Name: Inbound Marketing for Dummies
Brand: Wiley
SKU: 9788126558438
Price: 555.0 INR
Availability: InStock

Inbound Marketing for Dummies

by Scott Anderson Miller

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ISBN13: 9788126558438
Binding: Paperback
Subject: N/A
Publisher: Wiley
Publisher Imprint: Wiley
Publication Date: November 9, 2015
Pages: 390
Original Price: INR 739.0
Language: English
Edition: N/A
Item Weight: 500 grams
BISAC Subject(s): Sales & Selling / General

About The Book

Inbound Marketing For Dummies will help you survive in today's complex business climate by showing you how to increase brand awareness, cement your brand loyalty, engage with potential buyers in a more conversational, human way and attract new buyers to your site. You'll discover how to use your website, social media, blogging, viral marketing and more to pull in new buyers to your site and grow your relationship with existing customers. You will also have access to a variety of worksheets and checklists online to help you expand your inbound marketing education beyond the book. ·Getting Started with Inbound Marketing ·The Art and Science of Consumer Connections ·Building a Customer Conversion Machine ·Fueling Visitor Needs with Content Marketing ·Attracting Visitors to Your Website ·Understanding the Power of Conversion ·Measuring Success with Analytics ·The Part of Tens

About The Author

Anderson Miller is an entrepreneur, Inbound Marketing consultant, speaker and author. He has piloted 13 start-ups over a 25-year period. These start-ups include two successful marketing firms: Marketing Matters Inbound founded in 1996 and Evolve Digital Labs, an Inc. 500 Fastest Growing Company.

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