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Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue

Nick Mehta

Hardcover

Current price ₹1,897
Original price ₹2,918
Original price ₹2,918
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₹1,897
Current price ₹1,897

• Author(s): Nick Mehta • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Customer RelationsYour business success is now forever linked to the success of your customers Customer Success is the groundbreaking gu...

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5S Made Easy: A Step-by-Step Guide to Implementing and Sustaining Your 5S Program

David Visco

Paperback

Current price ₹3,665
Original price ₹5,637
Original price ₹5,637
Original price ₹5,637
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₹3,665
Current price ₹3,665

• Author(s): David Visco • Publisher: Taylor & Francis • Publisher Imprint: ProductivityP • Subject: Business Management • BISAC: Industries - ManufacturingFor decades, 5S practitioners have struggled with exactly how to implement and sustain...

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A Guide To The Business Analysis Body Of

Iiba

Paperback

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₹4,525
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• Author(s): Iiba • Publisher: MixIUK • Publisher Imprint: MixIUK • Subject: Business Management • BISAC: Management SciencePortion of edition statement from p. [4] of cover.

Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline…

Jeb Blount

Hardcover

Current price ₹1,719
Original price ₹2,644
Original price ₹2,644
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₹1,719
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• Author(s): Jeb Blount • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Sales & Selling - ManagementDitch the failed sales tactics, fill your pipeline, and crush your numberFanatical Prospecting gives sal...

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Lean Product Playbook

Dan Olsen

Hardcover

Current price ₹2,094
Original price ₹3,349
Original price ₹3,349
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(-37%)
₹2,094
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• Author(s): Dan Olsen • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Production & Operations ManagementThe missing manual on how to apply Lean Startup to build products that customers love The Lean Prod...

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Data Science and Big Data Analytics: Discovering, Analyzing, Visualizing and Presenting Data

EMC Education Services

Hardcover

Current price ₹3,736
Original price ₹5,748
Original price ₹5,748
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₹3,736
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• Author(s): EMC Education Services • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Data Science - Data AnalyticsData Science and Big Data Analytics is about harnessing the power of data for new insights. The book covers the breadth of act...

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Getting Started In Chart Patterns

Thomas N. Bulkowski

Paperback

Current price ₹1,659
Original price ₹2,552
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₹1,659
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• Author(s): Thomas N. Bulkowski • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Finance - GeneralYour plain-English guide to understanding and using technical chart patterns Chart pattern analysis is not onl...

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Survey on Business Regulatory Environment for Manufacturing : State-Level Assessment

Planning Commission Of India

Paperback

Current price ₹525
Original price ₹750
Original price ₹750
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₹525
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• Author(s): Planning Commission Of India • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Development - Business DevelopmentA transparent and business-friendly regulatory environment is crucial for dr...

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Indian Advertising: Laughter & Tears by Arun Chaudhuri  (Author)

Arun Chaudhuri  (Author)

Paperback

Current price ₹517
Original price ₹795
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₹517
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• Author(s): Arun Chaudhuri (Author) • Publisher: Niyogi Books • Publisher Imprint: NiyogiBook • Subject: Business Management • BISAC: Graphic Arts - AdvertisingAdvertising is often regarded as a glamorous profession that thrives upon personalit...

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International Marketing :

Rakesh Mohan Joshi

Paperback

Current price ₹880
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₹880
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• Author(s): Rakesh Mohan Joshi • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Marketing - MultilevelInternational Marketing 2/e provides a comprehensive coverage of the fundamental concepts of the s...

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Applied Case Studies In Marketing: (With CD)

S. Shajahan

Paperback

Current price ₹487
Original price ₹649
Original price ₹649
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₹487
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• Author(s): S. Shajahan • Publisher: Ratna Sagar • Publisher Imprint: PrimusBook • Subject: Business Management • BISAC: Management - GeneralThe 2008 recession brought to the fore one of the most significant criticisms levelled at higher educati...

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Cross-Cultural Management: Practice and Research

Neelu Rohmetra, Anil Gupta

Hardcover

Current price ₹1,122
Original price ₹1,495
Original price ₹1,495
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₹1,122
Current price ₹1,122

• Author(s): Neelu Rohmetra | Anil Gupta • Publisher: Ratna Sagar • Publisher Imprint: PrimusBook • BISAC: Management - GeneralThis volume will appeal to researchers, academicians and practitioners of behaviour and culture management. It will als...

