Search results for “[subject: customer-relations]”

• Author(s): Colin Shaw • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Customer RelationsIn his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the custome...

• Author(s): C. Shaw • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Public RelationsCustomer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore gro...

• Author(s): Thomas Suwelack • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Customer RelationsThis book explains how startups and brands in general can achieve a high level of customer experienc...

• Author(s): M. Mercedes Galan-Ladero • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - GeneralFrom the Back CoverThis textbook uses a case study approach to present a variety of cause-related marketing campaigns that have ...

• Author(s): S. Bibb • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Business EthicsTrust is seemingly in decline in contemporary society, yet its significance and value is undiminished. Numerous scandals afflicting busines...

• Author(s): Thorsten Hennig-Thurau • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - GeneralThe concept of marketing and managing relationships with customers and other interest groups is at the core of marketing today. In...

• Author(s): W. Dunkel • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralExplores the ongoing transformation of service relationships, focusing on the incorporation of the customer's active contribu...

• Author(s): A. Oade • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Management - GeneralDo you need to deliver an effective service to challenging and unreasonable internal or external clients? Do you worry that you'll los...

• Author(s): J. Lyons • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Europe - Great Britain - GeneralHow was American culture disseminated into Britain? Why did many British citizens embrace American customs? And what pict...

• Author(s): Luigi Di Rosa • Publisher: Springer • Publisher Imprint: Springer • BISAC: Surgery - Cosmetic & ReconstructiveFrom the Back CoverThis handy volume illustrates the basics of clinical three-dimensional (3D) printing, addressing the...

• Author(s): Denise Steckstor • Publisher: Springer • Publisher Imprint: Gabler Verlag • BISAC: Economics - GeneralFrom the Back CoverFirms increasingly concentrate their Corporate Social Responsibility strategies within marketing by implementing...

• Author(s): Federico Rajola • Publisher: Springer • Publisher Imprint: Springer • BISAC: Customer RelationsCompanies and financial institutions are employing operational information systems in an efficient way. While they have consolidated a str...

• Author(s): Alexander H. Kracklauer • Publisher: Springer • Publisher Imprint: Springer • BISAC: Customer RelationsFrom the Back CoverDriven by rapidly changing business environments and increasingly demanding consumers, many organizations are s...

• Author(s): Colin Shaw • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Customer RelationsThis book is about building and delivering great customer experiences. Many companies neglect this, but the physical execution and em...

• Author(s): Sathit Parniangtong • Publisher: Springer • Publisher Imprint: Springer • BISAC: Customer RelationsFrom the Back CoverThis book presents strategies that put the customer at the center of an enterprise. It elaborates on the reasons fo...

• Author(s): V. Kumar • Publisher: Springer • Publisher Imprint: Springer • BISAC: Customer RelationsFrom the Back CoverThis book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we kno...

• Author(s): Andreas Muther • Publisher: Springer • Publisher Imprint: Springer • BISAC: Customer RelationsF�r viele Unternehmen ist die Reorganisation der sogenannten Front-Office-Prozesse Neuland. Worauf m�ssen Unternehmen achten, wenn sie CRM-...

• Author(s): Michael Kleinaltenkamp • Publisher: Springer • Publisher Imprint: Springer • BISAC: Customer RelationsFrom the Back CoverEnd of 2022, nearly 200,000 people indicated holding a position as a customer success manager on LinkedIn. Custo...

• Author(s): Anzhelika Antipova • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Sociology - UrbanFrom the Back CoverThis book explores the intersections of urban development, travel patterns, and health. Currently, there is...

• Author(s): Martin A. Moser • Publisher: Springer • Publisher Imprint: Springer Gabler • BISAC: Management - GeneralFrom the Back CoverThe overall goal of this book is the identification of design features and prerequisites for a CRM-system, whi...

• Author(s): David L. Cahill • Publisher: Springer • Publisher Imprint: Physica-Verlag • BISAC: Production & Operations ManagementFrom the Back CoverChallenged by increasing competition and globalization, third party logistics service provide...

• Author(s): Pekka Aula • Publisher: Springer • Publisher Imprint: Springer • BISAC: Public RelationsFrom the Back CoverThis book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the signif...

• Author(s): Mauro Cavallone • Publisher: Springer • Publisher Imprint: Springer • BISAC: Customer RelationsFrom the Back CoverThis book analyzes the evolution of marketing and the ways in which marketing actions can be rendered more effective, b...

• Author(s): Lise Aaboen • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Customer RelationsFrom the Back CoverThis book offers a novel perspective on starting-up new business ventures through examining the process by which ...

• Author(s): V. Kumar • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Customer RelationsFrom the Back Cover"Companies that want to be winners have to go beyond just making and selling more products. They need to deepen thei...

• Author(s): Tim Rowland • Publisher: Springer • Publisher Imprint: Springer • BISAC: Teaching - Subjects - MathematicsFrom the Back CoverCumulative research within a number of traditions has shown that effective teaching calls for distinctive, i...

• Author(s): H. B. Schmid • Publisher: Springer • Publisher Imprint: Springer • BISAC: Movements - PhenomenologyDass Edmund Husserl am Problem der Intersubjektivität gescheitert ist, gilt als ausgemacht - und ebenso, welche Konsequenzen daraus z...

• Author(s): Jeffrey M. Jackson • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: GeneralFrom the Back CoverThis book presents a reading of Nietzsche as a thinker of the suffered social histories of subjectivity. It suggests ...

• Author(s): Matthes Elstermann | Matthias Lederer • Publisher: Springer • Publisher Imprint: Springer • BISAC: Database Administration & ManagementThis book constitutes the refereed proceedings of the 16th International Conference on Subject...

• Author(s): A. Grear • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Human RightsAgainst the backdrop of globalization and mounting evidence of the corporate subversion of the Universal Declaration of Human Rights paradigm...

• Author(s): Emel Parlar Dal • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - Trade & TariffsFrom the Back Cover"The G20 brings together the most important global actors. The club sharpens the i...

• Author(s): Stephen Hill • Publisher: Springer • Publisher Imprint: Springer • BISAC: International Relations - GeneralThis book is based on Stephen Hill's direct experience working in the United Nations for many years as consultant and over a d...

• Author(s): G. Rozman • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - DiplomacyUpdating the papers from the 2011 Asan Conference to cover the end of 2011, this book reflects the state of analysis ...

• Author(s): P. Vysny • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - GeneralLord Runciman's mediation in Central Europe provides a sharp insight into British policy on the eve of the Second World ...

• Author(s): J. Boulden • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: International Relations - GeneralUsing nine case studies and an overview of recent changes at the institutional level, the purpose of this book is to e...