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Products
Strategic Public Relations Leadership
Gregory
Paperback
• Author(s): Gregory • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Politics and Current Affairs • BISAC: Public RelationsThis revised and updated edition provides a framework to enable public relations professionals ...
View full detailsInteraktive Öffentlichkeitsarbeit und Online-PR als wesentliche Bestandteile der Unternehmenskommunikation
Diana Bryg
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• Author(s): Diana Bryg • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2004 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,7,...
View full detailsHow to Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations
Michael Morley
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• Author(s): Michael Morley • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public RelationsThe book discusses the evolution of international public relations practice from its early use to the sophisticated communications ...
View full detailsPublic Health, Humanities and Magical Realism: A Creative-Relational Approach to Researching Human Experience
Marisa de Andrade
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• Author(s): Marisa de Andrade • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Minority StudiesThis book calls for a re-conceptualisation of the public health evidence-base to include crucial forms of creative and relational data a...
View full detailsThe Social Determinants of Health: Looking Upstream
Kathryn Strother Ratcliff, Linda Axtell-Thompson
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• Author(s): Kathryn Strother Ratcliff | Linda Axtell-Thompson • Publisher: Polity Press • Publisher Imprint: Polity Press • Subject: Sociology and Anthropology, • BISAC: Public HealthThe new edition of this popular introduction takes seriously ...
View full detailsArtificial Intelligence and Law in the Communication Professions
Cayce Myers
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• Author(s): Cayce Myers • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Communication StudiesThis book analyses the current attempts to regulate artificial intelligence (AI) and its impact on the communication field. It will be of...
View full detailsDie Öffentlichkeitsarbeit der Bundesregierung im Internetzeitalter und deren normativ-rechtliche und institutionelle Rahmenbedingungen
Thomas Helmig
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• Author(s): Thomas Helmig • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 2007 im Fachbereich Medien / Kommunikation - Medien und Politik, Pol. Kommunikation, Note: 1,3, Technische Unive...
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Das Verhältnis von Journalismus und Public Relations. Determinationsthese und Intereffikationsmodell
Das Verhältnis von Journalismus und Public Relations. Determinationsthese und Intereffikationsmodell
Anonymous
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• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2022 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1.0, Te...
View full detailsWriting Public Policy
Catherine F. Smith
Paperback
• Author(s): Catherine F. Smith • Publisher: Oxford University Press • Publisher Imprint: Oxford University Press • Subject: Politics and Current Affairs • BISAC: Public Policy - Social SecurityWriting Public Policy is a practical, concise guide ...
View full detailsHybrid Sovereignty in World Politics
Swati Srivastava
Paperback
• Author(s): Swati Srivastava • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: International Relations - GeneralThe idea of 'hybrid sovereignty' describes overlapping relations between public and pr...
View full detailsInternational Relations Theory
Oliver Daddow
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• Author(s): Oliver Daddow • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: International Relations - GeneralWith 30% new content, including a new chapter on poststructuralism, this introduction now covers ev...
View full detailsAspekte der PR-Geschichtsschreibung
Elisa Minossi
Paperback
• Author(s): Elisa Minossi • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2007 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1...
View full detailsSocial Media and International Relations
Sarah Kreps
Paperback
• Author(s): Sarah Kreps • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: International Relations - GeneralThe 2016 US election highlighted the potential for foreign governments to employ social med...
View full detailsU.S. Public Diplomacy Towards China: Exercising Discretion in Educational and Exchange Programs
Di Wu
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• Author(s): Di Wu • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - DiplomacyFrom the Back Cover"The US-China relationship is the critical driving force of contemporary world order, and public diplo...
View full detailsThe Art and Craft of PR: Creating the Mindset and Skills to Succeed in Public Relations Today
Sandra Stahl
Paperback
• Author(s): Sandra Stahl • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management
Persuasive Marketing and Communication Strategies in Contemporary Politics
Jorge Remondes, João Abreu, Custódio Oliveira
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• Author(s): Jorge Remondes | João Abreu | Custódio Oliveira • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: Marketing - GeneralPolitical marketing has been fundamental to understanding and influencing electoral dynamics and vote...
View full detailsPR-Evaluation: Effektivität und Effizienz von Öffentlichkeitsarbeit
Tilo Siewert
Paperback
• Author(s): Tilo Siewert • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2007 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,...
View full detailsEthics, values and relevance of public relations and information management
Felix Babatunde Ale
Paperback
• Author(s): Felix Babatunde Ale • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralScientific Essay from the year 2016 in the subject Business economics - Business Management, Corporate Governance, language: E...
