AI Email & SMS Marketing: Automation and Lifecycle Campaigns for Ecommerce Brands

Name: AI Email & SMS Marketing: Automation and Lifecycle Campaigns for Ecommerce Brands
Brand: Independently Published
SKU: 9798195759438
Price: 2844.0 INR
Availability: InStock

by Danny Munrow , Noah Schumacher

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ISBN13: 9798195759438
Binding: Paperback
Subject: N/A
Publisher: Independently Published
Publisher Imprint: Independently Published
Publication Date: May 6, 2026
Pages: 404
Original Price: GBP 25.05
Language: English
Edition: N/A
Item Weight: 540 grams
BISAC Subject(s): Advertising & Promotion

About The Book

Reactive Publishing

AI Email & SMS Marketing is a practical guide to building structured lifecycle marketing programs for ecommerce brands using modern AI tools and automation methods.

The book introduces the core components of email and SMS marketing, including customer segmentation, campaign planning, behavioral triggers, retention flows, promotional calendars, and post-purchase communication. Readers learn how lifecycle systems are organized, how customer data can inform messaging, and how automation can support more consistent communication across the buyer journey.

Inside, the book covers:

Email and SMS fundamentals for ecommerce
Customer lifecycle stages and segmentation logic
Welcome, abandon cart, post-purchase, winback, and retention flows
Campaign planning and promotional scheduling
AI-assisted copywriting, testing, and workflow design
List hygiene, consent, deliverability, and compliance considerations
Performance tracking, reporting, and continuous improvement

Written for ecommerce operators, marketers, founders, and agency professionals, this book focuses on practical structure rather than hype. It provides a clear framework for understanding how AI, automation, and lifecycle marketing can work together to support organized, repeatable customer communication.

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