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Contemporary Consumption Consumers and Marketing

CANAVAN

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₹4,071
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• Author(s): CANAVAN • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Economics - MacroeconomicsContemporary Consumption, Consumers and Marketing: Cases from Generations Y and Z explores cur...

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Consuming the Environment

Hird, Myra J.

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• Author(s): Hird | Myra J. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Earth-Science/Environment • BISAC: Consumer Behavior - GeneralConsuming the Environment explores the environmental impacts of consuming everyd...

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Globalising Everyday Consumption in India: History and Ethnography

Bhattacharya, Bhaswati

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• Author(s): Bhattacharya | Bhaswati • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Sociology and Anthropology • BISAC: Cultural & Ethnic Studies - GeneralThis book brings together historical and ethnographic pers...

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Beyond The Consumption Bubble

Karin M. Ekstr÷m, Kay Glans

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Current price ₹4,326
Original price ₹6,655
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₹4,326
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• Author(s): Karin M. Ekstr÷m | Kay Glans • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Consumer Behavior - GeneralResearch on consumption can shed light on many fundamental questions, su...

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Global Consumer Organisations

Karsten Ronit

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• Author(s): Karsten Ronit • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: History & Theory - GeneralAs corporate activity continues to expand in line with the continued globalization of the econ...

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Race Ethnicity and Consumption: A Sociological View

BANKS

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• Author(s): BANKS • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Sociology and Anthropology • BISAC: Sociology - GeneralRace, Ethnicity, and Consumption: A Sociological View looks at the central concerns of consumer ...

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Microeconomics

Sadler, Thomas R.

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• Author(s): Sadler | Thomas R. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: Economics - MicroeconomicsMicroeconomics: The Basics is an accessible introduction to the core topics in the field. Int...

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Routledge International Handbook Of Consumer Psychology

Jansson-Boyd, Cathrine V.

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Current price ₹3,987
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₹3,987
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• Author(s): Jansson-Boyd | Cathrine V. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Education & Psychology • BISAC: Consumer Behavior - GeneralThis unique handbook maps the growing field of consumer psychology ...

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Marketing Graffiti

Saren

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Original price ₹6,002
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• Author(s): Saren • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - GeneralRadical and unique in its approach and presentation, Marketing Graffiti turns the traditional marketing...

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Marketing Fashion

Ekström, Karin M.

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• Author(s): Ekström | Karin M. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Consumer Behavior - GeneralFashion as a societal phenomenon has fascinated scholars in different disciplines ...

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Taste: Media and Interior Design

Tehve, Karin

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• Author(s): Tehve | Karin • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Architecture & Interior Designs • BISAC: Interior Design - GeneralThis book traces and explores the evolution of taste from a design perspe...

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Consuming Bodies

Hogan, Jackie

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• Author(s): Hogan | Jackie • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Sociology and Anthropology • BISAC: Sociology - Social TheoryOur bodies reveal the values, priorities, anxieties, and material realities of th...

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Sport Consumer Behaviour: Marketing Strategies

Funk

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• Author(s): Funk • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Consumer Behavior - GeneralNow in a fully revised and updated second edition, this textbook offers a complete introduction ...

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Consumption and Everyday Life

Paterson, Mark

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• Author(s): Paterson | Mark • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Sociology and Anthropology • BISAC: Cultural & Ethnic Studies - GeneralWith an emphasis on everyday life, this respected text offers a li...

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Digital Advertising: Theory and Research

Esther Thorson

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• Author(s): Esther Thorson • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: Consumer Behavior - GeneralDigital Advertising offers a detailed and current overview of the...

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Intercultural Marketing: Theory and Practice

BEVERIDGE

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Current price ₹4,750
Original price ₹7,307
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₹4,750
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• Author(s): BEVERIDGE • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: International - MarketingWith companies actively marketing products and services beyond their borders, marketers must ...

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Contemporary Issues in Marketing and Consumer Behaviour

Parsons, Elizabeth

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Original price ₹5,872
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• Author(s): Parsons | Elizabeth • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - ResearchThis third edition of Contemporary Issues in Marketing and Consumer Behaviour has been r...

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The Price Reporters: A Guide to PRAs and Commodity Benchmarks

Owain Johnson

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• Author(s): Owain Johnson • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: International - Economics & TradeEvery consumer in a modern economy is indirectly exposed to the work of a price reporti...

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Celebrity Fashion Marketing

Caan Fykaa

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• Author(s): Caan Fykaa • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Fashion & Textile • BISAC: Industries - Fashion & Textile IndustryThis book explores the concept of the celebrity as a 'Human Fashion Bran...

