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Products
Leveraging Consumer Behavior and Psychology in the Digital Economy
Norazah Mohd Suki, Norbayah Mohd Suki
Paperback
Current price
₹16,776
Original price
₹20,132
Original price
₹20,132
Original price
₹20,132
(-17%)
₹16,776
Current price
₹16,776
| /
• Author(s): Norazah Mohd Suki | Norbayah Mohd Suki • Publisher: Business Science Reference • Publisher Imprint: Business Science Reference • BISAC: Marketing - ResearchWith the increasing prevalence of information, communication, and technology,...
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Strategies and Tools for Managing Connected Consumers
Ree C. Ho
Paperback
Current price
₹23,865
Original price
₹28,638
Original price
₹28,638
Original price
₹28,638
(-17%)
₹23,865
Current price
₹23,865
| /
• Author(s): Ree C. Ho • Publisher: Business Science Reference • Publisher Imprint: Business Science Reference • BISAC: Customer RelationsPresents research exploring the techniques and impacts of new technologies deployed in today's digital marke...
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