Search results for “[subject: consumer]”

• Author(s): Dinesh Kumar • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business ManagementConsumer Behaviour is a comprehensive textbook designed to meet the requirements of post graduate management students specializing in ma...

• Author(s): Sanjay Srivastava • Publisher: Oxford UP • Publisher Imprint: Oxford UP • BISAC: Sociology - UrbanWhat makes a city? Rather than a totality, a city is best understood through focusing upon different but interconnected spaces and proc...

• Author(s): S.C. Bhatia • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementRetailing is the set of business activities that adds value to the products and services sold to consumers for their personal or family use...

• Author(s): Srila Roy • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Sociology and Anthropology • BISAC: Violence in Society Women’s participation in the Maoist revolution in India and the subcontinent as a whole has become mo...

• Author(s): Paul A. Tipler • Publisher: Macmillan Learning • Publisher Imprint: WH Freeman • Subject: Physics and AstronomyAbout the Book The Sixth Edition of Physics for Scientists and Engineers offers a completely integrated text and media sol...

• Author(s): Ann Goldman Richard Hain And Stephen Liben | Richard Hain | And Stephen Liben • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Medical, Nursing and Health Sciences • BISAC: Terminal CareThe first edition of this text ...

• Author(s): Boos • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Mathematics and Statistics • BISAC: Probability & Statistics - GeneralFrom the Back Cover​This book is for students and researchers who have had a first y...

• Author(s): Maurya Wickstrom • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralPerforming Consumers is an exploration of the way in which brands insinuate themselves into the lives of ordinary people who e...

• Author(s): Alison Anderson | Kevin Meethan | R. Steven Miles • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - ResearchThe consumer ethic is ubiquitous. Everything we do, see, hear and even feel appears to be connected ...

• Author(s): Marco Pichierri • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Marketing - GeneralFrom the Back CoverThe book examines the use of nostalgia as a marketing lever that can potentially affe...

• Author(s): Emmanuel Probst • Publisher: powerHouse Books • Publisher Imprint: powerHouse Books • BISAC: Advertising & PromotionEvery year, brands spend over $560 billion (and counting) to convince us to buy their products. Yet, as consumers...

• Author(s): Christian Gunkel • Publisher: Peter Lang Gmbh, Internationaler Verlag Der W • Publisher Imprint: Peter Lang Gmbh, Internationaler Verlag Der W • BISAC: Business EthicsThis book investigates various forms of political and ethical cons...

• Author(s): Jing Wang • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Anthropology - Cultural & SocialTaking a multidisciplinary approach, this volume examines the relationship between space and the production of local popular...

• Author(s): David Mothersbaugh • Publisher: McGraw-Hill Education • Publisher Imprint: McGraw-Hill Education

• Author(s): Erdener Kaynak • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - GeneralThis resource examines marketing practices and consumer behavior in several European Union (EU) countries, plus one European Free Trade ...

• Author(s): C.L. Tyagi | Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book, Consumer Behaviour, is written in easy language and lucid style. It examines the importance of understanding consumer...

• Author(s): Hashi Kiran L. • Publisher: Self Employed • Publisher Imprint: Self Employed • BISAC: Regional & Ethnic - Soul FoodOrganic agriculture includes an integrated production management system promotes and improves agro-ecosystem healt...

• Author(s): Emily Carter • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Advertising & PromotionExperience a groundbreaking exploration of the hidden forces that drive consumer decisions. This autho...

• Author(s): Gunter Barrie • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralIn Understanding the Older Consumer, Barrie Gunter provides a detailed examination of the demographic, behavioural and psychologi...

• Author(s): Michael Schäfer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMaster's Thesis from the year 2006 in the subject Business economics - Customer Relationship Management, CRM, grade: B-, University...

• Author(s): Manohar U. Kalwani | Alvin J. Silk • Publisher: Palala Press • Publisher Imprint: Palala Press • BISAC: Probability & Statistics - GeneralThis work has been selected by scholars as being culturally important, and is part of the k...

• Author(s): Mudpuppy • Publisher: VIJ BOOKS • Publisher Imprint: VIJ BOOKS • Subject: General Books • BISAC: ConsumerFully Armed to Fight Wily Service Providers and Traders.

• Author(s): United States Congress House of Represen • Publisher: Scholar's Choice • Publisher Imprint: Scholar's Choice • BISAC: General This work has been selected by scholars as being culturally important, and is part of the knowledge base of...