Search results for “[Subject: public-relations]”

• Author(s): Pekka Aula • Publisher: Springer • Publisher Imprint: Springer • BISAC: Public RelationsFrom the Back CoverThis book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the signif...

• Author(s): M. Morley • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public RelationsThis is an updated and revised edition of the author's successful and ground breaking book on international public relations and global ...

• Author(s): Michael Morley • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public RelationsThe book discusses the evolution of international public relations practice from its early use to the sophisticated communications ...

• Author(s): Di Wu • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - DiplomacyFrom the Back Cover"The US-China relationship is the critical driving force of contemporary world order, and public diplo...

• Author(s): D. Wolf • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public RelationsIn this pithy yet compact book, David Wolf, provides business owners and PR practitioners with a roadmap to corporate credibility in China...

• Author(s): Rosina K. Foli • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public Policy - GeneralFrom the Back CoverThis book examines the roles played by transnational actors to influence poverty reduction policies in Gh...

• Author(s): M. Bexell • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - GeneralThere has been rapid proliferation of public-private partnerships in areas of human rights, environmental protection an...

• Author(s): Manuel Adolphsen • Publisher: Springer • Publisher Imprint: Springer vs • BISAC: International Relations - GeneralFrom the Back CoverProcesses of global governance are mostly invisible to ordinary citizens, due to an overall lack of ...

• Author(s): Thomas Beke • Publisher: Springer • Publisher Imprint: Springer • BISAC: InternationalFrom the Back CoverThe book is a brief journey through centuries and jurisdictions and expands on examples of enactment practices of states that su...

• Author(s): W. Rugh • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - DiplomacyThe conduct of public diplomacy is carried out as much abroad, by Foreign Service Officers (FSOs) stationed at U.S. emb...

• Author(s): John Morrison • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Business EthicsA distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring c...

• Author(s): Sohaela Amiri • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - DiplomacyFrom the Back CoverThis edited volume provides an inclusive explanation of what, why, and how cities interact wit...

• Author(s): Guohua Li • Publisher: Springer • Publisher Imprint: Springer • BISAC: Preventive MedicineFrom the Back CoverInjury ResearchTheories, Methods, and ApproachesGuohua Li and Susan Baker, editors From the long-held popular belief, "accid...

• Author(s): John C. Hardin • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: United States - GeneralFrom the Back CoverThis book examines the complex relationship between religion and business in twentieth-century America. I...

• Author(s): Yoav Dubinsky • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - DiplomacyThis book critically discusses the role of sports in nation branding and public diplomacy during the years 2020 a...

• Author(s): R. Dannreuther • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public Policy - Environmental PolicyThis EU-funded project examines the dynamics of conflict, collaboration and competition in relation to access t...

• Author(s): James Fowler • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Economic HistoryThis book offers a novel explanation of the transformation of London's transport from a free market to a public corporation rooted in...

• Author(s): R. Pahre • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - GeneralLeading scholars from the United States and the European Union examine how democracies make foreign policy when their ci...

• Author(s): Claire Molloy • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Ethics & Moral PhilosophyHow do mainstream film, television, advertising, videogames and newspapers engage with topics such as vivisection, hunt...

• Author(s): T. Cantle • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public Policy - Social PolicyInterculturalism is a new concept for managing community relations in a world defined by globalization and 'superdiversity'...

• Author(s): J. Startt • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: American Government - GeneralFrom the Inside Flap"Featuring impeccable research and lucid analysis, Woodrow Wilson and the Press offers the first in-dep...

• Author(s): A. Sepos • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - GeneralDrawing from rationalist and constructivist approaches The Europeanization of Cyprus identifies mechanisms and processes...

• Author(s): Osmany Porto De Oliveira • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public Policy - GeneralFrom the Back CoverThis is an exemplary comparative volume on two of the 21st century's most important countries: ...

• Author(s): Huping Shang • Publisher: Springer • Publisher Imprint: Springer • BISAC: Development - Economic DevelopmentThis book introduces the "Belt and Road" in its entirety, including what it is, what it aims to do, what it can do and how. T...

• Author(s): V. Rittberger • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Political EconomyThis volume analyzes changing patterns of authority in the global political economy with an in-depth look at the new roles played b...

• Author(s): D. Fidler • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - GeneralSARS, Governance and the Globalization of Disease provides a comprehensive and original analysis of the historic global...

• Author(s): C. Shaw • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public RelationsCustomer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore gro...

• Author(s): Sebastian Biba • Publisher: Springer • Publisher Imprint: Springer • BISAC: Public Policy - General

• Author(s): I. Hardie • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - Trade & TariffsHardie investigates the link between the financialization - defined as the ability to trade risk - and the ...

• Author(s): H. Rane • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Media StudiesMedia Framing of the Muslim World examines and explains how news about Islam and the Muslim world is produced and consumed, and how it impact...

• Author(s): Honghua Men • Publisher: Springer • Publisher Imprint: Springer • BISAC: World - AsianFrom the Back CoverThis book is devoted to taking a lead in establishing a multi-disciplinary and inter-disciplinary platform for exchanging fresh ...

• Author(s): A. Musolff • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Linguistics - EtymologyThe contributors present a coherent collection of work on the functioning of metaphor in public discourse and related discourse ...

• Author(s): Nicole A. Szlezák • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - GeneralA study of governance in the emerging global domain, this book traces the evolution of global public policy mak...

• Author(s): Georg Flatow | Otto Kahn-Freund • Publisher: Springer • Publisher Imprint: Springer • BISAC: Labor & EmploymentDieser Buchtitel ist Teil des Digitalisierungsprojekts Springer Book Archives mit Publikationen, die seit den Anfängen...

• Author(s): Stephen Wagg • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Cultural & Social AspectsFrom the Back CoverThis book looks historically at the harm that has been inflicted in the practice of sport and at some...

• Author(s): Carey King • Publisher: Springer • Publisher Imprint: Springer • BISAC: Power Resources - GeneralEnergy drives the economy, economics informs policy, and policy affects social outcomes. Since the oil crises of the 1970s, pundits have...