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Disciplined Entrepreneurship: 24 Steps to a Successful Startup

Aulet, Bill

Hardcover

Current price ₹2,075
Original price ₹3,191
Original price ₹3,191
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(-35%)
₹2,075
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• Author(s): Aulet | Bill • Publisher: Wiley • Publisher Imprint: John Wiley • Subject: Business Management • BISAC: Entrepreneurship24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many be...

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This is Service Design Thinking: Basics, Tools, Cases

Marc Stickdorn, Jakob Schneider

Paperback

Current price ₹2,491
Original price ₹3,831
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₹2,491
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• Author(s): Marc Stickdorn | Jakob Schneider • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business ManagementHow to design and market services to create outstanding customer experiences Service design thinking is the designing and ma...

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Trade And Globalization

Deepak Nayyar

Paperback

Current price ₹525
Original price ₹750
Original price ₹750
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₹525
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• Author(s): Deepak Nayyar • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: GlobalizationThis collection of fifteen essays by eminent economist Deepak Nayyar provides an unusual blend of theory and pol...

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Power Questions: "Build Relationships, Win New Business, and Influence Others"

Andrew Sobel

Hardcover

Current price ₹1,600
Original price ₹2,461
Original price ₹2,461
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(-35%)
₹1,600
Current price ₹1,600

• Author(s): Andrew Sobel • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Business Communication - GeneralAn arsenal of powerful questions that will transform every conversation Skillfully redefine problems. ...

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BIG SECRET FOR THE SMALL INVESTOR

Joel Greenblatt

Paperback

Current price ₹1,185
Original price ₹1,822
Original price ₹1,822
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₹1,185
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• Author(s): Joel Greenblatt • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business ManagementWhen it comes to investing in the stock market, investors have plenty of options: 1. They can do it themselves. Trillions of dollars are inve...

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Hbr'S 10 Must Reads Boxed Set

Harvard Business Review

Paperback

Current price ₹3,188
Original price ₹4,250
Original price ₹4,250
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₹3,188
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• Author(s): Harvard Business Review • Publisher: Harvard Busi. Sch. • Publisher Imprint: HarBusSch • BISAC: Management - GeneralHBR’s 10 Must Read has all in one place in a boxed set of six title collections. This book has important articles pro...

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Global Coaching

Philippe Rosinski

Paperback

Current price ₹2,006
Original price ₹2,433
Original price ₹2,433
Original price ₹2,433
(-18%)
₹2,006
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• Author(s): Philippe Rosinski • Publisher: Nicholas Brealey Publishing • Publisher Imprint: Nicholas Brealey Publishing • Subject: Business Management • BISAC: LeadershipThe need for a "master level" of coaching has never been greater in the glo...

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Little Book That Still Beats The Marke T

Joel Greenblatt

Hardcover

Current price ₹1,659
Original price ₹2,552
Original price ₹2,552
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₹1,659
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• Author(s): Joel Greenblatt • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - GeneralIn 2005, Joel Greenblatt published a book that is already considered one of the classics of f...

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Little Book Of Behavioral Investing: How Not to Be Your Own Worst Enemy

James Montier

Hardcover

Current price ₹1,444
Original price ₹2,168
Original price ₹2,168
Original price ₹2,168
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₹1,444
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• Author(s): James Montier • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - Analysis & Trading StrategiesA detailed guide to overcoming the most frequently encountered psycho...

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If You'Re Not First, You'Re Last: Sales Strategies to Dominate Your Market and Beat Your Competition

Grant Cardone

Hardcover

Current price ₹1,659
Original price ₹2,552
Original price ₹2,552
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₹1,659
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• Author(s): Grant Cardone • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Sales & Selling - GeneralDuring economic contractions, it becomes much more difficult to sell your products, maintain your custom...

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Employee Participation In Governance: A Legal and Ethical Analysis

Michael Lower

Hardcover

Current price ₹2,298
Original price ₹9,191
Original price ₹9,191
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(-75%)
₹2,298
Current price ₹2,298

• Author(s): Michael Lower • Publisher: Cambridge UP • Publisher Imprint: Cambridge • Subject: Business Management • BISAC: InternationalMichael Lower explores the relationship between Catholic social thought and the rights of the employee, encou...

