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9 Brand Shaastras: Nine Strategies to Succeed in the Marketplace
Jagdeep Kapoor
Paperback
• Author(s): Jagdeep Kapoor • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThrough this revised edition, brand guru Jagdeep Kapoor further strengthens his shaastra that markets don't decline, they shift. 9 Brand...
View full detailsIt'S Only Business!
MitraMeera
Paperback
• Author(s): MitraMeera • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: International - General"With nearly two decades of economic reforms, Indian corporates are beginning to respond innovatively to ...
View full detailsInternational Trade And India
Pal Parthapratim
Paperback
• Author(s): Pal Parthapratim • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: International - Economics & TradeInternational trade has influenced our lives in more ways than we recognize. This sho...
View full detailsBusiness Organisation And Management
R.C. Bhatia/K. Natesa Priya
Paperback
• Author(s): R.C. Bhatia/K. Natesa Priya • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business Management
Business Communication
Mukerjee
Paperback
• Author(s): Mukerjee • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business ManagementThe second edition of Business Communication is specially designed to meet the requirements of postgraduate students of management. The book...
View full detailsIndian Business Case Studies Volume I
Asha Pachpande
Paperback
• Author(s): Asha Pachpande • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Business Communication - GeneralIt has been decades since many business schools outside India adopted the case study methodo...
View full detailsDictionary of Business and Management
Paperback
• Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management
The Intelligent Person's Guide to Good Governance
Biju Paul Abraham, Soma Chaudhuri, Soma Chaudhuri
Paperback
• Author(s): Biju Paul Abraham | Soma Chaudhuri | Soma Chaudhuri • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Public Affairs & AdministrationIn carrying out a lucid analysis of a fluid concept, The Intelligent Perso...
View full detailsSales Management
Pradip Mallik
Paperback
• Author(s): Pradip Mallik • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: International - MarketingSales Management is a comprehensive textbook designed to meet the requirements of management student...
View full detailsRethinking Public Accounting :
DasS.K.
Paperback
• Author(s): DasS.K. • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business ManagementThis study argues for reforms in India's accounting system, that can help set performance standards and provide reliable information to monit...
View full detailsOrganizational Behaviour
Bhattacharyya
Paperback
• Author(s): Bhattacharyya • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Industrial & Organizational PsychologyIt provides a comprehensive coverage of the fundamental concepts of the subject, wh...
View full detailsMarketing Analytics - For Strategic Decision-Making
Moutusy Maity
Paperback
• Author(s): Moutusy Maity • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management
Logistics Management :
Ganapathi And Nandi
Paperback
• Author(s): Ganapathi And Nandi • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Management - GeneralLogistics Management is a comprehensive textbook designed to meet the requirements of postgraduate ...
View full detailsCost Accounting - A Managerial Emphasis: A Managerial Emphasis
Charles T. Horngren, George Foster, Srikant Datar
Hardcover
• Author(s): Charles T. Horngren | George Foster | Srikant Datar • Publisher: Pearson • Publisher Imprint: Prent Hall • Subject: Business ManagementThis market leader continues the basic theme of all previous editions: different costs for differe...
View full detailsConsumer Behaviour
Rajneesh Krishna
Paperback
• Author(s): Rajneesh Krishna • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management
Business Research Methods
Prahlad Mishra
Paperback
• Author(s): Prahlad Mishra • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management
Business Process Management
Mathias Weske
Paperback
• Author(s): Mathias Weske • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Data Science - GeneralBusiness process management is usually treated from two different perspectives: business administr...
View full detailsAgile Engagement: How to Drive Lasting Results by Cultivating a Flexible, Responsive, and Collaborative Culture
Santiago Jaramillo, Todd Richardson
Hardcover
• Author(s): Santiago Jaramillo | Todd Richardson • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Organizational DevelopmentFrom the Back CoverNo matter your industry, company size, geographic location, or em...
