Search results for “[Subject: public-relations]”

• Author(s): W. Timothy Coombs | Sherry J. Holladay • Publisher: Wiley • Publisher Imprint: Wiley-Blac • Subject: Business Management • BISAC: Public RelationsPR Strategy and Application is a comprehensive and accessible text that situates Public...

• Author(s): Marcie Hinton • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Public RelationsWith its practical orientation and scope, Applied Public Relations is the ideal text for any publi...

• Author(s): Levine | Sophia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Customer RelationsThis unique collection of contemporary international public relations (PR) case studies gives ...

• Author(s): John Doorley • Publisher: Routledge • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Language Arts And DisciplinesThe fifth edition of this classic text, which was the first on the subject of reputation manageme...

• Author(s): Vieira Jr. | Edward T. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Public RelationsPublic Relations Planning: A Practical Guide for Strategic Communication provides student...

• Author(s): Cornelissen | Joep P. • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Public RelationsThis popular, market-leading textbook for corporate communication continues to be the...

• Author(s): Marshall, Nancy • Publisher: Createspace • Publisher Imprint: Createspace • Subject: Business Management • BISAC: Public RelationsPR Works! is a guide for small business owners who are looking to put together a PR strategy that combi...

• Author(s): Sandra Stahl • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management

• Author(s): Hasulak, Rebecca • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • Subject: Business Management • BISAC: Public RelationsAs the founder or leader of a start-up...

• Author(s): Tombleson | Bridget • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Marketing - GeneralDigital storytelling for brands has become a non-negotiable skill in the 21st centur...

• Author(s): Joseph Fernandez • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCorporate Communications has come into its own. It is recognized today as a strategic brand-building function for companies and organi...

• Author(s): Bamber, Greg J. • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Human Resources & Personnel ManagementInternational and Comparative Employment Relations text is the Em...

• Author(s): HOFFER GITTELL | Meredith • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Human Resources & Personnel ManagementThis guidebook goes beyond people analytics to provide a res...

• Author(s): Levesque | Laurie L. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Human Resources & Personnel ManagementThis practical text covers the essential aspects of managing empl...

• Author(s): Anna Ya Ni | Montgomery Van Wart • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Government & BusinessBusiness, Society and Global Governance is a thoroughly revised and up...

• Author(s): Mayank Joshipura | Sachin Mathur • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Corporate Finance - GeneralThis book includes contemporary and industry-relevant cases of financia...

• Author(s): E.K. Valentin | Srinivasan R. Iyengar • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business ManagementBusiness Planning and Market Strategy concisely lays out the issues in business planning and shows the ...

• Author(s): Sutherland, Karen E. • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Marketing - GeneralThis textbook provides a lively introduction to the fast-paced and multi-faceted discipline of soci...

• Author(s): Walter Vieira • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: LeadershipManager to CEO is the intelligent manager s guide to understanding and surviving in the real corporate e...

• Author(s): SEYMOUR • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - GeneralDigital sport marketing is a new, dynamic and rapidly evolving area that is having a profound impact ...

• Author(s): Savita Bhan Wakhlu | Bharat Wakhlu • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Management - GeneralMany of us find ourselves stuck in the life and career maze, and the shortc...

• Author(s): Ashish Ranjan | Amitabh P. Mishra • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Marketing - GeneralAbout the Book In order for successful business transformation to occur, ther...

• Author(s): Srinivas R. Kandula • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Human Resources & Personnel ManagementAbout the Book International Human Resource Management aims to help s...

• Author(s): Leonard Nadler | Zeace Nadler • Publisher: Wiley • Publisher Imprint: JosseyBass • Subject: Business Management • BISAC: Business Communication - Meetings & PresentationsFrom the Inside FlapFrom creating the program book to makin...

• Author(s): S Balachandran • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Economics • BISAC: Customer RelationsIntense competition in the rapidly growing global market has given rise to a need for superiority in servic...