Business Management

• Author(s): Tuten • Publisher: Sage Publications • Publisher Imprint: Sage Publications • BISAC: E-Commerce - Digital MarketingThe original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, c...

• Author(s): Beverly J. DeMarr | Suzanne de Janasz • Publisher: Sage Publications • Publisher Imprint: Sage Popular Text • Subject: Economics • BISAC: NegotiatingFormerly published by Chicago Business Press, now published by Sage Negotiation and...

• Author(s): Hudson • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Industries - Hospitality, Travel & TourismThis cutting-edge and engaging student textbook, now in a second editi...

• Author(s): Graham | Anne • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Tourism, Travel Guide & Hospitality • BISAC: Aviation - GeneralFully revised and updated to consider recent developments in the industry, t...

• Author(s): Dr Wayne Martindale • Publisher: CABI • Publisher Imprint: CABI Publishing • Subject: Business Management • BISAC: Industries - Food IndustryHighlights advancement opportunities for the food manufacturing sector, including innovation...

• Author(s): Tracy Dathe • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Management - GeneralThis book provides a comprehensive overview of corporate social responsibility (CSR) and its practical...

• Author(s): Jörg Ziemann • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Data Science - GeneralThe fourth chapter specifies the detailed goals, processes, functions, artifacts, roles and tools o...

• Author(s): Jesper Falkheimer | Mats Heide • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - GeneralThis textbook provides an overview of the core concepts, theories and methods ...

• Author(s): Richard V. McCarthy • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: TelecommunicationsThe new edition of this textbook presents a practical, updated approach to predictive analytics ...

• Author(s): Cameron | Fiona • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Museum StudiesThis book critiques modern museologies and curatorial practices that have been complicit in emergi...

• Author(s): Sullivan, Luke • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Advertising & PromotionThe new edition of the book readers call the bible for advertising The sixth edition of Hey Whipple, Squ...

• Author(s): B Franks • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Business Communication - Meetings & PresentationsRevolutionize your data-driven presentations with this simple and actionable guide I...

• Author(s): Dai | Xiaodong • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business Communication - GeneralIn this expanded second edition, Dai and Chen explore the effective ways to manag...

• Author(s): Vijay Pandiarajan • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Management - GeneralThis book provides an understanding of innovation models and why they are important in the...

• Author(s): Carlson • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: EntrepreneurshipMission-driven ventures have the power to change the world and solve today’s most pressing social p...

• Author(s): Ang | Clifford S. • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Insurance - Risk Assessment & ManagementThis advanced undergraduate/graduate textbook teaches students in financ...

• Author(s): Solomon • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Marketing - GeneralWritten by marketing experts, this authoritative and comprehensive full-colour textbook made up ...

• Author(s): Gowan | Mary • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Human Resources & Personnel ManagementFormerly published by Chicago Business Press, now published by Sage ...

• Author(s): John C. Hull • Publisher: Pearson • Publisher Imprint: Pearson • Subject: Business ManagementFor courses in derivatives, options and futures, financial engineering, financial mathematics, and risk management. An Easily Understandabl...

• Author(s): Raymond Brooks • Publisher: Pearson • Publisher Imprint: Pearson • Subject: Business ManagementFor courses in financial management. Mastering the fundamental concepts of financial operations Using tools, making connections, and stu...

• Author(s): Jochen Wirtz • Publisher: Pearson • Publisher Imprint: Pearson • Subject: Business ManagementFor undergraduate courses in services marketing. As economies across the world continue to transition toward services, skills in marketing ...

• Author(s): Sasmita Rani Samanta • Publisher: Prestige Publishers • Publisher Imprint: Prestige Publishers • Subject: Business ManagementDaunting challenges of the prevailing fiercely competitive times have made it incumbent for the organization...

• Author(s): Cathy Hackl • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: E-Commerce - Online TradingJump into the metaverse to connect with consumers and explore endless opportunities Like the Internet befor...

• Author(s): George | Bill • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: LeadershipA Clarion Call to Emerging Leaders: Step Up and Lead Now! In True North: Emerging Leaders Edition, renowned leadership exp...

• Author(s): Handley | Ann • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Business WritingA hands-on field guide to consistently creating page-turning content that your audience loves. (And that delivers rea...

• Author(s): Cox | Christopher O. • Publisher: Taylor & Francis • Publisher Imprint: CRC Press • Subject: Business Management • BISAC: Project ManagementProject risk management is regarded as a necessary dimension of effective project deliver...

• Author(s): Brown | David M. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Industries - RetailingThis book traces the development of internal marketing from initial conceptualisation thr...

• Author(s): Levine | Sophia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Customer RelationsThis unique collection of contemporary international public relations (PR) case studies gives ...

• Author(s): COOK | Sophia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: ConsultingThis textbook provides students with an easy to use, proven roadmap for completing a successful consulti...