View full detailsProduct Management in the Digital Era: Theory and Practice
Srinivas R. Pingali, Shankar Prakash, Jyothi R. Korem and Kiran Pedada
Paperback
• Author(s): Srinivas R. Pingali | Shankar Prakash | Jyothi R. Korem and Kiran Pedada • Publisher: Taylor & Francis • Publisher Imprint: Routledge India • Subject: Business Management
Value Creation: The Definitive Guide for Business Leaders
Gautam Mahajan
Paperback
• Author(s): Gautam Mahajan • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementIncreasing disruption, diminishing returns and demanding customers require business leaders to create more value, remain relevant and st...
View full detailsMentoring 2.0 A Practitioner's Guide to Changing Lives
Sunil Unny Guptan
Paperback
• Author(s): Sunil Unny Guptan • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementMentors are magical people. They can potentially transform ordinary folks into amazing _x005F_x0003_icons of achievement. This book...
View full detailsHow to Rule the Internet and Make Money on Every Click
Seema Gupta
Paperback
• Author(s): Seema Gupta • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementWondering what makes digital entrepreneurs tick? Want to know how to make money without leaving the comfort of your home? No matter what...
View full detailsFinancial Management: A Strategic Perspective
Nikhil Chandra Shil, Bhagaban Das
Paperback
• Author(s): Nikhil Chandra Shil | Bhagaban Das • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis book discusses the concepts of financial management by using real-life corporate strategies to help understand...
View full detailsA Modern Playbook of Digital Transformation
Amitabh Mishra, Ashish Ranjan
Paperback
• Author(s): Amitabh Mishra | Ashish Ranjan • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementIn order for successful business transformation to occur, there’s an inner transformation that must happen. The innumera...
View full detailsHuman Resource Information Systems: Basics, Applications, and Future Directions
Michael J. Kavanagh, Mohan Thite, Richard D. Johnson
Paperback
• Author(s): Michael J. Kavanagh | Mohan Thite | Richard D. Johnson • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business ManagementA practical human Resource information system (HRIS) guide with real-world probl...
View full detailsBusiness-to-Business Marketing
Ross Brennan, Louise Canning, Raymond McDowell
Paperback
• Author(s): Ross Brennan | Louise Canning | Raymond McDowell • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business ManagementThis comprehensive yet concise textbook covers both the theory and practice of busines...
View full detailsFinancial Planning: Theory and Practice
Anandi P. Sahu, Harry StarnJr, Shailendra Kumar Rai
Paperback
• Author(s): Anandi P. Sahu | Harry StarnJr | Shailendra Kumar Rai • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Investments & Securities - GeneralAn all-encompassing companion to unders...
View full detailsMahila Udyojak: Prernadaayak Yashogatha
Avinash Kirpal, Kirpal
Paperback
• Author(s): Avinash Kirpal | Kirpal • Publisher: Sage Publications • Publisher Imprint: SAGEBhasha • Subject: Business Management • BISAC: Organizational BehaviorWomentrepreneurs tells inspiring stories of women entrepreneurs in India. These sto...
View full detailsWork Study and Ergonomics
TEWARI
Hardcover
• Author(s): TEWARI • Publisher: Ane Books • Publisher Imprint: Ane Books • Subject: Business ManagementWork Study and Ergonomics [Paperback] P.C. Tewari
Winning with Employees: Leveraging Employee Experience for a Competitive Edge
D. N. Venkatesh
Paperback
• Author(s): D. N. Venkatesh • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: GeneralThis book talks about how to engage today′s rarest resource: TALENT. It reveals the secrets for not only hi...
View full detailsViolence Studies
Kalpana Kannabiran
Hardcover
• Author(s): Kalpana Kannabiran • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Violence in SocietyAbout the Book Violence is embedded in our everyday. We encounter not only its overt, raw, and brutal...
View full detailsThe Ultimate Book Of Business Thinking: Harnessing the Power of the World's Greatest Business Ideas
Des Dearlove
Paperback
• Author(s): Des Dearlove • Publisher: Wiley • Publisher Imprint: Capstone • Subject: Business Management • BISAC: Decision Making & Problem SolvingAbout the Book Thousands of brilliant business ideas are launched into the world of work every...
