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Search results for “[Subject: consumer-behavior]”

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Technology and Consumption: Understanding Consumer Choices and Behaviors

Ruby Roy Dholakia

Paperback

Current price ₹7,277
Original price ₹11,194
Original price ₹11,194
Original price ₹11,194
(-35%)
₹7,277
Current price ₹7,277

• Author(s): Ruby Roy Dholakia • Publisher: Springer • Publisher Imprint: Springer • BISAC: Sociology - Marriage & FamilyFrom the Back CoverComputers, smart phones, hi-def TVs, iPods...we buy them, upgrade them, abandon or complain about them...

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Technology and Consumption: Understanding Consumer Choices and Behaviors

Ruby Roy Dholakia

Hardcover

Current price ₹7,277
Original price ₹11,194
Original price ₹11,194
Original price ₹11,194
(-35%)
₹7,277
Current price ₹7,277

• Author(s): Ruby Roy Dholakia • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economics - GeneralFrom the Back CoverComputers, smart phones, hi-def TVs, iPods...we buy them, upgrade them, abandon or complain about them, but are lost...

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New infotainment Technologies in the Home: Demand-side Perspectives

Ruby Roy Dholakia

Paperback

Current price ₹4,441
Original price ₹6,831
Original price ₹6,831
Original price ₹6,831
(-35%)
₹4,441
Current price ₹4,441

• Author(s): Ruby Roy Dholakia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralFrom the Back CoverAs the "information superhighway" moves into the home through interactive media, enhanced telec...

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New infotainment Technologies in the Home: Demand-side Perspectives

Ruby Roy Dholakia, Norbert Mundorf, Nikhilesh Dholakia

Hardcover

Current price ₹10,902
Original price ₹18,169
Original price ₹18,169
Original price ₹18,169
(-40%)
₹10,902
Current price ₹10,902

• Author(s): Ruby Roy Dholakia | Norbert Mundorf | Nikhilesh Dholakia • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralAs the "information superhighway" moves into the home through interactive media, enhan...

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