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The Retail Handbook

by Antony Welfare
Save 35% Save 35%
Current price ₹195.00
Original price ₹299.00
Original price ₹299.00
Original price ₹299.00
(-35%)
₹195.00
Current price ₹195.00

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Book cover type: Paperback
  • ISBN13: 9788184955033
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Jaico Publishing House
  • Publisher Imprint: Jaico Publishing House
  • Publication Date:
  • Pages: 208
  • Original Price: INR 299.0
  • Language: English
  • Edition: N/A
  • Item Weight: 170 grams
  • BISAC Subject(s): Sales & Selling / General

Foreword by ROGER BEST, former CEO, Radley

Helping you achieve your potential in retail

ESTABLISH YOUR BRAND AND NICHE

THE RETAIL HANDBOOK follows a logical 11 part journey that centres around, and begins with, the Customer. Based on 20 years of experience and a number of different retail businesses, this handbook will guide you through the journey to make your business customer focused, and realise the potential you have to make your retail business a success.

Whether you are a seasoned retailer or you are just starting out, The Retail Handbook will help you master the basics in retail and set you up to compete with the larger retailers … and win the battle for your customers.

ANTONY WELFARE specialises in retail, with over 20 years experience in the retail industry, including 15 years learning from the large retailers (Marks & Spencer, Sainsburys, Dixons Retail) and experience of smaller retailers, including the set up of a very successful online retailer.

• Retail Management BSc Hons • 20 Years in Retail • Large Retailer experience

• Online Retail & Social Media expert • International experience

ANTONY WELFARE specializes in retail, with over 20 years experience in the retail industry, including 15 years learning from the large retailers (Marks & Spencer, Sainsburys, Dixons Retail) and experience of smaller retailers, including the set up of a very successful online retailer.

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