View full detailsThe Global Governance Of Knowledge: Patent Offices and their Clients
Peter Drahos
Paperback
• Author(s): Peter Drahos • Publisher: Cambridge UP • Publisher Imprint: Cambridge • Subject: Business Management • BISAC: Intellectual Property - PatentAbout the Book Patent offices around the world have granted millions of patents to multinatio...
View full detailsSmart Things To Know About E-Business
Michael J. Cunningham
Paperback
• Author(s): Michael J. Cunningham • Publisher: Wiley • Publisher Imprint: Capstone • Subject: Business ManagementAbout the Book Smart Things to Know About E-Business is the latest volume in a revolutionary series that offers a completely new lea...
View full detailsServices Marketing: Text and Cases
Steve Baron, Kim Harris
Paperback
• Author(s): Steve Baron | Kim Harris • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementThis text has been substantially updated to cover all the most recent developments in services marketing, such as technologi...
View full detailsSelling and Negotiation Skills: A Pragmatic Approach
Prashant Chaudhary
Paperback
• Author(s): Prashant Chaudhary • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Accounting - FinancialAn indispensable companion to every student and professional who hopes to master the art o...
View full detailsRetail Marketing in the Modern Age
Prashant Chaudhary
Paperback
• Author(s): Prashant Chaudhary • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Marketing - General What differentiates one brand from the others in the retail industry? What does brand experi...
View full detailsOrganizing Empire: Individualism, Collective Agency And India
Purnima Bose
Hardcover
• Author(s): Purnima Bose • Publisher: Zubaan • Publisher Imprint: Zubaan • Subject: Business ManagementOrganizing Empire critically examines how concepts of individualism functioned to support and resist British imperialism in India. Through rea...
View full detailsManagement And Cost Accounting
Colin Drury
Paperback
• Author(s): Colin Drury • Publisher: Cengage • Publisher Imprint: IntThomBus • Subject: Business ManagementAbout the Book Management and Cost Accounting, 6e Value Media Edition offers the student an extensive set of learning resources to help re...
View full detailsLean Evolution: Lessons from the Workplace
Nicola Bateman, Others
Hardcover
• Author(s): Nicola Bateman | Others • Publisher: Cambridge UP • Publisher Imprint: Cambridge • Subject: Business Management • BISAC: Management - GeneralAbout the Book Lean thinking is a powerful method that allows organizations to improve the p...
View full detailsIndustrial Relations and Labour Laws for Managers
Parul Gupta
Paperback
• Author(s): Parul Gupta • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Industries - GeneralA lucid and exemplary introduction to Indian labour laws and a thorough discussion on the legislati...
View full detailsIndian Business Case Studies (Vol. 6)
S B Mathur
Paperback
• Author(s): S B Mathur • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Marketing - GeneralAbout the Book It has been decades since many business schools outside India adopted the case study methodolo...
View full detailsIndian Business Case Studies (Vol. 2)
Bhagyashree Kunte
Paperback
• Author(s): Bhagyashree Kunte • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Business Communication - GeneralAbout the Book This volumes has multidisciplinary Indian case studies from different area...
View full detailsIndex Investing A Low-Cost Low-Risk Strategy to Investment Success
Abhishek Kumar
Paperback
• Author(s): Abhishek Kumar • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business ManagementWelcome to the mysterious world of equity market, which is not so mysterious after all! Most investors get it wrong when it ...
View full detailsImplementing Value At Risk
Philip Best
Hardcover
• Author(s): Philip Best • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management"Value at Risk" (VAR) is a modeling method used to determine how much money an organization is putting at risk through its trading activities. He...
View full detailsHedge Funds: Courtesans of Capitalism
Peter Temple
Hardcover
• Author(s): Peter Temple • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - FuturesThis title looks at the workings of hedge funds showing their successes and failures. Well known...