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Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations

Hinson, Robert Ebo

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• Author(s): Hinson | Robert Ebo • Publisher: Taylor & Francis • Publisher Imprint: ProductivityP • Subject: Business Management • BISAC: Industries - Hospitality, Travel & TourismHospitality and Tourism Marketing: Building Customer Drive...

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Promotional Culture And Convergence: Markets, Methods, Media

Helen Powell

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• Author(s): Helen Powell • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Media StudiesThe rapid growth of promotional material through the internet, social media, and entertainment culture...

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Strategic Sport Marketing

Adam Karg

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• Author(s): Adam Karg • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Sports and Physical Fitness • BISAC: GeneralThe fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory and practi...

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Global Food-Price Shocks And Poor People: Themes and Case Studies

Marc J. Cohen, Melinda Smale

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• Author(s): Marc J. Cohen | Melinda Smale • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: Economic ConditionsAbout the Book This book examines the effects of high and volatile food prices during 200...

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Luxury Fashion Marketing and Branding: A Strategic Approach

Alice Dallabona

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Current price ₹3,563
Original price ₹5,089
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• Author(s): Alice Dallabona • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Industries - Fashion & Textile IndustryLuxury Fashion Marketing and Branding offers a comprehensive analysis...

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Decarbonising Electricity Made Simple

Crossland

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• Author(s): Crossland • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Engineering • BISAC: ElectricalAbout the Book This book assesses how low-carbon generation, the advance of energy storage and consumer-based models...

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Europe Migration and Identity

Logemann

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• Author(s): Logemann • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: History • BISAC: GeneralAbout the Book Jan Logemann is a Research Fellow at the German Historical Institute in Washington D.C., USA, and project coo...

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Commercial Law Q&A

Paul Dobson/K.J. Reddy

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• Author(s): Paul Dobson/K.J. Reddy • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Law and CriminologyPart of the successful Routledge-Cavendish Q&A series, which provides students with essential advice and guidan...

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Theories of Consumption

John Storey

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• Author(s): John Storey • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Sociology and Anthropology • BISAC: Media Studies Theories of Consumption explores the concept of consumption from the post-disciplinary perspect...

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Consumerism Sustainability and Happiness

Kaufman, Cynthia

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• Author(s): Kaufman | Cynthia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Sociology and Anthropology • BISAC: Poverty & HomelessnessWhat would it take to have a world where everyone had enough? How can we elim...

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Under WeberÆS Shadow: Modernity, Subjectivity and Politics in Habermas, Arendt and MacIntyre

Keith Breen

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• Author(s): Keith Breen • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Politics and Current Affairs • BISAC: PoliticalUnder Weber's Shadow presents an extended critical evaluation of the social and political thought ...

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Elusive Subjects: Immigrant Recognition and Legitimation in Modern Surveillance States

McThomas Mary

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• Author(s): McThomas Mary • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Politics and Current Affairs • BISAC: Public Policy - ImmigrationIn this book, Mary McThomas examines how individuals can claim their own subje...

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Subjectivity Language and the Postcolonial: Beyond Bourdieu in South Africa

Hannah Botsis

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• Author(s): Hannah Botsis • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Education & Psychology • BISAC: Social PsychologyIn Subjectivity, Language and the Postcolonial, Hannah Botsis draws on theoretical work t...

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European Union Textbook: The Basics

Alex Warleigh

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Current price ₹783
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• Author(s): Alex Warleigh • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Politics and Current AffairsAbout the Book Covering all the basics and more, this book is a concise and accessible introduction for students ne...

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Introducing Phonetics and Phonology

Mike Davenport

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• Author(s): Mike Davenport • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: English Literature • BISAC: Linguistics - Phonetics & PhonologyIntended for the absolute beginner, Introducing Phonetics and Phonology req...

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Fluid Mechanics Hydraulics Hydrology and Water Resources for Civil Engineers

JAYAWARDENA

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• Author(s): JAYAWARDENA • Publisher: T&F • Publisher Imprint: CRC Press • BISAC: HydraulicsOne of the core areas of study in civil engineering concerns water that encompasses fluid mechanics, hydraulics and hydrology. Fluid mechanics provide...

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The Really Useful Maths Book: A Guide to Interactive Teaching

Tony Brown, Henry Liebling

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• Author(s): Tony Brown | Henry Liebling • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Education & Psychology • BISAC: CurriculaThe Really Useful Maths Book is for all those who want children to enjoy the challen...

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