Search results for “[Subject: communication-studies]”

• Author(s): O'Rourke • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business Communication - GeneralThis textbook introduces students to the strategic communication methods that are cruci...

• Author(s): Daniel Robichaud | Francois Cooren • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Communication StudiesRecipient of the '2013 Top Edited Book Award', by the Organizational Com...

• Author(s): Mukerjee • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business ManagementThe second edition of Business Communication is specially designed to meet the requirements of postgraduate students of management. The book...

• Author(s): Gershon • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Communication StudiesAs the clear lines and historic boundaries that once separated broadcasting, cable, telephone and I...

• Author(s): Cornelissen | Joep P. • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Public RelationsThis popular, market-leading textbook for corporate communication continues to be the...

• Author(s): Richard Stanton • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury Academic • Subject: Business Management • BISAC: Business Communication - GeneralAbout the Book This textbook takes a refreshing approach to strategic corporate ...

• Author(s): McCown | Nance • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Human Resources & Personnel ManagementThis book aims to explore the connection between internal communication...

• Author(s): Wirtz | Bernd W. • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Industries - Media & CommunicationsFrom the Back CoverThis textbook offers business, communication, journalism an...

• Author(s): John Doorley • Publisher: Routledge • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Language Arts And DisciplinesThe fifth edition of this classic text, which was the first on the subject of reputation manageme...

• Author(s): Priti Pachpande • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Business Communication - GeneralAbout the Book This volumes has multidisciplinary Indian case studies from different areas ...

• Author(s): K“Œng • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Communication, Mass Media and Journalism • BISAC: Media Studies′Its scope and learning are brilliant and dazzling.’ – Eli Noam, Columbia Business ...

• Author(s): Asha Pachpande • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Business Communication - GeneralIt has been decades since many business schools outside India adopted the case study methodo...

• Author(s): Vieira Jr. | Edward T. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Public RelationsPublic Relations Planning: A Practical Guide for Strategic Communication provides student...

• Author(s): Rungpaka Amy Hackley | Chris Hackley • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business ManagementUnique in its approach, this edition situates the key concepts of marketing communications from the pers...

• Author(s): Joseph Fernandez • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCorporate Communications has come into its own. It is recognized today as a strategic brand-building function for companies and organi...

• Author(s): Clevenger | Morgan R. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Public Affairs & AdministrationEntrepreneurial Communities and Ecosystems: Case Study Insights aims to...

• Author(s): Vidhi Chaudhri | Asha Kaul • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Communication StudiesSocial media are rapidly and dramatically transforming the communication landscape....

• Author(s): Bhagyashree Kunte • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Business Communication - GeneralAbout the Book This volumes has multidisciplinary Indian case studies from different area...

• Author(s): Roopa Praveen • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Business Communication - GeneralAbout the Book It has been decades since many business schools outside India adopted the case...

• Author(s): Varsha Parab • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Business Communication - GeneralIt has been decades since many business schools outside India adopted the case study methodolo...

• Author(s): Mark Conrad • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Communication StudiesThe Business of Sports provides a comprehensive foundation of the economic, organizational, leg...

• Author(s): SHIRAEV | Natalja • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: GeneralThis lively book offers the first comprehensive examination of character assassination. In modern polit...

• Author(s): Mallia • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Communication, Mass Media and Journalism • BISAC: Media StudiesAbout the Book A groundbreaking book that explores the theory and practice of leading in the creative ...

• Author(s): Beynon-Davies | Paul • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Management - GeneralFrom the Back CoverThis textbook offers an essential introduction to design orientation in busines...

• Author(s): William W. Baber | Chavi C-Y Fletcher-Chen • Publisher: Taylor & Francis • Publisher Imprint: Rout India • Subject: Business ManagementKnown for its accessible approach and concrete real-life examples, the second edition of Pract...

• Author(s): David M. Boje • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business Communication - GeneralStorytelling is part of social action and interaction that actually shapes the fut...

• Author(s): Walter Vieira • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe second edition of The New Sales Manager is an enormously useful book that provides practical advice and a sound foundation in sales m...

• Author(s): Nirmal Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementPrinciples of Management offers an intricate exploration of effective management, organization and leadership. This comprehensive work cov...

• Author(s): Charles M. Vance | Yongsun Paik | Fabian Jintae Froese • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business Communication - GeneralManaging a Global Workforce examines impo...

• Author(s): Samuel Yankelevitch • Publisher: Taylor & Francis • Publisher Imprint: ProductivityP • Subject: Business Management • BISAC: Quality ControlJust because a problem is invisible doesn't mean it's not affecting your operation. While...

• Author(s): RICHTER • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: EntrepreneurshipSocial Entrepreneurship and Innovation in Rural Europe investigates how social entrepreneurship advances...

• Author(s): Jesper Falkheimer | Mats Heide • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - GeneralThis textbook provides an overview of the core concepts, theories and methods ...

• Author(s): Erika Darics | Veronika Koller • Publisher: Macmillan • Publisher Imprint: Bloomsbury Academic • Subject: Business Management • BISAC: Linguistics - GeneralAbout the Book Packed with contemporary examples from the business world, thi...

• Author(s): Sandeep Goel • Publisher: Taylor & Francis • Publisher Imprint: Routledge India • Subject: Business ManagementThis book makes sense of the finance world from a non-finance perspective. It introduces, explains and demystifies esse...

• Author(s): RYAN • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Industries - Hospitality, Travel & TourismThis book provides a comprehensive overview and examination of the internatio...

• Author(s): Altstiel • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Communication StudiesAdvertising Creative, Sixth Edition gets right to the point of advertising by stressing key p...