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Products
Public Relations
Jacquie L'Etang
Paperback
• Author(s): Jacquie L'Etang • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Public RelationsThis textbook aims to introduce students to key concepts in public relations, using a wide range of interdisciplin...
View full detailsPublic Relations
Iqbal Sachdeva
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• Author(s): Iqbal Sachdeva • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Communication, Mass Media and Journalism • BISAC: Public RelationsPublic Relations: Principles and Practices is a comprehensive textbook designed for stu...
View full detailsRelations in Public: Microstudies of the Public Order
Erving Goffman
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• Author(s): Erving Goffman • Publisher: Taylor & Francis • Publisher Imprint: Transaction Publishers • BISAC: Sociology - GeneralUntil recently, to be in a "public place" meant to feel safe. That has changed, especially in cities. Urban dwel...
View full detailsGestão científica das relações públicas
Muhammad Hussein Noure Elahi
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• Author(s): Muhammad Hussein Noure Elahi • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: GeneralAvançar: A ciência das relações públicas é uma conversa estratégica. Como se pode imaginar, é um cam...
View full detailsPublic Relations
Averill Elizabeth Gordon
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• Author(s): Averill Elizabeth Gordon • Publisher: Oxford University Press • Publisher Imprint: Oxford University Press • BISAC: Public RelationsIdeal for students with little or no background in the subject, Public Relations provides a fresh and...
View full detailsThe Global Public Relations Handbook: Theory Research and Practice
Sriramesh
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• Author(s): Sriramesh • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Politics and Current Affairs • BISAC: Public RelationsIn this third edition, The Global Public Relations Handbook: Theory, Research, and Practice o...
View full detailsPublic Relations as Relationship Management: A Relational Approach to the Study and Practice of Public Relations
Eyun-Jung Ki
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• Author(s): Eyun-Jung Ki • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Public RelationsThe emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination o...
View full detailsPublic Relations Cases
Levine, Sophia
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• Author(s): Levine | Sophia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Customer RelationsThis unique collection of contemporary international public relations (PR) case studies gives ...
View full detailsApplied Public Relations: Cases in Stakeholder Management
Marcie Hinton
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• Author(s): Marcie Hinton • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Public RelationsWith its practical orientation and scope, Applied Public Relations is the ideal text for any publi...
View full detailsStrategic Communication: Public Relations at Work
Jane Johnston, Leanne Glenny
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• Author(s): Jane Johnston | Leanne Glenny • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Media StudiesCommunication and relationships sit at the centre of our hyper-connected lives, and their effective management is a strategic n...
View full detailsPublic Interest Communication: Critical Debates and Global Contexts
Jane Johnston
Paperback
• Author(s): Jane Johnston • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Public RelationsCommunication has become the technology of public interest, demanding a re-examination of the key concept of public in both publi...
View full detailsإعلام العلاقات العامة - Public relat
من زين
Paperback
• Author(s): من زين • Publisher: Rushd Bookstore • Publisher Imprint: Rushd Bookstore • BISAC: Management - General
Transforming Public Relations: AI and Social Media Strategies
Young Joon Lim
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• Author(s): Young Joon Lim • Publisher: Cognella Academic Publishing • Publisher Imprint: Cognella Academic Publishing • BISAC: Marketing - GeneralTransforming Public Relations: AI and Social Media Strategies is designed to help readers better u...
View full detailsPublic Diplomacy in a Changing World
Geoffrey Cowan, Nicholas J. Cull
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• Author(s): Geoffrey Cowan | Nicholas J. Cull • Publisher: Sage Publications, Inc • Publisher Imprint: Sage Publications, Inc • BISAC: International Relations - DiplomacyAlthough the concept of public diplomacy has been part of America's wartime...
View full detailsPublic Relations Research Annual: Volume 2
Larissa A. Grunig, James E. Grunig
Paperback
• Author(s): Larissa A. Grunig | James E. Grunig • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Public RelationsThe purpose of this second volume is to challenge and extend the field of research in public relations. Taking a proac...
View full detailsPublic Relations Theory: Application And Understanding
Brunner
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• Author(s): Brunner • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Communication, Mass Media and Journalism • BISAC: Advertising & PromotionThe comprehensive guide to applied PR theory in the 21st century Public Relations Theor...
View full detailsSocial Media Campaigns: Strategies for Public Relations and Marketing
Carolyn Mae Kim, Matthew Prince
Paperback
• Author(s): Carolyn Mae Kim | Matthew Prince • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Communication StudiesThis third edition continues to give students a foundation in the principles of social media strategic communication...
View full detailsPublic Relations Theory III
Botan, Carl
Paperback
• Author(s): Botan | Carl • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: Public RelationsThis important book chronicles, responds to, and advances the leading theories...
View full detailsRola public relations w partnerstwach wielosektorowych na rzecz dobra spolecznego
Andreea Savu
Paperback
• Author(s): Andreea Savu • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: GeneralIstnieje wiele wyzwań, kt�re wymagają dialogu i szczerej rozmowy. Globalny, szybko zmieniający się świat wymaga od publi...
