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Products
The Science of Consumer Behaviour: Tools and Techniques for Marketers
Geetanjali Bendale, Deepak Motwani
Paperback
5.0 / 5.0
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• Author(s): Geetanjali Bendale | Deepak Motwani • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe Science of Consumer Behaviour: Tools and Techniques for Marketers offers an in-depth exploration of the key fac...
View full detailsTechniques Of Drafting And Pattern Making: Garments for Kids and Adolescents
Padmavati B.
Paperback
• Author(s): Padmavati B. • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Fashion & TextileDrafting and pattern making are the basic necessities for making fashion garments. To become a successful fashion designer one needs to ...
View full detailsInsight Into Income Tax: Based on Memory Retention Techniques
Kaushal Kumar Agrawal
Paperback
5.0 / 5.0
(1)
• Author(s): Kaushal Kumar Agrawal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe present book Insight into Income Tax: Based on Memory Retention Techniques, like its earlier editions, has been designed for ...
View full detailsChange Management: Concepts, Techniques, Strategies & Execution
Moid Siddiqui, R.H. Khwaja
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• Author(s): Moid Siddiqui | R.H. Khwaja • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business Management‘CHANGE OR PERISH’ OR ‘CHANGE AND PERISH’? ‘Change or perish!’ is an oft-repeated catchphrase. But many companies have chan...
View full detailsSuccess in Selling: Thirty Valuable Mantras
A. Nag
Paperback
• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementApproach of the Book Many books, including textbooks, are available on sales management. Textbooks are primarily meant for MBA and PGDM students...
View full detailsCouture And Fashion Drafting
Padmavati B.
Paperback
• Author(s): Padmavati B. • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Fashion & TextileA quintessential book with comprehensive and exceptional illustrations, clear diagrams and step-by-step construction methods, it gives d...
View full detailsContemporary Human Resource Management: Improving Performance in the Workplace
Mohd. Shahbaz Alam, Anita
Paperback
• Author(s): Mohd. Shahbaz Alam | Anita • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementGlobally, the corporate experts are putting in their best efforts to research, reinnovate and redefine the tools, techniques...
View full detailsProblems In Physics: For JEE-IIT and Equivalent Examinations (Vol. 1)
Arun Kumar
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• Author(s): Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Physics and AstronomyThe book contains a variety of problems, selected from the books by renowned authorities on the subject and also from different engineerin...
View full detailsManagement of Information in LIS: Theory and Practice
Ansaar Hussain, Tabasum Zehra
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• Author(s): Ansaar Hussain | Tabasum Zehra • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Library & Information ScienceManagement of Information in LIS: Theory and Practice is a comprehensive textbook that delves into the cor...
View full detailsSociological Methods And Techniques
Rajendra K. Sharma
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• Author(s): Rajendra K. Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Sociology and AnthropologyThis book covers the syllabi prescribed by Indian Universities at Undergraduate and Postgraduate level in Sociology in the pa...
View full detailsErnest Hemingway's the Old Man and the Sea
P.G. Rama Rao
Paperback
• Author(s): P.G. Rama Rao • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: English LiteratureThe present book is an in-depth critical study of the modern American classic, Ernest Hemingway’s The Old Man and the Sea, which won the P...
View full detailsProblems In Physics: For JEE-IIT and Equivalent Examinations (Vol. 4)
Arun Kumar
Paperback
• Author(s): Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Physics and AstronomyThe book contains a variety of problems, selected from the books by renowned authorities on the subject and also from different engineerin...
View full detailsProblems In Physics: For JEE-IIT and Equivalent Examinations (Vol. 2)
Arun Kumar
Paperback
• Author(s): Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Physics and AstronomyThe book contains a variety of problems, selected from the books by renowned authorities on the subject and also from different engineerin...
View full detailsCampus Group Discussion with Smart Answers: Third Eye of Hr Managers (For Those Preparing for Various Types of Interviews)
Anant Kumar Dass
Paperback
• Author(s): Anant Kumar Dass • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis book is exclusively written for students of undergraduate/postgraduate level, studying in India and abroad either through regular...
View full detailsForm and Meaning in Mahesh Dattani's Plays
Bijay Kumar Das
Paperback
• Author(s): Bijay Kumar Das • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: English LiteratureModern Indian Theatre came into being with the establishment of Sangeet Natak Akademi, the National Academy of Music and Dance Drama and...
View full detailsCampus Hr Interview Questions With Smart Answers: Fourth Eye of HR Managers
Anant Kumar Dass
Paperback
• Author(s): Anant Kumar Dass • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Career CounsellingThe book is written for students of universities, colleges, and institutes pursuing their academic or professional education, either as...
View full detailsNanotechnology: An Introduction to Synthesis Properties and Applications of Nanomaterials
Thomas Varghese, K.M. Balakrishna
Paperback
• Author(s): Thomas Varghese | K.M. Balakrishna • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Physics and AstronomyNanotechnology is the design, fabrication and application of nanostructures or nanomaterials, and fundamental unde...
View full detailsResearch Methods
K.R. Sharma
Paperback
• Author(s): K.R. Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Writing/Research MethodsQuest of knowledge has played an important role in the advancement of human civilisation. The journey from the stone-age to space age ...
View full detailsJane Austen's Pride and Prejudice: The Atlantic Critical Studies by Pulakesh Ghosh
Pulakesh Ghosh
Paperback
• Author(s): Pulakesh Ghosh • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: English LiteraturePride and Prejudice is an outstanding English novel that shows Jane Austen at the height of her writing powers. Throughout the novel, the...
View full detailsTheory In Cost Accounting
I. Narsis
Paperback
• Author(s): I. Narsis • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCost accounting is the process of tracking, recording and analyzing costs associated with the products or activities of an organization. The ...
View full detailsLibrary And Information Science: For NET, SLET and Other Competitive Examinations Objective Type Questions
D.K. Pandey
Paperback
• Author(s): D.K. Pandey • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Library & Information ScienceOnce in a decade a book is designed and published, mastering which, readers may feel master of the subject. With the vast exp...
View full detailsBeyond the Classroom: What They Don't Teach at Business Schools
A. Nag
Paperback
• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementUnlock the essence of business with Beyond the Classroom: What They Don't Teach at Business Schools. In this insightful read, discover the inval...
View full detailsPsychological Foundation Of Education
Srinibas Bhattacharya
Paperback
• Author(s): Srinibas Bhattacharya • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Education & PsychologyFrom the dawn of civilization, man has been marching in search of wisdom. Various experiments are projected through educat...
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