• Author(s): Rossman, John • Publisher: MixIUK • Publisher Imprint: MixIUK • Subject: Business Management • BISAC: LeadershipAn Essential Business Leadership & Strategy Book for the Digital Era There's a lot that any business leader can lear...

• Author(s): Caroline Lewko | James Parton • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Management ScienceIncreasingly, business leaders are either looking to start a new developer program at th...

• Author(s): Mogaji | Emmanuel • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Marketing - GeneralBranding is an increasingly important part of business strategy for all types of businesses, including...

• Author(s): Fugate | Mel • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Business EthicsFormerly published by Chicago Business Press, now published by Sage Using an applied and pract...

• Author(s): George | Richard • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Industries - Hospitality, Travel & TourismThis textbook explores the fundamental principles of marketing applied to to...

• Author(s): Gowan | Mary • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Human Resources & Personnel ManagementFundamentals of Human Resource Management for Competitive Advantage ...

• Author(s): Wirtz • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: E-Commerce - General (see also Computers - Electronic CommerThis textbook introduces readers to digital business from a manageme...

• Author(s): Fullerton | Sam • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Industries - EntertainmentFormerly published by Chicago Business Press, now published by Sage Sports Marke...

• Author(s): Tuff, Geoff • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Management - GeneralExplore a new and effective method for seizing opportunity in the face of uncertainty In Provoke: How Leaders Shape...

• Author(s): Harvey, Campbell R. • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: E-Commerce - General (see also Computers - Electronic CommerDuring the Global Financial Crisis in 2008, our financial infrastru...

• Author(s): Kotler, Philip • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Marketing - DirectRediscover the fundamentals of marketing from the best in the business In Marketing 5. 0, the celebrated promoter ...

• Author(s): Rouse • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: GeneralFailures are a common phenomena in civilization. Things fail and society responds, often very slowly, sometimes inappropriatel...

• Author(s): Hagstrom, Robert G. • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: MotivationalIn Warren Buffett: Inside the Ultimate Money Mind, Hagstrom breaks new ground with a deep analysis of Buffett’s ess...

• Author(s): Dunlop, Amelia • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Management - GeneralWall Street Journal bestsellerHave you ever struggled to feel worthy at work? Do you know or lead people who do?...

• Author(s): OVERLY | John • Publisher: Taylor & Francis • Publisher Imprint: Auerbach P • Subject: Business Management • BISAC: Management ScienceEven leading organizations with sophisticated IT infrastructures and teams of lawyers can find ...

• Author(s): Rin • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management

• Author(s): Robert Baldwin • Publisher: Oxford UP • Publisher Imprint: Oxford UP • BISAC: Corporate GovernanceVirtually all enterprises are regulated. Regulation is crucial not only to economic success but also to protecting consumer, worker, en...

• Author(s): Marr | Bernard • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Industries - Computers & Information Technology***BUSINESS BOOK AWARDS - FINALIST 2021***Discover how 25 powerful technology tre...

• Author(s): John M. Antle | Srabashi Ray • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Industries - AgribusinessThis book provides a non-technical, accessible primer on sustainable agricultura...

• Author(s): Phillips | Jean M. • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Human Resources & Personnel ManagementFormerly published by Chicago Business Press, now published by...

• Author(s): edmondson • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Organizational BehaviorConquer the most essential adaptation to the knowledge economy The Fearless Organization: Creating Psychological S...

• Author(s): Perez • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Workplace CultureEliminate sexual harassment, unconscious bias, ethical lapses and other HR nightmares! Companies spend millions on legal co...

• Author(s): Kunc • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Management ScienceDefines common ground at the interface of strategy and management science and unites the topics with an original approach vi...

• Author(s): Kopp, Drew • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: LanguageSpeaking Being: Werner Erhard, Martin Heidegger, and a New Possibility of Being Human is an unprecedented study of the ideas and...

• Author(s): Bradley, Chris • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Strategic PlanningBeat the odds with a bold strategy from McKinsey;Company "Every once in a while, a genuinely fresh approach to business strategy appears"—legenda...

• Author(s): Roy Subir • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Banks & BankingThree decades of being a banker afforded Samit Ghosh a ringside view of the biggest vulnerability of India’s f...

• Author(s): Grifell-Tatje • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Management - GeneralProductivity underpins business success and national well-being and thus it is crucial to understand the ...

• Author(s): Michie Blasi • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Organizational DevelopmentThe Oxford Handbook of Mutuals and Co-Owned Business investigates all types of 'member owned' organi...

• Author(s): Susanne Chishti | Janos Barberis • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Industries - Financial ServicesA front-line industry insider's look at the financial technology explosion The FINTECH Book is your primary guide ...

• Author(s): Madhavan Ramanujam | Georg Tacke • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Marketing - GeneralReview "Madhavan Ramanujam is to monetization strategy what Bob Marley is to reggae music. You must read this book." —Bill G...

• Author(s): Tho H. Nguyen | Bill Franks | James Taylor • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Decision Making & Problem SolvingAn integrated, strategic approach to higher-value analytics Leader...