View full detailsCorporate Social Responsibility, Sustainability and Public Relations: Negotiating Multiple Complex Challenges
Donnalyn Pompper
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• Author(s): Donnalyn Pompper • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Business EthicsThis book probes if it is possible for PR practitioners to ethically navigate organizations toward CSR even when outcomes may b...
View full detailsThe Public Relations Handbook
Alison Theaker
Paperback
• Author(s): Alison Theaker • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Communication StudiesThe Public Relations Handbook provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations industry.
Public Relations and Communications
O'Donnell, Aoife
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• Author(s): O'Donnell | Aoife • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: Public RelationsThis book provides an introduction to public relations (PR) that employs ...
View full detailsLe rôle des relations publiques dans les partenariats multisectoriels au service du bien commun
Andreea Savu
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• Author(s): Andreea Savu • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: GeneralLes d�fis qui exigent dialogue et franchise sont nombreux. Un monde globalis� en constante �volution impose aux relations publ...
View full detailsPr Strategy And Application: Managing Influence
W. Timothy Coombs, Sherry J. Holladay
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• Author(s): W. Timothy Coombs | Sherry J. Holladay • Publisher: Wiley • Publisher Imprint: Wiley-Blac • Subject: Business Management • BISAC: Public RelationsPR Strategy and Application is a comprehensive and accessible text that situates Public...
View full detailsLocal Democracy, Journalism and Public Relations: The changing dynamics in local media and public sector communications
Carmel O'Toole
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• Author(s): Carmel O'Toole • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Media StudiesThis is a critical examination of the impact of sustained large-scale austerity cuts on local government communications in the UK. ...
View full detailsA Manager's Guide to PR Projects: A Practical Approach
Patricia Parsons
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• Author(s): Patricia Parsons • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Public RelationsA Manager's Guide to PR Projects, Second Edition picks up where classic public relations textbooks leave off. It provides hand...
View full detailsRelações Públicas versus Öffentlichkeitsarbeit: Um estudo comparativo entre a atividade de Relações Públicas no Brasil e na Alemanha
Katia Aiko Murata Arend
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• Author(s): Katia Aiko Murata Arend • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesBachelor Thesis from the year 2003 in the subject Communications - Public Relations, Advertising, Marketing, Social Media...
View full detailsThe Public Relations Handbook
Alison Theaker
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• Author(s): Alison Theaker • Publisher: Taylor & Francis • Publisher Imprint: Rout India • Subject: Politics and Current AffairsThe Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the p...
View full detailsPublic Relations and the Public Interest
Jane Johnston
Paperback
• Author(s): Jane Johnston • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Communication StudiesIn this book, Johnston seeks to put the public interest onto the public relations 'radar', arguing the need for its clear ar...
View full detailsJournalismus Und Public Relations: Ein Theorieentwurf Der Intersystembeziehungen in Sozialen Konflikten
Olaf Hoffjann
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• Author(s): Olaf Hoffjann • Publisher: Vs Verlag Fur Sozialwissenschaften • Publisher Imprint: Vs Verlag Fur Sozialwissenschaften • BISAC: Communication StudiesSteigende PR-Budgets und zunehmende �ffentliche Aufmerksamkeit f�r die PR-Branche �nd...
View full detailsPublic Relations Planning
Vieira Jr., Edward T.
Paperback
• Author(s): Vieira Jr. | Edward T. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Public RelationsPublic Relations Planning: A Practical Guide for Strategic Communication provides student...
View full detailsAs novas relações públicas: Communicação Entre o Setor Privado e Público
Maria Jose Da Costa Oliveira
Paperback
• Author(s): Maria Jose Da Costa Oliveira • Publisher: Globalsouth Press • Publisher Imprint: Globalsouth Press • BISAC: Public RelationsEste livro analisa a interface da comunicação organizacional com a comunicação pública, partindo do pressupos...
View full detailsPersuasive Marketing and Communication Strategies in Contemporary Politics
Jorge Remondes, João Abreu, Custódio Oliveira
Paperback
• Author(s): Jorge Remondes | João Abreu | Custódio Oliveira • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: Marketing - GeneralPolitical marketing has been fundamental to understanding and influencing electoral dynamics and vote...
View full detailsThe Impact of Social Media on the PR Industry
Iliyana Stareva
Paperback
• Author(s): Iliyana Stareva • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesBachelor Thesis from the year 2012 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade:...
View full detailsReputation Management: The Key to Successful Public Relations, Corporate Communication and Sustainable Organizations
John Doorley
Paperback
• Author(s): John Doorley • Publisher: Routledge • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Language Arts And DisciplinesThe fifth edition of this classic text, which was the first on the subject of reputation manageme...
View full detailsPr-Perspektiven: Reflexionen Zur Theorie Der PRAXIS
Peter Szyszka, Lars Rademacher
Paperback
• Author(s): Peter Szyszka | Lars Rademacher • Publisher: Springer vs • Publisher Imprint: Springer vs • BISAC: Media StudiesMit seinen Beiträgen wendet sich der Band bewusst gegen Mainstream-Positionen in Wissenschaft und Praxis rund um Public R...
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