Free Marketing: 101 Low and No-Cost Ways to Grow Your Business, Online and Off

Name: Free Marketing: 101 Low and No-Cost Ways to Grow Your Business, Online and Off
Brand: Wiley
SKU: 9781118034712
Price: 2079.0 INR
Availability: InStock

by Jim Cockrum

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ISBN13: 9781118034712
Binding: Hardcover
Subject: N/A
Publisher: Wiley
Publisher Imprint: Wiley
Publication Date: September 27, 2011
Pages: 327
Original Price: GBP 22.0
Language: English
Edition: N/A
Item Weight: 554 grams
BISAC Subject(s): Marketing / General and E-Commerce / Digital Marketing

About The Book

From the Back Cover

You used to need a big ad budget to get your message across. Not anymore! Thanks primarily to the Internet, a world of free and inexpensive tactics exists for spreading the word about your business.

Free Marketing delivers more than one hundred marketing ideas to help small business owners and marketers generate new revenue--with little or no marketing budget. Using both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and build a foundation for your business. Free Marketing offers simple, actionable advice to help you:

Use your expert knowledge to create compelling content that attracts customers and enhances your credibility
Create a "squeeze page," the most powerful one-page website you'll ever build
Create the twenty-four marketing videos you need to grow sales
Implement a proven method to use eBay for publicity (which the author used to earn $30,000 and tons of free publicity off just one auction)
Develop efficient online marketing habits that generate leads and boost your SEO
Address smart phone trends with a strategic mobile marketing plan

Don't let your marketing budget limit you anymore. Free Marketing proves that the most powerful marketing strategies can also be the cheapest.

About The Author

JIM COCKRUM, ranked "the most trusted marketer on the Internet" by IMreportCard.com, has inspired more than 100,000 online entrepreneurs with his creative training style. He has sold millions of dollars worth of products and services online and has helped thousands of others start and grow successful businesses. He has appeared in the Wall Street Journal, Men's Health, Entrepreneur, eBay radio, and hosts the weekly radio broadcast Creative Internet Income Strategies. He is the bestselling author of The Silent Sales Machine.

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