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Products
Social Networks and Their Economics: Influencing Consumer Choice
Daniel Birke
Hardcover
Current price
₹5,081
Original price
₹7,621
Original price
₹7,621
Original price
₹7,621
(-33%)
₹5,081
Current price
₹5,081
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• Author(s): Daniel Birke • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Probability & Statistics - GeneralReveals how consumer choice can be better understood and influenced using social networks analysis (SNA) Intuitively, we all ap...
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The Impact of E-Marketing on E-Buyer Behaviour
Dr. Bijal Zaveri Amin
Paperback
Current price
₹351
Original price
₹449
Original price
₹449
Original price
₹449
(-22%)
₹351
Current price
₹351
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• Author(s): Dr. Bijal Zaveri Amin • Publisher: Wiley • Publisher Imprint: WileyThe book covers all of the important aspects of online marketing, including the areas associated with buying behavior in virtual environment, online search and online...
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China's Super Consumers: What 1 Billion Customers Want and How to Sell It to Them
Savio Chan
Hardcover
Current price
₹1,528
Original price
₹2,351
Original price
₹2,351
Original price
₹2,351
(-35%)
₹1,528
Current price
₹1,528
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• Author(s): Savio Chan • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Marketing - ResearchFrom the Back CoverChina is now home to the fastest growing middle class the world has ever seen and a rapidly expanding group of wealthy and super...
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Organizational Psychology: A Scientist-Practitioner Approach
Steve M. Jex
Hardcover
Current price
₹13,878
Original price
₹15,266
Original price
₹15,266
Original price
₹15,266
(-9%)
₹13,878
Current price
₹13,878
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• Author(s): Steve M. Jex • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Education & Psychology • BISAC: Industrial & Organizational PsychologyThe foundation of organizational psychology, updated to reflect the changing workplac...
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