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Little Book That Builds Wealth: The Knockout Formula for Finding Great Investments

Pat Dorsey

Hardcover

Current price ₹1,659
Original price ₹2,552
Original price ₹2,552
Original price ₹2,552
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₹1,659
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• Author(s): Pat Dorsey • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - GeneralIn The Little Book That Builds Wealth, author Pat Dorsey—the Director of Equity Research for leadi...

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Five Temptations Of A Ceo

Lencioni, Patrick M.

Hardcover

Current price ₹1,596
Original price ₹2,410
Original price ₹2,410
Original price ₹2,410
(-34%)
₹1,596
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• Author(s): Lencioni, Patrick M. • Publisher: Wiley • Publisher Imprint: John Wiley • BISAC: LeadershipA commemorative edition of the landmark book from Patrick Lencioni When it was published ten years ago, The Five Temptations of a CEO was like...

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A To Z Of 121 Uncoventional Management Concepts

Rakhshanda Jalil

Paperback

Current price ₹119
Original price ₹125
Original price ₹125
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₹119
Current price ₹119

• Author(s): Rakhshanda Jalil • Publisher: Niyogi Books • Publisher Imprint: NiyogiBook • Subject: Business ManagementA management book that takes the reader through the A to Z of management concepts, with lateral thinking, office politics and te...

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Adweek Copywriting Handbook

Joseph Sugarman

Paperback

Current price ₹1,663
Original price ₹2,557
Original price ₹2,557
Original price ₹2,557
(-35%)
₹1,663
Current price ₹1,663

• Author(s): Joseph Sugarman • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Advertising & PromotionGreat copy is the heart and soul of the advertising business. In this practical guide, legendary copywri...

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Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding

Wheeler, Alina

Paperback

Current price ₹3,167
Original price ₹4,883
Original price ₹4,883
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₹3,167
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• Author(s): Wheeler | Alina • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Graphic Arts - Branding & Logo DesignRevised and updated sixth edition of the best-selling guide to branding fundamentals, stra...

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Intimacy: An International Survey of the Sex Lives of People at Work

Andrew Kakabadse, Nada K. Kakabadse

Hardcover

Current price ₹2,206
Original price ₹11,030
Original price ₹11,030
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₹2,206
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• Author(s): Andrew Kakabadse | Nada K. Kakabadse • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Human Sexuality (see also Social Science - Human Sexuality)Sixty per cent of people at work admit to o...

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Death by Meeting: A Leadership Fable...about Solving the Most Painful Problem in Business

Lencioni, Patrick M.

Hardcover

Current price ₹1,600
Original price ₹2,461
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₹1,600
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• Author(s): Lencioni, Patrick M. • Publisher: Wiley • Publisher Imprint: JosseyBass • Subject: Business Management • BISAC: SkillsCasey McDaniel had never been so nervous in his life. In just ten minutes, The Meeting, as it would forever be know...

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The Naked Truth: A Working Woman's Manifesto on Business and What Really Matters

Margaret Heffernan

Hardcover

Current price ₹775
Original price ₹2,278
Original price ₹2,278
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₹775
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• Author(s): Margaret Heffernan • Publisher: Wiley • Publisher Imprint: JosseyBass • Subject: Business ManagementIn this provocative book, Margaret Heffernan, former CEO and Fast Company contributor, fuses her own experience with that of hundreds...

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Common Stocks & Uncommon Profits

Philip Fisher

Paperback

Current price ₹1,659
Original price ₹2,552
Original price ₹2,552
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₹1,659
Current price ₹1,659

• Author(s): Philip Fisher • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - GeneralProduct Description Widely respected and admired, Philip Fisher is among the most influential i...

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Bear Market Investing Strategies

Harry D. Schultz

Hardcover

Current price ₹5,164
Original price ₹7,944
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(-35%)
₹5,164
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• Author(s): Harry D. Schultz • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - GeneralHarry Schultz is listed in the Guinness Book of Records as the Worlda s Highest paid investm...

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Advanced Credit Risk Analysis: Financial Approaches and Mathematical Models to Assess, Price, and Mange Credit Risk

Didier Cossin, Hugues Pirotte

Hardcover

Current price ₹4,337
Original price ₹17,347
Original price ₹17,347
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₹4,337
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• Author(s): Didier Cossin | Hugues Pirotte • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Finance - GeneralAdvanced Credit Analysis presents the latest and most advanced modelling techniques in the theory a...

