Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Search results for “[Subject: commercial]”

Filters

Products

Advertising and the Transformation of Screen Cultures

Bo Florin, Patrick Vonderau, Yvonne Zimmermann

Paperback

Current price ₹9,762
Original price ₹11,715
Original price ₹11,715
Original price ₹11,715
(-17%)
₹9,762
Current price ₹9,762

• Author(s): Bo Florin | Patrick Vonderau | Yvonne Zimmermann • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Advertising & PromotionAbandoning a conventional delineation of fields by medium, country, or period, this book sugge...

View full details

Artificial Intelligence in Commercial Aviation: Use Cases and Emerging Strategies

Ricardo V. Pilon

Paperback

Current price ₹4,349
Original price ₹6,690
Original price ₹6,690
Original price ₹6,690
(-35%)
₹4,349
Current price ₹4,349

• Author(s): Ricardo V. Pilon • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Engineering • BISAC: Aviation - CommercialThis book is a must read for aviation managers and all stakeholders that are interested in improvi...

View full details

A Guide to Commercial Radio Journalism

Linda Gage, Lawrie Douglas, Marie Kinsey

Paperback

Current price ₹4,137
Original price ₹4,965
Original price ₹4,965
Original price ₹4,965
(-17%)
₹4,137
Current price ₹4,137

• Author(s): Linda Gage | Lawrie Douglas | Marie Kinsey • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Radio - GeneralA Guide to Commercial Radio Journalism (1999) covers every aspect of the profession, from journalistic practice ...

View full details

The Economics of Commercial Property Markets

Michael Ball, Colin Lizieri, Bryan MacGregor

Paperback

Current price ₹9,317
Original price ₹11,181
Original price ₹11,181
Original price ₹11,181
(-17%)
₹9,317
Current price ₹9,317

• Author(s): Michael Ball | Colin Lizieri | Bryan MacGregor • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Real Estate - GeneralThis new text provides a rigorous analysis of real estate markets. Three main sections cover: micro...

View full details

Trade and Transition: Trade Promotion in Transitional Economies

Alasdair Macbean

Paperback

Current price ₹8,185
Original price ₹9,822
Original price ₹9,822
Original price ₹9,822
(-17%)
₹8,185
Current price ₹8,185

• Author(s): Alasdair Macbean • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: International - EconomicsExport promotion covers various fiscal, commercial and exchange rate measures that governments can take to ensure some neutralit...

View full details

TV Commercials: How to Make Them: Or, How Big Is the Boat?

Ivan Cury

Paperback

Current price ₹8,235
Original price ₹9,882
Original price ₹9,882
Original price ₹9,882
(-17%)
₹8,235
Current price ₹8,235

• Author(s): Ivan Cury • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Television - Direction & ProductionUnderstanding how commercials are made is the key to doing it right. This descriptive book is a step-by-step guide on the...

View full details

And There Was Television

Professor Ellis Cashmore, Ellis Cashmore

Paperback

Current price ₹3,519
Original price ₹5,413
Original price ₹5,413
Original price ₹5,413
(-35%)
₹3,519
Current price ₹3,519

• Author(s): Professor Ellis Cashmore | Ellis Cashmore • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Teaching Methods & Materials - Arts & HumanitiesFirst published in 1994, this book examines the extent to which televisi...

View full details

Contract Termination in International and Domestic Trade: Buyers' Rights Under Contract Law

Bashayer Al-Mukhaizeem

Paperback

Current price ₹6,416
Original price ₹7,700
Original price ₹7,700
Original price ₹7,700
(-17%)
₹6,416
Current price ₹6,416

• Author(s): Bashayer Al-Mukhaizeem • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: MilitaryThis book highlights the right to terminate a contract, yielding invaluable insights to enable policymakers and legal practitioners to faci...

