Hate explores the process by which digital journalists manage the coverage of hate speech and "h...

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Digital China: Creativity and Community in the Sinocybersphere

Imbach Jessica

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• Author(s): Imbach Jessica • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Asian - ChineseOver the past decade, digital technologies have profoundly reshaped the Chinese cultural landscape. With a focus on the creative agency of n...

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Writing and Editing for Digital Media

Brian Carroll

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Original price ₹5,480
Original price ₹5,480
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• Author(s): Brian Carroll • Publisher: Routledge • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism, • BISAC: JournalismAn essential guide to writing and editing for digital media, this sixth edition responds to ...

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Digital Communication for Agricultural and Rural Development: Participatory Practices in a Post-COVID Age

Ataharul Chowdhury, Gordon A. Gow

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Current price ₹3,902
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• Author(s): Ataharul Chowdhury | Gordon A. Gow • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Agriculture - GeneralThis volume presents insights on the challenges of digital communication and participation in agricultural and rur...

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Digital Journalism Studies: The Key Concepts

Bob Franklin

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Original price ₹5,089
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• Author(s): Bob Franklin • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: Media StudiesDigital Journalism Studies: The Key Concepts provides an authoritative, research-...

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Filming the Fantastic with Virtual Technology: Filmmaking on the Digital Backlot

Mark Sawicki

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• Author(s): Mark Sawicki • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Film - Direction & ProductionThis book brings fantasy storytelling to a whole new level by providing an in-depth insight into the tools used for virtual ...

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Virtual Influencers: Identity and Digitality in the Age of Multiple Realities

Esperanza Miyake

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• Author(s): Esperanza Miyake • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Media StudiesThis book identifies the converging socio-cultural, economic and technological conditions that have shaped, informed and realised the identi...

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Global Digital Technology Convergence: Driving Diffusion via Network Effects

Ewa Lechman, Adam Marszk

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• Author(s): Ewa Lechman | Adam Marszk • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Information TechnologyThis book analyses the unique role network effects play in the process of digital technology diffusion. Using the time spa...

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Technology and Interpreting: Navigating the Digital Age

Cheung Andrew K. F., Dechao Li, Kanglong Liu

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• Author(s): Cheung Andrew K. F. | Dechao Li | Kanglong Liu • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Translating & InterpretingOffering a thorough exploration of the rapid advancements in technology development for inter...

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Digital Badges in Education: Trends, Issues, and Cases

Lin Y. Muilenburg

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• Author(s): Lin Y. Muilenburg • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Teaching - Subjects - Science & TechnologyIn recent years, digital badging systems have become a credible means through which learners can establish...

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Digital Business and Sustainable Development: Asian Perspectives

Yongrok Choi

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• Author(s): Yongrok Choi • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Development - Economic DevelopmentThe Internet has ushered in a new era in the economies of networking. With the increasing need for optimization based on th...

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Sexual Violence and the Visual Body in the Digital Age

Alex Bevan

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• Author(s): Alex Bevan • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: FeministWhy do representations of rape tend to look the same? Why do they frequently feature themes of media technology and surveillance? This book traces the ...

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Blockchain, Metaverse, and Digital Payments: A Global Digital Consumer Perspective

Aijaz A. Shaikh, Galimkair Mutanov, Heikki Karjaluoto

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• Author(s): Aijaz A. Shaikh | Galimkair Mutanov | Heikki Karjaluoto • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Money & Monetary PolicyThis timely book provides an in-depth and relevant overview of the main theories, frame...

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Disruptive Digitalisation and Platforms: Risks and Opportunities of the Great Transformation of Politics, Socio-Economic Models, Work, and Education

Mathias Béjean, Julienne Brabet, Edoardo Mollona

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• Author(s): Mathias Béjean | Julienne Brabet | Edoardo Mollona • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Management - GeneralThis book provides an overview of the opportunities and risks of digitalisation and the platforms t...

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Constructionism in Practice: Designing, Thinking, and Learning in a Digital World

Yasmin B. Kafai, Mitchel Resnick

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• Author(s): Yasmin B. Kafai | Mitchel Resnick • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Computers & TechnologyThe digital revolution necessitates, but also makes possible, radical changes in how and what we learn. This b...

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Digital Video Recorders: DVRs Changing TV and Advertising Forever

Jimmy Schaeffler

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• Author(s): Jimmy Schaeffler • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Television & VideoAs part of the NAB Executive Technology Briefing series, this book gives you a wealth of market knowledge, business models, case st...

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Digital Financial Inclusion: Towards Inclusive and Sustainable Finance for All

Peter Goldfinch

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• Author(s): Peter Goldfinch • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Finance - GeneralThis book is a comprehensive guide to understanding the transition of financial services from cash-based to digital-based systems, with a...

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Now Media: The Evolution of Electronic Communication

Norman J. Medoff

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• Author(s): Norman J. Medoff • Publisher: Routledge • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: Language Arts And DisciplinesNow in its fifth edition, this book is one of the leading texts on the e...

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Hybrid Media Culture: Sensing Place in a World of Flows

Simon Lindgren

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• Author(s): Simon Lindgren • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Sociology - GeneralThe distinction between online and offline realities is becoming more and more difficult to sustain. As computer-mediated communication ...

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The Post-Screen Through Virtual Reality, Holograms and Light Projections: Where Screen Boundaries Lie

Ng Jenna

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• Author(s): Ng Jenna • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Digital Media - Video & AnimationScreens are ubiquitous today. Yet contemporary screen media eliminate the presence of the screen and diminish the visibility...

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Art and Science of Management in Digital Era

Rama Prosad Banerjee

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• Author(s): Rama Prosad Banerjee • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Management - GeneralA manager needs to perform the role of a leader, a consumer, a buyer, a maker, a worker, a messenger, an advisor and a guide to a...

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Theatre and Performance in Digital Culture: From Simulation to Embeddedness

Matthew Causey

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• Author(s): Matthew Causey • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Theater - Stagecraft & ScenographyTheatre and Performance in Digital Culture examines the recent history of advanced technologies, including new media,...

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Digital Fabrication and the Design Build Studio

William Carpenter

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Current price ₹3,478
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• Author(s): William Carpenter • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Architecture & Interior Designs • BISAC: Design, Drafting, Drawing & PresentationThis book explores the connection between digital ...

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Researching Language and Digital Communication: A Student Guide

Christian Ilbury

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• Author(s): Christian Ilbury • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: Communication StudiesThis student guide introduces research on language and digital commun...

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Chinese Social Networks in an Age of Digitalization: Liquid Guanxi

Anson Au

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• Author(s): Anson Au • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Cultural & Ethnic Studies - Asian StudiesChinese Social Networks in an Age of Digitalization investigates the impact of digital media on the traditional Chin...

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