Search results for “[Subject: consumer]”

• Author(s): Marlon Xavier • Publisher: Springer • Publisher Imprint: Springer • BISAC: PersonalityFrom the Back CoverSubjectivity, the Unconscious and Consumerism is a unique and imaginative psycho-sociological exploration of how postmodern, con...

• Author(s): Penelope Francks • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralThis book explores the rise of consumerism and the expanding variety of goods available in Japan. Japan is placed with...

• Author(s): Kai-Uwe Hellmann • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Sociology and Anthropology • BISAC: Sociology - GeneralFrom the Back CoverFor a long time, consumer policy in Germany presented itself as a networ...

• Author(s): Angela Tarabella • Publisher: Springer • Publisher Imprint: Springer • BISAC: Food Science - GeneralThis Brief provides a snapshot of the continuing debate in the food industry on how to bridge the gap between consumer knowledge of n...

• Author(s): Barry Krissoff • Publisher: Springer • Publisher Imprint: Springer • BISAC: GeneralConsumers have always been concerned about the quality, and particularly the safety, of the foods they eat. In recent years this concern has taken on ...

• Author(s): Oliver Hoffmann • Publisher: Springer • Publisher Imprint: Springer • BISAC: Psychotherapy - Counseling

• Author(s): W. Fred Van Raaij • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralFrom the Back CoverGovernment policies, marketing campaigns of banks, insurance companies, and other financial instit...

• Author(s): Peter Bug • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - GeneralFrom the Back CoverThis book aims to explore various aspects of the use of moving images in fashion retail and fashion apparel companies in-sto...

• Author(s): M. Micheletti • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Anthropology - Cultural & SocialFrom the Inside Flap"This is a theoretically-sophisticated and empirically-rich examination of the increasingly ...

• Author(s): Sabine Chaouche • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Europe - Great Britain - GeneralFrom the Back CoverThis book explores students' consumer practices and material desires in nineteenth-century Oxfo...

• Author(s): C. Dennis • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Marketing - ResearchWhat determines where people shop? Why would shoppers visit one shopping centre rather than another? Developers, backers, planners a...

• Author(s): Madhubalan Viswanathan • Publisher: Springer • Publisher Imprint: Springer • BISAC: Administration - GeneralFrom the Back CoverThis book describes research on low-literate, poor buyers and sellers in subsistence marketplaces, the con...

• Author(s): J. Logemann • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Finance - GeneralThis volume brings together historians, economists, political scientists, and anthropologists to present a global perspective on the ...

• Author(s): Marc Rutschmann • Publisher: Springer • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralFrom the Back CoverThe term "branding" encourages the idea that brands can be created through decisive communication. This assumpt...

• Author(s): Ranga Chimhundu • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Marketing - GeneralFrom the Back CoverWith a special focus on private label food brands and manufacturer brands, this book provides a comprehensiv...

• Author(s): M. Bevir • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Sociology - Social TheoryThis is the first book to focus on governance and cultures of consumption, expanding the debate and raising new conceptions and ...

• Author(s): D. Stroud • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralUnderstand the impact of a global ageing population on how products are bought, and the effect this has on how to market and ...

• Author(s): Regina Lee Blaszczyk • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Social HistoryFrom the Back CoverBuilding on Regina Lee Blaszczyk's go-to history of the "color revolution" in the United States, this book e...

• Author(s): B. Heilbrunn • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralMarket Mediations offers a fresh way to look at consumption practices, design and branding issues through analysis based o...

• Author(s): Karin Bergmann • Publisher: Springer • Publisher Imprint: Springer • BISAC: Food Science - GeneralFrom the Back CoverThis volume is the seventh publication within the framework of the scientific series of the Dr. Rainer Wild Foundati...

• Author(s): W. Dunkel • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralExplores the ongoing transformation of service relationships, focusing on the incorporation of the customer's active contribu...

• Author(s): Pamela Ricardi • Publisher: Springer • Publisher Imprint: Springer • BISAC: ArchaeologyThis book compares consumer behavior in two nineteenth-century peripheral cities: Melbourne, Australia and Buenos Aires, Argentina. It provides an...

• Author(s): Florian Kohlbacher • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Advertising & PromotionFrom the Back CoverPopulation aging is a powerful megatrend affecting many countries around the world. This demograp...

• Author(s): H. Hahn • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Europe - FranceIntegrating the history of Paris with the history of consumption, the press, publicity, advertising and spectacle, this book traces the evo...

• Author(s): E. Tsang • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralBased on interviews with entrepreneurs, professionals and regional party cadres' from a range of age groups, this book argues ...

• Author(s): Steven Renzetti • Publisher: Springer • Publisher Imprint: Springer • BISAC: Environmental Science (see also Chemistry - Environmental)This book arose out of a paper that I wrote for the World Bank at the request of Ariel Dinar, the ...

• Author(s): Stefan Hoffmann • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - ResearchFrom the Back CoverThis book teaches the basics of consumer behavior and analyzes what influences purchase decision processes in the lon...

• Author(s): Gordon R. Foxall • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Sociology - General

• Author(s): Michel Kostecki • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - GeneralDo we need a new car or a new refrigerator every ten years? What happens to our PC which is exchanged for a new model every three years? ...

• Author(s): Amitav Chakravarti • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralProvides a robust framework of analysis for managers - the GO-STOP Signal Framework - that can be used to both avoid...

• Author(s): Dilip S. Mutum • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - GeneralFrom the Back CoverEnvironment and social responsibility are paramount for any modern business strategy, and the field of marketing is ada...

• Author(s): Colin Campbell • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Sociology of ReligionThis collection of high quality, largely previously published essays, analyses a range of controversies in the field of the so...

• Author(s): Tobias Langenberg • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economics - MicroeconomicsOver the last decades, technological progress has brought about a multitude of standardization problems. For instance, compatibi...

• Author(s): Subramanian Senthilkannan Muthu • Publisher: Springer • Publisher Imprint: Springer • BISAC: Textiles & PolymersFrom the Back CoverThis book analyses the importance of consumer behaviour in sustainable fashion and consumption. Co...

• Author(s): Jishnu Bhattacharyya • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Marketing - GeneralFrom the Back CoverThis book contains a collection of teaching cases that study and emphasise how twenty-first-century bus...

• Author(s): Wlodzimierz Sroka • Publisher: Springer • Publisher Imprint: Springer • BISAC: Consumer Behavior - GeneralFrom the Back CoverThis book explores key factors associated with consumer behaviour, from both a theoretical and practical per...