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Products
Selling Mrs. Consumer
Christine McGaffey Frederick
Hardcover
• Author(s): Christine McGaffey Frederick • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Marketing - General
The Education of the Consumer: A Study in Curriculum Material
Henry Harap
Hardcover
• Author(s): Henry Harap • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Curricula"The Education of the Consumer: A Study in Curriculum Material" is a pioneering examination of the relationship between economic co...
View full detailsEconomic and Human Behaviour a Reply to Social Psychologists
Phillip Sargant Florence
Hardcover
• Author(s): Phillip Sargant Florence • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Economics - Theory"Economic and Human Behaviour a Reply to Social Psychologists" explores the intricate intersection of economi...
View full detailsEconomic and Human Behaviour a Reply to Social Psychologists
Phillip Sargant Florence
Paperback
• Author(s): Phillip Sargant Florence • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Economics - Theory"Economic and Human Behaviour a Reply to Social Psychologists" explores the intricate intersection of economi...
View full detailsThe Discovery of the Consumer
Beatrice Webb
Paperback
• Author(s): Beatrice Webb • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Consumer Behavior - General"The Discovery of the Consumer" is a seminal text by Beatrice Webb that explores the evolving role of the consu...
View full detailsSelling Mrs. Consumer
Christine McGaffey Frederick
Paperback
• Author(s): Christine McGaffey Frederick • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Marketing - General
Psychic the Ads: The Case Book of Advertising
Carroll Rheinstrom
Hardcover
• Author(s): Carroll Rheinstrom • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Advertising & Promotion"Psychic the Ads: The Case Book of Advertising" is an influential examination of the psychological drivers...
View full detailsPsychology in Business Relations
A. J. Snow
Paperback
• Author(s): A. J. Snow • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Industrial & Organizational Psychology"Psychology in Business Relations" is an insightful exploration into the application of psychologic...
View full detailsHand to Mouth Buying
Leverett S. Lyon
Paperback
• Author(s): Leverett S. Lyon • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Economics - General
Psychology in Advertising
Albert T. Poffenberger
Paperback
• Author(s): Albert T. Poffenberger • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Advertising & Promotion"Psychology in Advertising" is a seminal exploration into the intersection of human behavior and comme...
View full detailsPrinciples of Personal Selling
Harry Rudolph Tosdal
Paperback
• Author(s): Harry Rudolph Tosdal • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Sales & Selling - Management"Principles of Personal Selling" is a comprehensive exploration of the fundamental techniques and p...
View full detailsPrinciples of Personal Selling
Harry Rudolph Tosdal
Hardcover
• Author(s): Harry Rudolph Tosdal • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Sales & Selling - Management"Principles of Personal Selling" is a comprehensive exploration of the fundamental techniques and p...
View full detailsThe Economics of Instalment Selling
Edwin A. Seligman
Hardcover
• Author(s): Edwin A. Seligman • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Economics - General"The Economics of Instalment Selling" is a foundational study exploring the mechanics, implications, and economic v...
View full detailsMarketing and Merchandising
Alexander Hamilton Institute
Paperback
• Author(s): Alexander Hamilton Institute • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Marketing - General"Marketing and Merchandising" serves as a foundational exploration into the principles of commerce and c...
View full detailsThe Theory of the Leisure Class
Thorstein Veblen
Paperback
• Author(s): Thorstein Veblen • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Sociology - Social Theory"The Theory of the Leisure Class" by Thorstein Veblen is a foundational text in sociology and economics that i...
View full detailsThe Theory of the Leisure Class
Thorstein Veblen
Hardcover
• Author(s): Thorstein Veblen • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Sociology - Social Theory"The Theory of the Leisure Class" by Thorstein Veblen is a foundational text in sociology and economics that i...
View full detailsPsychology in Business Relations
A. J. Snow
Hardcover
• Author(s): A. J. Snow • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Industrial & Organizational Psychology"Psychology in Business Relations" is an insightful exploration into the application of psychologic...
View full detailsMarketing and Merchandising
Alexander Hamilton Institute
Hardcover
• Author(s): Alexander Hamilton Institute • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Marketing - General"Marketing and Merchandising" serves as a foundational exploration into the principles of commerce and c...
