Search results for “[Subject: commercial]”

• Author(s): Bo Florin | Patrick Vonderau | Yvonne Zimmermann • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Advertising & PromotionAbandoning a conventional delineation of fields by medium, country, or period, this book sugge...

• Author(s): Ricardo V. Pilon • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Engineering • BISAC: Aviation - CommercialThis book is a must read for aviation managers and all stakeholders that are interested in improvi...

• Author(s): Nicolai Graakjaer • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Advertising & PromotionThe study of music in commercials is well-suited for exploring the persuasive impact that music has beyond the abi...

• Author(s): Peter Howson • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Strategic PlanningCommercial Due Diligence (CDD) is about telling the difference between superior businesses and poor businesses, which is why thi...

• Author(s): Linda Gage | Lawrie Douglas | Marie Kinsey • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Radio - GeneralA Guide to Commercial Radio Journalism (1999) covers every aspect of the profession, from journalistic practice ...

• Author(s): Michael Ball | Colin Lizieri | Bryan MacGregor • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Real Estate - GeneralThis new text provides a rigorous analysis of real estate markets. Three main sections cover: micro...

• Author(s): Thomas Russell • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: GeneralThe Lectures forming the main part of this volume were presented at the London School of Economics and Political Science and, collected, ...

• Author(s): Erik Barnouw • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Popular CultureThe television sponsor has become semi-mythical. He is remote and unseen, but omnipresent. Dramas, football games, and press conferences pause...

• Author(s): Butler • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: Television - GeneralFor over two decades, Television has served as the foremost guide to television ...

• Author(s): Alasdair Macbean • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: International - EconomicsExport promotion covers various fiscal, commercial and exchange rate measures that governments can take to ensure some neutralit...

• Author(s): Paul Dobson/K.J. Reddy • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Law and CriminologyPart of the successful Routledge-Cavendish Q&A series, which provides students with essential advice and guidan...

• Author(s): Ivan Cury • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Television - Direction & ProductionUnderstanding how commercials are made is the key to doing it right. This descriptive book is a step-by-step guide on the...

• Author(s): Martin | Carey • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Music, Theatre & Films • BISAC: Film - ScreenwritingPutting a vision on the page for creative and commercial video is harder than it seems...

• Author(s): Cecilia Hansen Löfstrand • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Sociology - GeneralThis volume examines the transformation of subjectivities following contemporary societal trends with regulatory an...

• Author(s): Maurice Ashley • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Commercial PolicyFirst Published in 1972. A reprinting of the original volume on Financial and Commercial Policy Under the Cromwellian Protector...

• Author(s): G. Jason Goddard • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Finance - GeneralReal Estate Valuation: A Subjective Approach highlights the subjective valuation components of residential and commercial rea...

• Author(s): Tietie Zhang • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Civil ProcedureArbitration is the dominant method in the world for resolving international commercial disputes. As compared with institutional arb...

• Author(s): Pawel Gmyrek • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: International Relations - GeneralThis book examines a particular type of donor behavior - known as country earmarking of contributions - which occ...

• Author(s): Tony Huzzard • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: EducationWith business schools becoming increasingly market-driven, questionable trends have emerged, such as the conflation of academic and corpo...

• Author(s): Christoph Antons • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Administrative Law & Regulatory PracticeDuring the 1980s and 1990s Asian 'developmental states' attracted much attention in political scie...

• Author(s): Michael Hviid Jacobsen • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Sociology - GeneralThis book explores death in contemporary society - or more precisely, in the 'spectacular age' - by moving beyond cla...

• Author(s): Professor Ellis Cashmore | Ellis Cashmore • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Teaching Methods & Materials - Arts & HumanitiesFirst published in 1994, this book examines the extent to which televisi...

• Author(s): Peter Hartley | Peter Chatterton • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business Communication - Meetings & PresentationsEffective communication in business and co...

• Author(s): Howard Davis • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Buildings - ResidentialThe shop/house - the building combining commercial/retail uses and dwellings - appears over many periods of history in most...

• Author(s): Paul | Virendra Kumar • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Earth-Science/Environment • BISAC: Buildings - Public, Commercial & IndustrialThis book highlights the vulnerability of healthcare ...

• Author(s): Bashayer Al-Mukhaizeem • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: MilitaryThis book highlights the right to terminate a contract, yielding invaluable insights to enable policymakers and legal practitioners to faci...

• Author(s): Andrew Baum • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Real Estate - CommercialReal Estate Investment: A Strategic Approach introduces professional and technical approache...

• Author(s): Honor Brabazon • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Commercial - International TradeNeoliberalism has been studied as a political ideology, an historical moment, an economic programme, an institutional model...

• Author(s): Pushan Kumar Dutta | Martin Ricciuti | Ismail Bogrekci • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Aviation - CommercialAirline Customer Experience: Digitalization in Passenger Services aims to show how digitalizat...

• Author(s): Galia Ofek • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: English, Irish, Scottish, WelshGalia Ofek's wide-ranging study elucidates the historical, artistic, literary, and theoretical meanings of the Victorians' preoc...

• Author(s): Etiënne A. J. A Rouwette • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Decision Making & Problem SolvingIn the knowledge economy, teams play a central role in decisions m...

• Author(s): Line Joranger • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Social PsychologyOne of the main aims of modern mental health care is to understand a person's explicit and implicit ways of thinking and acting....

• Author(s): Angela Million • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Sociology - GeneralThe Open Access version of this book, available at http: //www.taylorfrancis.com/books/e/9781003036159, has been made availab...

• Author(s): Melissa Terras • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Management ScienceThe creative industries - the place where art, business, and technology meet in economic activi...

• Author(s): James D. White • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Television & VideoThis book is about the processes of globalization, demonstrated through a comparative study of three television case histo...

• Author(s): Irving Louis Horowitz • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Media StudiesCommunicating Ideas is the first attempt to place publishing in America in its political and commercial setting. The book addresses the...