View full details

Real Estate Investment: A Strategic Approach

Andrew Baum

Paperback

Current price ₹7,226
Original price ₹7,799
Original price ₹7,799
Original price ₹7,799
(-7%)
₹7,226
Current price ₹7,226

• Author(s): Andrew Baum • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Real Estate - CommercialReal Estate Investment: A Strategic Approach introduces professional and technical approache...

View full details

Neoliberal Legality: Understanding the Role of Law in the Neoliberal Project

Honor Brabazon

Paperback

Current price ₹4,105
Original price ₹6,315
Original price ₹6,315
Original price ₹6,315
(-35%)
₹4,105
Current price ₹4,105

• Author(s): Honor Brabazon • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Commercial - International TradeNeoliberalism has been studied as a political ideology, an historical moment, an economic programme, an institutional model...

View full details

Airline Customer Experience: Digitalization in Passenger Services

Pushan Kumar Dutta, Martin Ricciuti, Ismail Bogrekci

Paperback

Current price ₹6,058
Original price ₹7,270
Original price ₹7,270
Original price ₹7,270
(-17%)
₹6,058
Current price ₹6,058

• Author(s): Pushan Kumar Dutta | Martin Ricciuti | Ismail Bogrekci • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Aviation - CommercialAirline Customer Experience: Digitalization in Passenger Services aims to show how digitalizat...

View full details

Representations of Hair in Victorian Literature and Culture

Galia Ofek

Paperback

Current price ₹7,614
Original price ₹9,137
Original price ₹9,137
Original price ₹9,137
(-17%)
₹7,614
Current price ₹7,614

• Author(s): Galia Ofek • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: English, Irish, Scottish, WelshGalia Ofek's wide-ranging study elucidates the historical, artistic, literary, and theoretical meanings of the Victorians' preoc...

View full details

Communicating Ideas: The Politics of Scholarly Publishing

Irving Louis Horowitz

Paperback

Current price ₹6,819
Original price ₹8,183
Original price ₹8,183
Original price ₹8,183
(-17%)
₹6,819
Current price ₹6,819

• Author(s): Irving Louis Horowitz • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Media StudiesCommunicating Ideas is the first attempt to place publishing in America in its political and commercial setting. The book addresses the...

View full details

The Black Culture Industry

Ellis Cashmore

Paperback

Current price ₹7,327
Original price ₹8,793
Original price ₹8,793
Original price ₹8,793
(-17%)
₹7,327
Current price ₹7,327

• Author(s): Ellis Cashmore • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Sociology - GeneralCashmore's controversial study argues that black culture has been converted into a commodity, usually in the interests of white owned co...

View full details

Fundamentals of Global Air Transport Geography

George Arbuckle

Paperback

Current price ₹8,415
Original price ₹9,099
Original price ₹9,099
Original price ₹9,099
(-8%)
₹8,415
Current price ₹8,415

• Author(s): George Arbuckle • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Tourism, Travel Guide & Hospitality • BISAC: Aviation - GeneralFundamentals of Global Air Transport Geography details the geography of th...

View full details

Routledge Handbook of U.S. Counterterrorism and Irregular Warfare Operations

Michael A. Sheehan, Erich Marquardt, Liam Collins

Paperback

Current price ₹3,938
Original price ₹6,058
Original price ₹6,058
Original price ₹6,058
(-35%)
₹3,938
Current price ₹3,938

• Author(s): Michael A. Sheehan | Erich Marquardt | Liam Collins • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Security (National & International)This handbook comprises essays by leading scholars and practitioners on the top...

View full details

Charles Avison in Context: National and International Musical Links in Eighteenth-Century North-East England

Roz Southey, Eric Cross

Paperback

Current price ₹3,854
Original price ₹5,929
Original price ₹5,929
Original price ₹5,929
(-35%)
₹3,854
Current price ₹3,854

• Author(s): Roz Southey | Eric Cross • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: GeneralDespite recent interest in music-making in the so-called 'provinces', the idea still lingers that music-making outside London was small in...

