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Business Management

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Unleashing India on World Markets: Let's Talk Exports

Raghu Nandan

Paperback

Current price ₹569
Original price ₹875
Original price ₹875
Original price ₹875
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₹569
Current price ₹569

• Author(s): Raghu Nandan • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management

The Little Book of Big Customer Satisfaction Measurement

Subhash Chandra, Ajit Rao

Paperback

Current price ₹244
Original price ₹375
Original price ₹375
Original price ₹375
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₹244
Current price ₹244

• Author(s): Subhash Chandra | Ajit Rao • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Customer RelationsThe financial benefits accruing from improvements in customer satisfaction are so sig...

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The Essential MBA

Susan Miller

Paperback

Current price ₹469
Original price ₹625
Original price ₹625
Original price ₹625
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₹469
Current price ₹469

• Author(s): Susan Miller • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business Management

Strategic Human Resource Technologies: Keys to Managing People

B Sivarama Krishna, Jie Shen

Paperback

Current price ₹992
Original price ₹1,525
Original price ₹1,525
Original price ₹1,525
(-35%)
₹992
Current price ₹992

• Author(s): B Sivarama Krishna | Jie Shen • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Human Resources & Personnel Management

People-Centered Performance: Bringing out our best through honest conversation

Patchin, Scott

Paperback

Current price ₹753
Original price ₹966
Original price ₹966
Original price ₹966
(-22%)
₹753
Current price ₹753

• Author(s): Patchin | Scott • Publisher: MixIG • Publisher Imprint: MixIG • Subject: Business Management • BISAC: LeadershipHonest Conversations Lead to Thoughtful Actions and Improved PerformanceFor years, Scott Patchin has been equipping leade...

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Organisational Schizophrenia: Impact on Customer Service Quality

Gopal K. Gureja

Paperback

Current price ₹374
Original price ₹575
Original price ₹575
Original price ₹575
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₹374
Current price ₹374

• Author(s): Gopal K. Gureja • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Customer RelationsWatch the author talk about 'Organisational Schizophrenia: Impact on Customer Service Quality'. ...

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Mergers and Acquisitions: Text and Cases

Kevin K Boeh, Paul W Beamish

Paperback

Current price ₹732
Original price ₹975
Original price ₹975
Original price ₹975
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₹732
Current price ₹732

• Author(s): Kevin K Boeh | Paul W Beamish • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business Management

Managing in Changing Times: A Guide for the Perplexed Manager

Sid Lowe

Paperback

Current price ₹537
Original price ₹825
Original price ₹825
Original price ₹825
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₹537
Current price ₹537

• Author(s): Sid Lowe • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Management - General

Knowledge Based Marketing: The Twenty-First Century Competitive EDGE

Ian Chaston

Paperback

Current price ₹504
Original price ₹775
Original price ₹775
Original price ₹775
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₹504
Current price ₹504

• Author(s): Ian Chaston • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management

Hbr's 10 Must Reads on Building a Great Culture

Review, Harvard Business

Paperback

Current price ₹488
Original price ₹750
Original price ₹750
Original price ₹750
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₹488
Current price ₹488

• Author(s): Review, Harvard Business • Publisher: Harvard Business Pub • Publisher Imprint: Harvard Business Pub • Subject: Business Management • BISAC: EntrepreneurshipYou can change your company's culture.Organizational culture often feels lik...

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Effective Training: Systems Strategies and Practices

Blanchard, P. Nick

Paperback

Current price ₹11,212
Original price ₹17,248
Original price ₹17,248
Original price ₹17,248
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₹11,212
Current price ₹11,212

• Author(s): Blanchard | P. Nick • Publisher: Sage Publications • Publisher Imprint: Sage Publications • BISAC: Management - GeneralEffective Training emphasizes the need to combine learning and design theories for successful training programs an...

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Discover the Alchemist Within: Taking the First Step Towards Personal Growth

Rachna Nandakumar, Vishwanath P.

Paperback

Current price ₹342
Original price ₹525
Original price ₹525
Original price ₹525
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₹342
Current price ₹342

• Author(s): Rachna Nandakumar | Vishwanath P. • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Management - GeneralYou are more You are more than the roles you play in your life, more than a...