View full detailsHbr Guide To Getting The Right Work Done
Harvard Business Review
Paperback
• Author(s): Harvard Business Review • Publisher: Harvard Business Pub • Publisher Imprint: HarBusRev • Subject: Business Management • BISAC: Time ManagementAbout the Book IS YOUR WORKLOAD SLOWING YOU--AND YOUR CAREER--DOWN? Your inbox is overflo...
View full detailsHandbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth
Atul Parvatiyar, Rajendra Sisodia
Hardcover
• Author(s): Atul Parvatiyar | Rajendra Sisodia • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - GeneralAbout the Book We are in an era of massive disruptions in markets, media, ma...
View full detailsElite: High Performance Lessons And Habits From A Former Navy Seal
Hays
Hardcover
• Author(s): Hays • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: LeadershipAbout the Book Proven tools to take your team and yourself to the next level Elite: High Performance Lessons and Habits from a Forme...
View full detailsDaring To Dream: Cultivating Corporate Creativity Through Dreamwork
Anjali Hazarika
Paperback
• Author(s): Anjali Hazarika • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business ManagementWith business environments becoming increasingly complex and challenging, it has become imperative to find innovative and cr...
View full detailsCustomer First A Mindset That Spells Success in Today’s World
Jacqueline P. Mundkur, Varun Aggarwal
Paperback
• Author(s): Jacqueline P. Mundkur | Varun Aggarwal • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Management - GeneralHow often have you complained about poor customer experience at a hotel...
View full detailsCreating Economy: Enterprise, Intellectual Property, and the Valuation of Goods
Townley Barbara
Hardcover
• Author(s): Townley Barbara • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Industrial ManagementAbout the Book Creativity is at the vanguard of contemporary capitalism, valorised as a form of capita...
View full detailsCompetency Based Human Resource Management
Anindya Basu Roy, Sumati Ray
Paperback
• Author(s): Anindya Basu Roy | Sumati Ray • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Management - GeneralAn analytics-based approach to competency modelling and assessment as the pivot f...
View full detailsCases in Financial Management
Mayank Joshipura, Sachin Mathur
Paperback
• Author(s): Mayank Joshipura | Sachin Mathur • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Corporate Finance - GeneralThis book includes contemporary and industry-relevant cases of financia...
View full detailsBuzz: Harness the Principles of Influence and Create Demand
Marian Salzman, Ira Matathia, Ann O'Reilly
Hardcover
• Author(s): Marian Salzman | Ira Matathia | Ann O'Reilly • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Marketing - GeneralAbout the Book How to master the power of buzz Trendspotters and bestselling author...
View full detailsBusiness Statistics Using Excel
R. Panneerselvam
Paperback
• Author(s): R. Panneerselvam • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: StatisticsA comprehensive and engaging textbook that presents the fundamentals of statistical analysis using Excel...
View full detailsBusiness Process Management: Practical Guidlines to Successful
John Jeston
Paperback
• Author(s): John Jeston • Publisher: Taylor & Francis • Publisher Imprint: Rout India • Subject: Business ManagementThis book has helped leaders and BPM practitioners successfully implement BPM projects, enabling them to add impactful and me...
View full detailsComplexity and Leadership
Chauhan, Kiran
Paperback
• Author(s): Chauhan | Kiran • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: LeadershipThis book challenges the orthodox discourse on leadership - often expressed in heroic and individualis...
View full detailsStartup Owners Manual
Blank, Steven
Hardcover
• Author(s): Blank, Steven • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: EntrepreneurshipMore than 100,000 entrepreneurs rely on this book. The National Science Foundation pays hundreds of startup teams each year to follow the process ou...
View full detailsBloomberg By Bloomberg Revised And Updated
Bloomberg
Hardcover
• Author(s): Bloomberg • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: BusinessMichael Bloomberg rose from middle-class Medford, Massachusetts to become a pioneer of the computer age, mayor of New York, one o...
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