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One Up On Wall Street: How To Use What You Already Know To Make Money in the Market

Peter Lynch

Paperback

Current price ₹390
Original price ₹599
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(-35%)
₹390
Current price ₹390

• Author(s): Peter Lynch • Publisher: Simon & Schuster • Publisher Imprint: Simon & Sc • Subject: Business Management • BISAC: Personal Finance - InvestingPenned by the famous mutual-fund manager, Peter Lynch, this book elaborates the man...

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Getting Started In Technical Analysis

Jack D Schwager

Paperback

Current price ₹1,471
Original price ₹2,169
Original price ₹2,169
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(-32%)
₹1,471
Current price ₹1,471

• Author(s): Jack D Schwager • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - FuturesRevered by many, reviled by some, technical analysis is the art and science of deciphering pr...

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Ethics In Management

Chakraborty S K

Paperback

Current price ₹340
Original price ₹485
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₹340
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• Author(s): Chakraborty S K • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Management - GeneralThis book advocates the integration of western technological and managerial skills with a holistic cul...

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Development In The Management Of Human Resources: An Analytical Review

John Storey

Paperback

Current price ₹1,145
Original price ₹6,022
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₹1,145
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• Author(s): John Storey • Publisher: Wiley • Publisher Imprint: Wiley-Blac • Subject: Business Management • BISAC: Human Resources & Personnel ManagementIncluding case studies from both the private and public sectors, this comprehensive and ...

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Demand-Side Sales 101: Stop Selling and Help Your Customers Make Progress

Moesta, Bob

Hardcover

Current price ₹1,765
Original price ₹2,798
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₹1,765
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• Author(s): Moesta, Bob • Publisher: MixREPRO • Publisher Imprint: MixREPRO • Subject: Business Management • BISAC: Sales & Selling - ManagementFor a lot of us, selling feels icky. Our stomachs tighten at the thought of reciting features and...

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Logistics Real Estate: The Emergence of a new Asset Class

To Tran Quach

Paperback

Current price ₹4,532
Original price ₹6,971
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₹4,532
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• Author(s): To Tran Quach • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Investments & Securities - Real EstateThis research examines the evaluation criteria for logistics real estate and e...

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Diversity: A Key Idea for Business and Society

Ozbilgin, Mustafa F.

Paperback

Current price ₹2,948
Original price ₹4,534
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₹2,948
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• Author(s): Ozbilgin | Mustafa F. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Human Resources & Personnel ManagementDiversity: A Key Idea for Business and Society introduces an ide...

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Real Estate Analysis

Rees, David

Paperback

Current price ₹3,585
Original price ₹5,514
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₹3,585
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• Author(s): Rees | David • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Real Estate - CommercialReal Estate Analysis: A Toolkit for Property Analysts presents economic and financial model...

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Transforming Conversational AI: Exploring the Power of Large Language Models in Interactive Conversational Agents

Michael McTear

Paperback

Current price ₹3,137
Original price ₹4,826
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₹3,137
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• Author(s): Michael McTear • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Management ScienceAcquire the knowledge needed to work effectively in conversational artificial intelligence (AI) and und...

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Managing Change in Organizations

Svenningson

Paperback

Current price ₹3,505
Original price ₹5,391
Original price ₹5,391
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₹3,505
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• Author(s): Svenningson • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Organizational BehaviorManaging Change in Organizations, second edition, explores a broad range of perspectives...

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The Handbook of Climate Change Leadership in Organisations

MacKie, Doug

Paperback

Current price ₹5,348
Original price ₹5,783
Original price ₹5,783
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(-8%)
₹5,348
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• Author(s): MacKie | Doug • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Development - Sustainable DevelopmentClimate change is one of the most significant and challenging problems we fac...

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Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations

Hinson, Robert Ebo

Paperback

Current price ₹4,620
Original price ₹7,107
Original price ₹7,107
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(-35%)
₹4,620
Current price ₹4,620

• Author(s): Hinson | Robert Ebo • Publisher: Taylor & Francis • Publisher Imprint: ProductivityP • Subject: Business Management • BISAC: Industries - Hospitality, Travel & TourismHospitality and Tourism Marketing: Building Customer Drive...

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Meeting the Ethical Challenges of Leadership: Casting Light or Shadow

Johnson

Paperback

Current price ₹9,258
Original price ₹14,243
Original price ₹14,243
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(-35%)
₹9,258
Current price ₹9,258

• Author(s): Johnson • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Management - GeneralEthics is at the heart of leadership. Leaders must make every effort to make ethical decisions ...