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Creating Effective Teams: A Guide for Members and Leaders

Susan A. Wheelan, Susan AWheelan

Paperback

Current price ₹394
Original price ₹525
Original price ₹525
Original price ₹525
(-25%)
₹394
Current price ₹394

• Author(s): Susan A. Wheelan | Susan AWheelan • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business Management

Corporate Champions: Excellent Companies of India

B. Karunakar

Paperback

Current price ₹569
Original price ₹875
Original price ₹875
Original price ₹875
(-35%)
₹569
Current price ₹569

• Author(s): B. Karunakar • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Business Ethics

Corporate Capers: Business NOT As Usual

Dinesh Kumar

Paperback

Current price ₹403
Original price ₹575
Original price ₹575
Original price ₹575
(-30%)
₹403
Current price ₹403

• Author(s): Dinesh Kumar • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: LeadershipCorporate Capers is an eye-opening and insightful look at the corporate world. Blending serious issues with...

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Cmo To Cro: The Revenue Takeover By The Next Generation Executive

Geller, Mike

Paperback

Current price ₹1,009
Original price ₹1,696
Original price ₹1,696
Original price ₹1,696
(-41%)
₹1,009
Current price ₹1,009

• Author(s): Geller | Mike • Publisher: MixIG-UK • Publisher Imprint: MixIG-UK • Subject: Business Management • BISAC: LeadershipAs your company's chief marketing officer, you're responsible for your organization's growth and reputation-but you d...

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Ascending the Value Spiral: From Insight to Innovation

Ramachander

Paperback

Current price ₹293
Original price ₹450
Original price ₹450
Original price ₹450
(-35%)
₹293
Current price ₹293

• Author(s): Ramachander • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business ManagementThe book introduces novel concepts and techniques to teach managers and students effective and innovative ways of marketing in I...

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Art and Science of Management in the Digital Era: Indian Spiritual Wisdom for Managing Sustainable Global Enterprise

R. P. Banerjee

Paperback

Current price ₹767
Original price ₹1,095
Original price ₹1,095
Original price ₹1,095
(-30%)
₹767
Current price ₹767

• Author(s): R. P. Banerjee • Publisher: Sage Publications • Publisher Imprint: Sage Spectrum • Subject: Business Management • BISAC: GeneralA manager needs to perform the role of a leader, a consumer, a buyer, a maker, a worker, a messenger, an ...

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Advertising Account Planning

Turnbull, Sarah

Paperback

Current price ₹5,010
Original price ₹7,157
Original price ₹7,157
Original price ₹7,157
(-30%)
₹5,010
Current price ₹5,010

• Author(s): Turnbull | Sarah • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Advertising & PromotionThis practical and comprehensive text effectively provides advertising account plann...

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Towards the Next Orbit: Corporate Odyssey

Subir Verma

Hardcover

Current price ₹582
Original price ₹895
Original price ₹895
Original price ₹895
(-35%)
₹582
Current price ₹582

• Author(s): Subir Verma • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Management - General

Rewired for Digital: The McKinsey Guide to Outcompeting with Technology

Smaje, Kate

Hardcover

Current price ₹2,847
Original price ₹4,159
Original price ₹4,159
Original price ₹4,159
(-32%)
₹2,847
Current price ₹2,847

• Author(s): Smaje | Kate • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: LeadershipIn Rewired, the world's most influential management consulting firm, McKinsey & Company, delivers a road-tested, how-to ...

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Regulation of Financial Intermediaries in Emerging Markets

Ram Mohan

Hardcover

Current price ₹543
Original price ₹775
Original price ₹775
Original price ₹775
(-30%)
₹543
Current price ₹543

• Author(s): Ram Mohan • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Banks & BankingThe regulation of financial intermediaries is a significant challenge to policy makers, particularly ...

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Organizing and Managing in the Era of Globalization

Subir Verma, Pritam Singh

Hardcover

Current price ₹647
Original price ₹995
Original price ₹995
Original price ₹995
(-35%)
₹647
Current price ₹647

• Author(s): Subir Verma | Pritam Singh • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Management - General

Legends In Marketing, Yoram (Jerry) Wind

Jagdish N. Sheth

Hardcover

Current price ₹23,400
Original price ₹36,000
Original price ₹36,000
Original price ₹36,000
(-35%)
₹23,400
Current price ₹23,400

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - GeneralThe Legends in Marketing series captures the essence of the most important contributions made ...

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Legends In Marketing, V. Kumar

Jagdish N. Sheth

Hardcover

Current price ₹29,250
Original price ₹45,000
Original price ₹45,000
Original price ₹45,000
(-35%)
₹29,250
Current price ₹29,250

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - GeneralThe Legends in Marketing series captures the essence of the most important contributions made ...