View full detailsThe Principles of Advertising: Second Edition
Harry Tipper, Harry L. Hollingworth, George Burton Hotchkiss
Hardcover
• Author(s): Harry Tipper | Harry L. Hollingworth | George Burton Hotchkiss • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Advertising & Promotion"The Principles of Advertising Second Edition" provides a comp...
View full detailsThe Principles of Advertising: Second Edition
Harry Tipper, Harry L. Hollingworth, George Burton Hotchkiss
Paperback
• Author(s): Harry Tipper | Harry L. Hollingworth | George Burton Hotchkiss • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Advertising & Promotion"The Principles of Advertising Second Edition" provides a comp...
View full detailsElementary Advertising
George W. Allen
Hardcover
• Author(s): George W. Allen • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Advertising & Promotion"Elementary Advertising" by George W. Allen is a foundational guide to the principles and practices of the ad...
View full detailsThe Price of Things
The Authors' Press
Paperback
• Author(s): The Authors' Press • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Economics - General"The Price of Things" is a compelling collection of essays and observations that explores the complex mechanisms o...
View full detailsMy Life in Advertising
Claude C. Hopkins
Paperback
• Author(s): Claude C. Hopkins • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Advertising & Promotion"My Life in Advertising" is the seminal autobiography of Claude C. Hopkins, one of the most influential fig...
View full detailsThe Science of Prices: Second Impression Revised
John A. Todd
Hardcover
• Author(s): John A. Todd • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Economics - Theory"The Science of Prices" by John A. Todd, M.A., serves as a comprehensive introduction to the fundamental principles of ec...
View full detailsThe First Hundred Million
E. Haldeman-Julius
Paperback
• Author(s): E. Haldeman-Julius • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Marketing - General"The First Hundred Million" is a fascinating exploration of mass-market publishing and the psychology of the Ameri...
View full detailsElementary Advertising
George W. Allen
Paperback
• Author(s): George W. Allen • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Advertising & Promotion"Elementary Advertising" by George W. Allen is a foundational guide to the principles and practices of the ad...
View full detailsThe Price of Things
The Authors' Press
Hardcover
• Author(s): The Authors' Press • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Economics - General"The Price of Things" is a compelling collection of essays and observations that explores the complex mechanisms o...
View full detailsThe First Hundred Million
E. Haldeman-Julius
Hardcover
• Author(s): E. Haldeman-Julius • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Marketing - General"The First Hundred Million" is a fascinating exploration of mass-market publishing and the psychology of the Ameri...
View full detailsPsychology in Advertising
Albert T. Poffenberger
Hardcover
• Author(s): Albert T. Poffenberger • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Advertising & Promotion"Psychology in Advertising" is a seminal exploration into the intersection of human behavior and comme...
View full detailsThe Great American Bandwagon
Charles Merz
Paperback
• Author(s): Charles Merz • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Popular Culture"The Great American Band Wagon" is a sharp and insightful exploration of the social landscape of the United States during th...
View full detailsThe Great American Bandwagon
Charles Merz
Hardcover
• Author(s): Charles Merz • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Popular Culture - General"The Great American Band Wagon" is a sharp and insightful exploration of the social landscape of the United States...
View full detailsPrinciples of Advertising
Daniel Starch
Paperback
• Author(s): Daniel Starch • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Advertising & Promotion"Principles of Advertising" is an authoritative and comprehensive examination of the scientific methods underly...
View full detailsPleasure & Instinct: A Study in the Psychology of Human Action
A. H. Burlton Allen
Paperback
• Author(s): A. H. Burlton Allen • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Psychotherapy - Spiritually Integrated"Pleasure & Instinct: A Study in the Psychology of Human Action" offers a profound explora...
View full detailsSocial Psychology: The Bases of Behavior Called Social
Robert H. Gault
Hardcover
• Author(s): Robert H. Gault • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Social Psychology"Social Psychology. The Bases of Behavior Called Social" by Robert H. Gault provides a rigorous and comprehensive exami...
View full detailsThe Psychology of Christian Life and Behaviour
William Straton Bruce
Hardcover
• Author(s): William Straton Bruce • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Psychology of Religion"The Psychology of Christian Life and Behaviour" is a profound exploration into the intersection of psycholo...
View full detailsThe Psychology of Christian Life and Behaviour
William Straton Bruce
Paperback
• Author(s): William Straton Bruce • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Psychology of Religion"The Psychology of Christian Life and Behaviour" is a profound exploration into the intersection of psycholo...
View full details