Search results for “[Subject: public-relations]”

• Author(s): Jacquie L'Etang • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Public RelationsThis textbook aims to introduce students to key concepts in public relations, using a wide range of interdisciplin...

• Author(s): Iqbal Sachdeva • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Communication, Mass Media and Journalism • BISAC: Public RelationsPublic Relations: Principles and Practices is a comprehensive textbook designed for stu...

• Author(s): Robert Heath • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Public RelationsPublic Relations is increasingly recognized as a well-established communication and management science. Indeed, the discipline has...

• Author(s): Averill Elizabeth Gordon • Publisher: Oxford University Press • Publisher Imprint: Oxford University Press • BISAC: Public RelationsIdeal for students with little or no background in the subject, Public Relations provides a fresh and...

• Author(s): Jacquie L'Etang • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Public RelationsThis book introduces students to the key concepts in Public Relations and draws on a wide range of interdisciplina...

• Author(s): Kimberley Bowers • Publisher: States Academic Press • Publisher Imprint: States Academic Press • BISAC: Public RelationsThe process of managing the spread of information between the public and an organization or individual is known a...

• Author(s): Robert L. Heath • Publisher: Sage Publications, Inc • Publisher Imprint: Sage Publications, Inc • BISAC: Public RelationsThe Handbook of Public Relations offers a comprehensive and detailed examination of the field. It gives scholars...

• Author(s): Dennis L. Wilcox • Publisher: Pearson • Publisher Imprint: Longman • Subject: Politics and Current AffairsAbout the Book Presents an overview of public relations principles, concepts and methods, and up-to-date case studies. Topics c...

• Author(s): Johnston Jane • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Advertising & PromotionPublic relations is a dynamic and rapidly growing field which offers a variety of career paths. Whether you're building the publi...

• Author(s): Erving Goffman • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Psychotherapy - BehaviorismUntil recently, to be in a "public place" meant to feel safe. That has changed, especially in cities. Urban dwellers ...

• Author(s): Pompper | Donnalyn • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Politics and Current Affairs • BISAC: Public RelationsPublic Relations is a uniquely pervasive force in our modern economy, influencing ev...

• Author(s): Edward L. Bernays • Publisher: WWW.Snowballpublishing.com • Publisher Imprint: WWW.Snowballpublishing.com • BISAC: Public RelationsPublicist Edward L. Bernays offers here the kind of advice individuals and a variety of organizations ...

• Author(s): Robert L • Publisher: SAGE Publications Inc • Publisher Imprint: SAGE Publications Inc • BISAC: Public RelationsWhen initially published in 2005, the two-volume Encyclopedia of Public Relations was the first and most authoritative co...

• Author(s): Kristie Byrum • Publisher: Cognella Academic Publishing • Publisher Imprint: Cognella Academic Publishing • BISAC: Public RelationsPublic Relations Strategies and Tactics addresses contemporary public relations approaches and equips ...

• Author(s): Petra Theunissen • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Communication StudiesThis book aims to provide an interdisciplinary approach to highlight the importance of relationships in public relations,...

• Author(s): Brunner • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Communication, Mass Media and Journalism • BISAC: Advertising & PromotionThe comprehensive guide to applied PR theory in the 21st century Public Relations Theor...

• Author(s): Andreea Savu • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: GeneralIstnieje wiele wyzwań, kt�re wymagają dialogu i szczerej rozmowy. Globalny, szybko zmieniający się świat wymaga od publi...

• Author(s): Botan | Carl • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: Public RelationsThis important book chronicles, responds to, and advances the leading theories...

• Author(s): Jane Johnston • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Communication StudiesIn this book, Johnston seeks to put the public interest onto the public relations 'radar', arguing the need for its clear ar...

• Author(s): Sriramesh • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Politics and Current Affairs • BISAC: Public RelationsIn this third edition, The Global Public Relations Handbook: Theory, Research, and Practice o...

• Author(s): Levine | Sophia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Customer RelationsThis unique collection of contemporary international public relations (PR) case studies gives ...

• Author(s): Hugh M. Culbertson • Publisher: Taylor & Francis Inc • Publisher Imprint: Routledge • BISAC: Communication StudiesTwo commissions within the Public Relations Society of America have recently defined courses in case-study analysis...

• Author(s): Hugh M. Culbertson • Publisher: Taylor & Francis Inc • Publisher Imprint: Routledge • BISAC: Communication StudiesTwo commissions within the Public Relations Society of America have recently defined courses in case-study analysis...

• Author(s): Alison Theaker • Publisher: Taylor & Francis • Publisher Imprint: Rout India • Subject: Politics and Current AffairsThe Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the p...

• Author(s): Eyun-Jung Ki • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Public RelationsThe emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination o...

• Author(s): Michael Kunczik • Publisher: Taylor & Francis Inc • Publisher Imprint: Routledge • BISAC: Public RelationsThis volume addresses the importance of images of nations in international relations. One fundamental assumption is that th...

• Author(s): Lan Ni • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Communication StudiesIntercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics develops a coherent framew...

• Author(s): Jalal Nali • Publisher: Jalal Nali • Publisher Imprint: Jalal Nali • BISAC: International Relations - DiplomacyThis scientific research study, intends to examine the public's perception of foreign countries subject to news coverage i...

• Author(s): Guy J. Golan | Sung-Un Yang | Dennis F. Kinsey • Publisher: Peter Lang Inc., International Academic Publi • Publisher Imprint: Peter Lang Inc., International Academic Publi • BISAC: International Relations - GeneralThis book provides...

• Author(s): Petra Theunissen • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Communication StudiesThis book aims to provide an interdisciplinary approach to highlight the importance of relationships in public relations,...

• Author(s): John Emerson Marston • Publisher: Literary Licensing, LLC • Publisher Imprint: Literary Licensing, LLC • BISAC: GeneralThe Nature of Public Relations is a comprehensive book written by John Emerson Marston that delves into the fundam...

• Author(s): Eyun-Jung Ki • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Public RelationsThe emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination o...

• Author(s): Lan Ni • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Communication StudiesIntercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics develops a coherent framework to unif...

• Author(s): Tuncer | Mehmet Umut • Publisher: MIXIUK • Publisher Imprint: MIXIUK • Subject: Communication, Mass Media and Journalism • BISAC: Media StudiesIn this volume, the authors define public relations through an international perspective w...

• Author(s): Alison Theaker • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Communication StudiesThe Public Relations Handbook provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations industry.