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Legends In Marketing, Shelby D. Hunt

Jagdish N. Sheth

Hardcover

Current price ₹29,250
Original price ₹45,000
Original price ₹45,000
Original price ₹45,000
(-35%)
₹29,250
Current price ₹29,250

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - General

Legends In Marketing, Philip Kotler

Jagdish N. Sheth

Hardcover

Current price ₹32,435
Original price ₹49,900
Original price ₹49,900
Original price ₹49,900
(-35%)
₹32,435
Current price ₹32,435

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - General

Legends in Marketing, Paul E. Green

Jagdish N. Sheth

Hardcover

Current price ₹17,550
Original price ₹27,000
Original price ₹27,000
Original price ₹27,000
(-35%)
₹17,550
Current price ₹17,550

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - GeneralThe Legends in Marketing series captures the essence of the most important contributions made ...

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Legends In Marketing, Naresh Malhotra

Jagdish N. Sheth

Hardcover

Current price ₹26,325
Original price ₹40,500
Original price ₹40,500
Original price ₹40,500
(-35%)
₹26,325
Current price ₹26,325

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - GeneralThe Legends in Marketing series captures the essence of the most important contributions made ...

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Legends In Marketing, Kent B. Monroe

Jagdish N. Sheth

Hardcover

Current price ₹20,475
Original price ₹31,500
Original price ₹31,500
Original price ₹31,500
(-35%)
₹20,475
Current price ₹20,475

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - General

Legends in Marketing, Gerald Zaltman

Jagdish N. Sheth

Hardcover

Current price ₹14,625
Original price ₹22,500
Original price ₹22,500
Original price ₹22,500
(-35%)
₹14,625
Current price ₹14,625

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - GeneralThe Legends in Marketing series captures the essence of the most important contributions made ...

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Legends In Marketing, George S. Day

Jagdish N. Sheth

Hardcover

Current price ₹20,475
Original price ₹31,500
Original price ₹31,500
Original price ₹31,500
(-35%)
₹20,475
Current price ₹20,475

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - GeneralThe Legends in Marketing series captures the essence of the most important contributions made ...

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Legends In Marketing, Christian Gronroos

Jagdish N. Sheth

Hardcover

Current price ₹23,400
Original price ₹36,000
Original price ₹36,000
Original price ₹36,000
(-35%)
₹23,400
Current price ₹23,400

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management

Legends In Marketing

Jagdish N. Sheth, Balaji C. Krishnan

Hardcover

Current price ₹24,700
Original price ₹38,000
Original price ₹38,000
Original price ₹38,000
(-35%)
₹24,700
Current price ₹24,700

• Author(s): Jagdish N. Sheth | Balaji C. Krishnan • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management

Legends In Consumer Behaviour, Russell W. Belk

Jagdish N. Sheth

Hardcover

Current price ₹16,250
Original price ₹25,000
Original price ₹25,000
Original price ₹25,000
(-35%)
₹16,250
Current price ₹16,250

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - ResearchThe Legends in Consumer Behavior series captures the essence of the most important contributi...

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Legends In Consumer Behaviour, Morris B. Holbrook

Jagdish N. Sheth

Hardcover

Current price ₹24,375
Original price ₹37,500
Original price ₹37,500
Original price ₹37,500
(-35%)
₹24,375
Current price ₹24,375

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - ResearchThe Legends in Consumer Behavior series captures the essence of the most important contributi...

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Legends In Consumer Behaviour, Jacob Jacoby

Jagdish N. Sheth

Hardcover

Current price ₹13,000
Original price ₹20,000
Original price ₹20,000
Original price ₹20,000
(-35%)
₹13,000
Current price ₹13,000

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - ResearchThe Legends in Consumer Behavior series captures the essence of the most important contributi...

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Legends in Consumer Behavior: C Whan Park

Jagdish N. Sheth

Hardcover

Current price ₹40,950
Original price ₹63,000
Original price ₹63,000
Original price ₹63,000
(-35%)
₹40,950
Current price ₹40,950

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Management - GeneralThe Legends in Consumer Behavior series captures the essence of the most important contributi...

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Legends In Consumer Behavior, James R. Bettman

Jagdish N. Sheth

Hardcover

Current price ₹9,750
Original price ₹15,000
Original price ₹15,000
Original price ₹15,000
(-35%)
₹9,750
Current price ₹9,750

• Author(s): Jagdish N. Sheth • Publisher: Sage Publications • Publisher Imprint: SAGE India • Subject: Business Management • BISAC: Marketing - ResearchThe Legends in Consumer Behavior series captures the essence of the most important contributi...