View full details

Industrial Development, Technology Transfer, and Global Competition: A History of the Japanese Watch Industry Since 1850

Pierre-Yves Donze

Paperback

Current price ₹3,770
Original price ₹5,800
Original price ₹5,800
Original price ₹5,800
(-35%)
₹3,770
Current price ₹3,770

• Author(s): Pierre-Yves Donze • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Industries - GeneralThe phenomena of Japan emerging as one of the most competitive industrial nations in the twentieth century and the general shift of ...

View full details

W.M.Thackery and the Mediated Text: Writing for Periodicals in the Mid-Nineteenth Century

Pearson Richard

Paperback

Current price ₹2,849
Original price ₹4,382
Original price ₹4,382
Original price ₹4,382
(-35%)
₹2,849
Current price ₹2,849

• Author(s): Pearson Richard • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Sociology - GeneralThis title was first published in 2000: Thackeray's "minor writings" remain caught in a debate about what constitutes "literature" and ...

View full details

Young People, Social Media and Health

Victoria Goodyear

Paperback

Current price ₹3,938
Original price ₹6,058
Original price ₹6,058
Original price ₹6,058
(-35%)
₹3,938
Current price ₹3,938

• Author(s): Victoria Goodyear • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Teaching - Subjects - Health & SexualityThe Open Access version of this book, available at http: //www.tandfebooks.com/doi/view/10.4324/978135102698...

View full details

Sport and Social Media in Business and Society

Gashaw Abeza, Ryan King-White

Paperback

Current price ₹3,284
Original price ₹3,941
Original price ₹3,941
Original price ₹3,941
(-17%)
₹3,284
Current price ₹3,284

• Author(s): Gashaw Abeza | Ryan King-White • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Business AspectsThis concise, practical book examines the significance of social media for the sport industry, explaining key concepts and ...

View full details

Intelligence Oversight in Times of Transnational Impunity: Who Will Watch the Watchers?

Didier Bigo, Emma MC Cluskey, Félix Tréguer

Paperback

Current price ₹3,854
Original price ₹5,929
Original price ₹5,929
Original price ₹5,929
(-35%)
₹3,854
Current price ₹3,854

• Author(s): Didier Bigo | Emma MC Cluskey | Félix Tréguer • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Intelligence & EspionageThis book adopts a critical lens to look at the workings of Western intelligence and intelligenc...

View full details

The Market and the City: Square, Street and Architecture in Early Modern Europe

Donatella Calabi

Paperback

Current price ₹5,027
Original price ₹7,733
Original price ₹7,733
Original price ₹7,733
(-35%)
₹5,027
Current price ₹5,027

• Author(s): Donatella Calabi • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Public Policy - City Planning & Urban DevelopmentThe early modern period is often characterised as a time that witnessed the rise of a new and powerf...

View full details

The Irish in Eighteenth-Century Bordeaux: Contexts, Relations, and Commodities

Charles C. Ludington

Paperback

Current price ₹3,854
Original price ₹5,929
Original price ₹5,929
Original price ₹5,929
(-35%)
₹3,854
Current price ₹3,854

• Author(s): Charles C. Ludington • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Anthropology - Cultural & SocialThis volume argues that the Irish community in Bordeaux was a product of contingent factors including religious b...

View full details

Global Perspectives on Sport and Physical Cultures

Annette Hofmann, Gerald R. Gems, Maureen Smith

Paperback

Current price ₹4,105
Original price ₹6,315
Original price ₹6,315
Original price ₹6,315
(-35%)
₹4,105
Current price ₹4,105

• Author(s): Annette Hofmann | Gerald R. Gems | Maureen Smith • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Gender StudiesGlobal Perspectives of Sport and Physical Culture is a compilation of diverse essays derived from the works...