View full detailsLitigation-PR. Prozessbegleitende Öffentlichkeitsarbeit im Strafverfahren
Michael Meißner
Paperback
• Author(s): Michael Meißner • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Criminal Law - GeneralEssay aus dem Jahr 2014 im Fachbereich Jura - Strafrecht, Note: 2,5, Europa-Universität Viadrina Frankfurt (Oder) (Kulturwissens...
View full detailsThe Evolving Dimensions of International Law
John F. Murphy
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• Author(s): John F. Murphy • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: InternationalThe book examines recent developments in sources of public international law, such as treaties and custom op...
View full detailsGemeinsamkeiten und Unterschiede von Public Relations, Werbung und Journalismus als Typen öffentlicher Kommunikation.
Karin Aldinger
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• Author(s): Karin Aldinger • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 2002 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,7, Uni...
View full detailsDie "Initiative Neue Soziale Marktwirtschaft": Beeinflussung der öffentlichen Meinung durch die Vermischung von PR und Journalismus?
Christian Bauer
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• Author(s): Christian Bauer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2009 im Fachbereich Soziologie - Politik, Majoritäten, Minoritäten, Note: 1,3, Fachhochschule für Wirtsc...
View full detailsThe Communicator's Guide to Media Law and Ethics
Pearson, Mark
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• Author(s): Pearson | Mark • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: JournalismThis book offers an introduction to the key legal and ethical topics confronting A...
View full detailsMarketing Communication, Direct Marketing, Public Relation and Advertising
Veny Ari Sejati
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• Author(s): Veny Ari Sejati • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralResearch Paper (undergraduate) from the year 2018 in the subject Business economics - Offline Marketing and Online Marketing, Unive...
View full detailsThe Role of Leadership in Building Inclusive Diversity in Public Relations
Bardhan Nilanjana
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• Author(s): Bardhan Nilanjana • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Politics and Current Affairs • BISAC: Public RelationsThis book focuses on the relationship between leadership and diversity, inclusion and...
View full detailsPublic Relations von Banken
Marco Sauer
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• Author(s): Marco Sauer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 2003 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 2,3, Univer...
View full detailsPublic Relations in China: Building and Defending Your Brand in the PRC
D. Wolf
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• Author(s): D. Wolf • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public RelationsIn this pithy yet compact book, David Wolf, provides business owners and PR practitioners with a roadmap to corporate credibility in China...
View full detailsSexuality
Susan Sprecher
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• Author(s): Susan Sprecher • Publisher: Sage Publications, Inc • Publisher Imprint: Sage Publications, Inc • BISAC: Human Sexuality (see also Social Science - Human Sexuality)This portrait of sexuality in close relationships presents an extensiv...
View full detailsThe Management and Practice of Public Relations
Norman Stone
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• Author(s): Norman Stone • Publisher: MacMillan • Publisher Imprint: MacMillan • BISAC: Advertising & PromotionPublic Relations is one business function an organisation cannot decide it does not want. The only option is whether to manage PR ...
View full detailsDiversity. Responsibility. Public Relations: Vorschlag zur praxisnahen Betrachtung einer sozio-ökonomischen Triade
Andreas Brüser
Paperback
• Author(s): Andreas Brüser • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralForschungsarbeit aus dem Jahr 2012 im Fachbereich Soziologie - Sonstiges, Note: 1,0, Ruhr-Universität Bochum (Fakultät für Sozialwis...
View full detailsErläuterung von Social-Media-Kampagnen. Coca-Cola, Greenpeace und Ben&Jerry's
Matti Ulrich
Paperback
• Author(s): Matti Ulrich • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesEinsendeaufgabe aus dem Jahr 2016 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: ...
View full detailsPublic Opinion and World Peace
George H. Turner
Paperback
• Author(s): George H. Turner • Publisher: Tradd Street Press • Publisher Imprint: Tradd Street Press • BISAC: Peace"Public Opinion and World Peace" is an insightful exploration into the power of collective thought and its critical role in mainta...
View full detailsDie Öffentlichkeitsarbeit neuer sozialer Bewegungen am Beispiel von ATTAC
Felix Frey
Paperback
• Author(s): Felix Frey • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2002 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,0,...
View full detailsKommunikation zum Schutz der Umwelt. Wie der WWF als internationale Organisation seine Themen in der Öffentlichkeit platziert
Lena Schneider
Paperback
• Author(s): Lena Schneider • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2018 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: ...
View full detailsWandel der RVR Öffentlichkeitsarbeit: Ein Blick zurück und in die Gegenwart
David Hanio
Paperback
• Author(s): David Hanio • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2013 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,7...
View full detailsHuman Inquiry in Action: Developments in New Paradigm Research
Peter Reason
Paperback
• Author(s): Peter Reason • Publisher: Sage Publications • Publisher Imprint: Sage Publications • BISAC: ResearchAn important practical sourcebook for new ways of undertaking research, this volume presents both an up-to-date assessment of the sta...
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