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Huawei: Leadership Culture and Connectivity

David De Cremer, Wu Chunbo

Hardcover

Current price ₹862
Original price ₹1,325
Original price ₹1,325
Original price ₹1,325
(-35%)
₹862
Current price ₹862

• Author(s): David De Cremer | Wu Chunbo • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Corporate & Business History - GeneralThe inspirational business story of Huawei: how to go from s...

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Experimentation Works: The Surprising Power of Business Experiments

Thomke, Stefan H.

Hardcover

Current price ₹910
Original price ₹1,399
Original price ₹1,399
Original price ₹1,399
(-35%)
₹910
Current price ₹910

• Author(s): Thomke, Stefan H. • Publisher: Harvard Business School Press • Publisher Imprint: Harvard Busi. Sch. • BISAC: Strategic PlanningDon't fly blind. See how the power of experiments works for you.When it comes to improving customer exper...

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Employees First, Customers Second: Turning Conventional Management Upside Down

Vineet Nayar

Hardcover

Current price ₹878
Original price ₹1,350
Original price ₹1,350
Original price ₹1,350
(-35%)
₹878
Current price ₹878

• Author(s): Vineet Nayar • Publisher: Harvard Business Pub • Publisher Imprint: HarBusRev • Subject: Business Management • BISAC: Management - GeneralMORE THAN 100,000 COPIES SOLD One small idea can ignite a revolution just as a single matchstic...

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Perspectives in Finance and Digital Transformations in Business

Satyajit Chakrabarti, Saikat Chakrabarti, Amit Kumar Bhandari

Hardcover

Current price ₹1,117
Original price ₹1,595
Original price ₹1,595
Original price ₹1,595
(-30%)
₹1,117
Current price ₹1,117

• Author(s): Satyajit Chakrabarti | Saikat Chakrabarti | Amit Kumar Bhandari • Publisher: Taylor & Francis • Publisher Imprint: Routledge India • Subject: Business Management

Branding and Disruptive Innovation: Owning Game-Changing Subcategories

David Aaker, Varsha Jain

Paperback

Current price ₹627
Original price ₹895
Original price ₹895
Original price ₹895
(-30%)
₹627
Current price ₹627

• Author(s): David Aaker | Varsha Jain • Publisher: Wiley • Publisher Imprint: Wiley India • Subject: Business ManagementTHE ONLY WAY TO GROW (with rare exceptions) is the disruptive innovation where “must haves” defining game-changing subcategor...

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Are You Ready For The Corner Office?: Insights from 25 Executive Coaching Experiences

Ganesh Chella

Hardcover

Current price ₹627
Original price ₹895
Original price ₹895
Original price ₹895
(-30%)
₹627
Current price ₹627

• Author(s): Ganesh Chella • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis book is a collection of 25 inspiring stories about the unique and personal developmental journeys of 25 senior leaders towards the c...

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Development and Public Finance: Essays in Honour of Raja J. Chelliah

Dinesh K. Srivastava, U. Sankar

Hardcover

Current price ₹1,047
Original price ₹1,495
Original price ₹1,495
Original price ₹1,495
(-30%)
₹1,047
Current price ₹1,047

• Author(s): Dinesh K. Srivastava | U. Sankar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementDevelopment and Public Finance is a commemorative volume on late Dr. Raja J. Chelliah, one of the foremost Public Fina...

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Total Customer Value Management: Transforming Business Thinking

Gautam Mahajan

Paperback

Current price ₹447
Original price ₹595
Original price ₹595
Original price ₹595
(-25%)
₹447
Current price ₹447

• Author(s): Gautam Mahajan • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementTotal Customer Value Management: Transforming Business Thinking, a follow-up to the author’s best-selling book Customer Value Investment...

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Troll Proof Branding in the Age of Doppelgangers

Gaurav Sood

Paperback

Current price ₹413
Original price ₹550
Original price ₹550
Original price ₹550
(-25%)
₹413
Current price ₹413

• Author(s): Gaurav Sood • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementFake news, Hacktivism, Internet trolls and Culture jamming are rampant pop culture phenomena in the age of consumerism. Clever strategies ...

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The Conscientious Manager: Nurturing Workplace Ethics and Synergies

Phani Medicharla

Paperback

₹447
Original price ₹595
Original price ₹595
Original price ₹595
(-25%)
₹447
Current price ₹447

• Author(s): Phani Medicharla • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementAt the core of innovation and growth in any organization lies a driven and motivated team player who needs to be constantly nurtured a...