View full details

Bosses in British Business: Managers and Management from the Industrial Revolution to the Present Day

F. R. Jervis

Paperback

Current price ₹3,016
Original price ₹4,640
Original price ₹4,640
Original price ₹4,640
(-35%)
₹3,016
Current price ₹3,016

• Author(s): F. R. Jervis • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Management - GeneralIn this volume, first published in 1974, the author provides an introduction to the historical development of management in business. Suc...

View full details

International Multi-Unit Leadership: Developing Local Leaders in International Multi-Site Operations

Chris Edger

Paperback

Current price ₹3,100
Original price ₹4,769
Original price ₹4,769
Original price ₹4,769
(-35%)
₹3,100
Current price ₹3,100

• Author(s): Chris Edger • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: LeadershipIn International Multi-Unit Leadership, Chris Edger builds on his earlier Effective Multi-Unit Leadership. First - showcasing up-to-date, contempora...

View full details

The Corporate Paradox: Power and Control in the Business Franchise

Alan Felstead

Paperback

Current price ₹2,681
Original price ₹4,124
Original price ₹4,124
Original price ₹4,124
(-35%)
₹2,681
Current price ₹2,681

• Author(s): Alan Felstead • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Industries - GeneralFirst published in 1993, The Corporate Paradox is the first major, in-depth study of the franchise relationship and how it functions. Wh...

View full details

Energy-Efficient Office Refurbishment: Designing for Comfort

Simon Burton

Paperback

Current price ₹8,270
Original price ₹13,783
Original price ₹13,783
Original price ₹13,783
(-40%)
₹8,270
Current price ₹8,270

• Author(s): Simon Burton • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: EnergyLittle has been published on the subject of energy-efficient refurbishment of offices, despite the growing need to refurbish older office building stoc...

View full details

Picturing Place: Photography and the Geographical Imagination

Joan Schwartz, James Ryan

Paperback

Current price ₹3,438
Original price ₹5,289
Original price ₹5,289
Original price ₹5,289
(-35%)
₹3,438
Current price ₹3,438

• Author(s): Joan Schwartz | James Ryan • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: CriticismThe advent of photography opened up new worlds to 19th century viewers, who were able to visualize themselves and the world beyond in ...

View full details

Checklists for Due Diligence

Peter Howson

Paperback

Current price ₹5,895
Original price ₹9,068
Original price ₹9,068
Original price ₹9,068
(-35%)
₹5,895
Current price ₹5,895

• Author(s): Peter Howson • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Management - GeneralIf you are buying a company how can you be sure you are buying the business you think you are? Are you sure it is as good as the seller s...

View full details

The Case of Peter Rabbit: Changing Conditions of Literature for Children

Margaret Mackey

Paperback

Current price ₹3,984
Original price ₹6,640
Original price ₹6,640
Original price ₹6,640
(-40%)
₹3,984
Current price ₹3,984

• Author(s): Margaret Mackey • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Children'S & Young Adult LiteratureUsing the example of The Tale of Peter Rabbit by Beatrix Potter to explore the impact of new media and technologies...

View full details

The American Suburb: The Basics

Jon C. Teaford

Paperback

Current price ₹3,007
Original price ₹5,011
Original price ₹5,011
Original price ₹5,011
(-40%)
₹3,007
Current price ₹3,007

• Author(s): Jon C. Teaford • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Sociology - UrbanThe American Suburb: The Basics is a compact, readable introduction to the origins and contemporary realities of the American suburb. Teaf...

View full details

For God, Mammon, and Country: A Nineteenth-Century Persian Merchant, Haj Muhammad Hassan Amin Al-Zarb

Shireen Mahdavi

Paperback

Current price ₹3,909
Original price ₹6,515
Original price ₹6,515
Original price ₹6,515
(-40%)
₹3,909
Current price ₹3,909

• Author(s): Shireen Mahdavi • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Historical - GeneralThis book is the first major account of the life and times of a merchant in nineteenth-century Iran or in the Middle East. Haj Muhamma...

View full details