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Cognitive Biases in Capital Market Investments: The Indian Perspective

Dr. Shiivam Shukla, Prof.Sudhir Kumar Shukla

Paperback

Current price ₹972
Original price ₹1,495
Original price ₹1,495
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(-35%)
₹972
Current price ₹972

• Author(s): Dr. Shiivam Shukla | Prof.Sudhir Kumar Shukla • Publisher: AKINT • Publisher Imprint: AKINT • Subject: Business Management"BE FEARFUL WHEN OTHERS ARE GREEDY AND BE GREEDY WHEN OTHERS ARE FEARFUL". The wrong timing of greed and fear a...

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Strategic Management: From Confrontation To Transformation

Volberda, Henk W.

Paperback

Current price ₹4,381
Original price ₹6,740
Original price ₹6,740
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(-35%)
₹4,381
Current price ₹4,381

• Author(s): Volberda | Henk W. • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Management - GeneralIn the quest for competitive advantage, navigating change can be daunting. Following...

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Trivergence: How the Cloud Is Enabling Ai Blockchain and the Internet of Things

Tapscott, Bob

Hardcover

Current price ₹1,778
Original price ₹2,735
Original price ₹2,735
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(-35%)
₹1,778
Current price ₹1,778

• Author(s): Tapscott | Bob • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Industries - Computers & Information TechnologyA Breakthrough Introduction to The Next Phase of the Digital Age In Trivergence,...

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Managing Technology from Laboratory to Marketplace: Cheating the Valley of Death

Sanford L. Moskowitz

Hardcover

Current price ₹6,274
Original price ₹9,652
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₹6,274
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• Author(s): Sanford L. Moskowitz • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Production & Operations ManagementManaging Technology from Laboratory to Marketplace outlines the process of ...

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Transformed: Becoming a Product-Driven Company

Hickman, Lea

Hardcover

Current price ₹2,015
Original price ₹3,100
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₹2,015
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• Author(s): Hickman | Lea • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Development - Business DevelopmentHelp transform your business and innovate like the world's top tech companies! In INSPIRED, produc...

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Generative AI Security: Theories and Practices

Ken Huang

Hardcover

Current price ₹9,295
Original price ₹10,844
Original price ₹10,844
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(-14%)
₹9,295
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• Author(s): Ken Huang • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Information ManagementThis book explores the revolutionary intersection of Generative AI (GenAI) and cybersecurity. It prese...

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21st Century Sports: How Technologies Will Change Sports in the Digital Age

Schmidt, Sascha L.

Hardcover

Current price ₹5,228
Original price ₹8,043
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₹5,228
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• Author(s): Schmidt | Sascha L. • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Management ScienceDiscover the exciting future of sports in the digital age with "21st Century Sports: How Technol...

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Families in Business: The Next Generation of Family Evolution

Randerson, Kathleen

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• Author(s): Randerson | Kathleen • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: GeneralThis book offers a ‘contemporary’ understanding of families in business and serves as a springboard ...

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Data Analytics for Business

Haimowitz, Ira J.

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₹3,186
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• Author(s): Haimowitz | Ira J. • Publisher: T&F • Publisher Imprint: Routledge • BISAC: Decision Making & Problem SolvingInterest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown drama...

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Strategic Corporate Crisis Management: Building an Unconquerable Organization

Monahan, Brendan

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• Author(s): Monahan | Brendan • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Decision Making & Problem SolvingPresenting an alternative to traditional models of centralized crisis man...

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Strategic Negotiation: Building Organizational Excellence

Gordon, Joshua

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₹2,628
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• Author(s): Gordon | Joshua • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: NegotiatingEmpowering organizations to thrive, this book provides a clear diagnostic framework, with specific ap...

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Inclusive and Sustainable Finance: Leadership Ethics and Culture

Shah Atul K.

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₹3,027
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• Author(s): Shah Atul K. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Finance - GeneralThis pioneering book draws upon diverse wisdom traditions and their current living business practi...

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Contemporary Issues in Luxury Brand Management

Studente, Sylvie

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₹3,345
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• Author(s): Studente | Sylvie • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - ResearchThis book provides a comprehensive overview of the key themes surrounding luxury brand man...

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