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Security Analysis And Portfolio Management

Ritu Ahuja

Hardcover

Current price ₹417
Original price ₹595
Original price ₹595
Original price ₹595
(-30%)
₹417
Current price ₹417

• Author(s): Ritu Ahuja • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe present textbook that focuses on Indian Financial Market System is primarily designed for the students of management at all levels. Base...

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Managerial Economics by Arun Kumar, Rachana Sharma

Arun Kumar, Rachana Sharma

Paperback

₹131
Original price ₹175
Original price ₹175
Original price ₹175
(-25%)
₹131
Current price ₹131

• Author(s): Arun Kumar | Rachana Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementPlanned as a textbook on the subject, this book covers the syllabi presented at various Universities and Institutes in the ...

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Consumer Behaviour by C.L. Tyagi, Arun Kumar

C.L. Tyagi, Arun Kumar

Hardcover

Current price ₹277
Original price ₹395
Original price ₹395
Original price ₹395
(-30%)
₹277
Current price ₹277

• Author(s): C.L. Tyagi | Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book, Consumer Behaviour, is written in easy language and lucid style. It examines the importance of understanding consumer...

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Strategic Marketing Planning: A Step-by-Step Approach

Karel Jan Alsem

Paperback

Current price ₹4,646
Original price ₹6,637
Original price ₹6,637
Original price ₹6,637
(-30%)
₹4,646
Current price ₹4,646

• Author(s): Karel Jan Alsem • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - GeneralThis book provides a uniquely practical approach to strategic marketing planning. Combining a...

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Strategic Marketing Planning

Peter W. Reed

Paperback

Current price ₹5,763
Original price ₹11,526
Original price ₹11,526
Original price ₹11,526
(-50%)
₹5,763
Current price ₹5,763

• Author(s): Peter W. Reed • Publisher: Cengage • Publisher Imprint: Cengage • Subject: Business ManagementAbout the Book Our lives have gradually become dominated by markets. They are not only at the heart of capitalistic economies all over the ...

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Operations Strategy

David Walters

Paperback

Current price ₹413
Original price ₹550
Original price ₹550
Original price ₹550
(-25%)
₹413
Current price ₹413

• Author(s): David Walters • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementOperations Strategy by David Walters, 0230224962, 9780230224964, Palgr Mac

International Human Resource Management

Anne-Wil Harzing, Ashly H. Pinnington

Paperback

Current price ₹680
Original price ₹799
Original price ₹799
Original price ₹799
(-15%)
₹680
Current price ₹680

• Author(s): Anne-Wil Harzing | Ashly H. Pinnington • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business ManagementThe earlier editions of this bestselling textbook have guided thousands of students through thei...

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International Business: Theory and Practice

Ehud Menipaz, Amit Menipaz, Shiv S Tripathi

Paperback

Current price ₹676
Original price ₹795
Original price ₹795
Original price ₹795
(-15%)
₹676
Current price ₹676

• Author(s): Ehud Menipaz | Amit Menipaz | Shiv S Tripathi • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business ManagementInternational Business: Theory and Practice provides a broad overview of the multidimensi...

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Consumer Behaviour

Jim Blythe

Paperback

Current price ₹4,167
Original price ₹8,333
Original price ₹8,333
Original price ₹8,333
(-50%)
₹4,167
Current price ₹4,167

• Author(s): Jim Blythe • Publisher: Cengage • Publisher Imprint: Thom Learn • Subject: Business ManagementAbout the Book Consumer behaviour is the starting point for all marketing planning. This book provides the necessary insights to understand...

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What’s Your Superpower?: Ultra Special Senses and You

Anjana Sen

Paperback

Current price ₹355
Original price ₹545
Original price ₹545
Original price ₹545
(-35%)
₹355
Current price ₹355

• Author(s): Anjana Sen • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Organizational BehaviorIt's never too early or too late to uncover the superpowers that are hidden inside you. Using ...

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Troll Proof Branding in the Age of Doppelgangers

Gaurav Sood

Paperback

Current price ₹322
Original price ₹495
Original price ₹495
Original price ₹495
(-35%)
₹322
Current price ₹322

• Author(s): Gaurav Sood • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: GeneralFake news, Hacktivism, Internet trolls and Culture jamming are rampant pop culture phenomena in the age of cons...

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