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Products
Marketing Communications
Egan
Hardcover
• Author(s): Egan • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Marketing - GeneralMarketing Communications is a highly popular textbook which introduces students to the different ma...
View full detailsBrand Assets: The Wiley Finance Series
Tony Tollington
Hardcover
• Author(s): Tony Tollington • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Corporate Finance - GeneralAbout the Book Brand Assets befasst sich mit einem brandaktuellen Thema - der Bewertung von Marken und a...
View full detailsManaging Currency Risk: Using Financial Derivatives
John J. Stephens
Hardcover
• Author(s): John J. Stephens • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Finance - GeneralAbout the Book Control the number one cause of financial loss currency fluctuation With cross-border commerce no...
View full detailsTreynor On Institutional Investing
Jack L. Treynor
Hardcover
• Author(s): Jack L. Treynor • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - GeneralFrom the Back CoverPraise for TREYNOR ON INSTITUTIONAL INVESTING "Jack Treynor has a mind of ...
View full detailsHedge Fund Investing: A Practical Approach to Understanding Investor Motivation, Manager Profits, and Fund Performance
Kevin R. Mirabile
Hardcover
• Author(s): Kevin R. Mirabile • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - GeneralFrom the Inside FlapHedge Fund Investing, Second Edition is a complete guide to alternative...
View full detailsOperational Risk: Measurement and Modelling
Jack L. King
Hardcover
• Author(s): Jack L. King • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Finance - GeneralAbout the Book Operational Risk erlautert verschiedene Theorien und Modelle zum Betriebsrisiko anhand von Fallstudien...
View full detailsBear Market Investing Strategies
Harry D. Schultz
Hardcover
• Author(s): Harry D. Schultz • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - GeneralHarry Schultz is listed in the Guinness Book of Records as the Worlda s Highest paid investm...
View full detailsCrisis And Innovation In Asian Technology
William W. Keller
Hardcover
• Author(s): William W. Keller • Publisher: Cambridge UP • Publisher Imprint: Cambridge • Subject: Business Management • BISAC: GeneralAbout the Book The economic crises in Asia at the turn of the millennium changed the innovation and business pr...
View full detailsLegends In Marketing, Philip Kotler
Jagdish N. Sheth
Hardcover
• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - General
Digital Business and Electronic Commerce: Strategy Business Models and Technology
Wirtz
Paperback
• Author(s): Wirtz • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: E-Commerce - General (see also Computers - Electronic CommerThis textbook introduces readers to digital business from a manageme...
View full detailsThe Basel Ii Rating: Ensuring Access to Finance for Your Business
Marc B. Lambrecht
Hardcover
• Author(s): Marc B. Lambrecht • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Corporate Finance - GeneralIf you are seeking access to equity or finance from a bank or bank-related institut...
View full detailsRenewable Hydrogen: Renewable Energy and Renewable Hydrogen APAC Markets Policies Analysis
Matthieu Jaunatre
Paperback
• Author(s): Matthieu Jaunatre • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Industries - GeneralFrom the Back CoverHydrogen has recently become a popular topic and is often described as the mi...
View full detailsHospitality Marketing: Principles and Practices
Gursoy
Paperback
• Author(s): Gursoy • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - GeneralHospitality Marketing is an introductory textbook which shows readers how to apply the principles of m...
View full detailsDigital Business Analysis
Fredrik Milani
Hardcover
• Author(s): Fredrik Milani • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Data Science - GeneralFrom the Back CoverThis book frames business analysis in the context of digital technologies. It ...
View full detailsInternational Marketing And Trade Of Quality Food Products
Maurizio Canavari, Others
Hardcover
• Author(s): Maurizio Canavari | Others • Publisher: Wageningen Academic • Publisher Imprint: Wageningen • Subject: Business Management • BISAC: International - GeneralDue to increased purchasing power of certain consumer segments all over the wo...
View full detailsPrinciples Of Quantitative Development
Manoj Thulasidas
Hardcover
• Author(s): Manoj Thulasidas • Publisher: Wiley • Publisher Imprint: John Wiley • Subject: Business Management • BISAC: Finance - GeneralFrom the Inside Flap"Thulasidas has written an excellent book describing how the modern investment bank work...
View full detailsB2B Marketing: A Guidebook for the Classroom to the Boardroom
Uwe G. Seebacher
Hardcover
• Author(s): Uwe G. Seebacher • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Marketing - GeneralThis unique book comprehensively presents the current state of knowledge, theoretical and practica...
View full detailsFinancial Accounting
Chaudhary, Mandeep
Paperback
• Author(s): Chaudhary, Mandeep • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • Subject: Business Management • BISAC: Accounting - Generalthis book is thoroughly updated and remains an indispens...
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