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Digital Marketing Fundamentals: From Strategy to ROI
Marjolein Visser, Berend Sikkenga, Mike Berry
Paperback
• Author(s): Marjolein Visser | Berend Sikkenga | Mike Berry • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - GeneralDigital Marketing Fundamentals is the first fully-fledged tex...
View full detailsDigital Government: Managing Public Sector Reform in the Digital Era
Miriam Lips
Paperback
• Author(s): Miriam Lips • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Government & BusinessDigital Government: Managing Public Sector Reform in the Digital Era presents a public mana...
View full detailsDesigning The Best Call Center For Your Business: A Complete Guide for Location, Services, Staffing, and Outsourcing
Brendan B. Read
Paperback
• Author(s): Brendan B. Read • Publisher: Taylor & Francis • Publisher Imprint: CRC Press • Subject: Business Management • BISAC: Marketing - TelemarketingDesigning the Best Call Center for Your Business examines all key aspects of opening an...
View full detailsCreative Problem Solving for Managers
Proctor
Paperback
• Author(s): Proctor • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Decision Making & Problem SolvingStimulating and developing the creative potential of all members of an organisation...
View full detailsCreating a Successful Digital Presence: Objective, Strategies and Tactics
Gordon Fletcher, Noel Adolphus
Paperback
• Author(s): Gordon Fletcher | Noel Adolphus • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: E-Commerce - Digital MarketingIncreasingly graduates, and anyone who is entering employment, nee...
View full detailsCorporate Sustainability in the 21st Century
Rafael Sardá
Paperback
• Author(s): Rafael Sardá • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Development - Sustainable DevelopmentCorporate sustainability needs a rethink. We have entered the human-influenced...
View full detailsBusiness Model Innovation: Concepts, Analysis, and Cases
Allan Afuah
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• Author(s): Allan Afuah • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Strategic PlanningRooted in strategic management research, Business Model Innovation explores the concepts, tools, a...
View full detailsBusiness Ethics:Methods and Application
Becker
Paperback
• Author(s): Becker • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business Ethics Ethical aspects of business and the economy are of increasing concern in business practice, higher educat...
View full detailsBusiness Ethics: A Stakeholder, Governance and Risk Approach
Bob Tricker, Gretchen Tricker
Paperback
• Author(s): Bob Tricker | Gretchen Tricker • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business EthicsTraditionally, books on business ethics focus on CSR, companies' relations with th...
View full detailsBusiness Ethics
Parboteeah
Paperback
• Author(s): Parboteeah • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business EthicsA foundational text for the modern business student and an essential instructor resource, this book pr...
View full detailsBusiness Ethics by Michael Boylan
Michael Boylan
Paperback
• Author(s): Michael Boylan • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Business Management • BISAC: Business EthicsThe second edition of Business Ethics introduces readers to key ethical issues that arise within the world of bus...
View full detailsBusiness Analytics For Decision Making
Steven Orla Kimbrough, Hoong Chuin Lau
Hardcover
• Author(s): Steven Orla Kimbrough | Hoong Chuin Lau • Publisher: Taylor & Francis • Publisher Imprint: Chapman Hall • Subject: Business Management • BISAC: Management ScienceBusiness Analytics for Decision Making, the first complete text sui...
View full detailsBuild It Big: 101 Insider Secrets from Top Direct Selling Experts
Nicki Keohohou, Others
Paperback
• Author(s): Nicki Keohohou | Others • Publisher: Kaplan Business • Publisher Imprint: Kaplan Bus • Subject: Business ManagementMillions of people around the world are involved in direct selling. There are 12 million in the United States alone A...
View full detailsBig Data Analytics:A Social Network Approach
Panda
Hardcover
• Author(s): Panda • Publisher: Taylor & Francis • Publisher Imprint: CRC Press • Subject: Business Management • BISAC: StatisticsSocial networking has increased drastically in recent years, resulting in an increased amount of data being crea...
View full detailsBasic Strategy In Context: European Text and Cases
Neil Thomson, Charles Baden-Fuller
Paperback
• Author(s): Neil Thomson | Charles Baden-Fuller • Publisher: Wiley • BISAC: Strategic PlanningBasic Strategy in Context centres on real-world firms and managers by giving each chapter's cases a higher weighting in importance and explanation than...
View full detailsApplying Analytics: A Practical Introduction
Evan S. Levine
Hardcover
• Author(s): Evan S. Levine • Publisher: Taylor & Francis • Publisher Imprint: Chapman Hall • Subject: Business Management • BISAC: Operations ResearchNewcomers to quantitative analysis need practical guidance on how to analyze data in the re...
View full detailsApplied Public Relations: Cases in Stakeholder Management
Marcie Hinton
Paperback
• Author(s): Marcie Hinton • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Public RelationsWith its practical orientation and scope, Applied Public Relations is the ideal text for any publi...
View full detailsAnalytical Corporate Finance-
Corelli
Hardcover
• Author(s): Corelli • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Corporate Finance - GeneralThis book draws readers' attention to the financial aspects of daily life at a corporation by combi...
View full detailsAn Introduction To Human Resource Management
John Stredwick
Paperback
• Author(s): John Stredwick • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Management - GeneralSince its original publication in 2000, this text has been intended for students studying HRM...
View full detailsUnderstanding Human Resource Development: A Research-based Approach
Jim Stewart
Paperback
• Author(s): Jim Stewart • Publisher: Taylor & Francis • Publisher Imprint: Rout India • Subject: Business Management • BISAC: Human Resources & Personnel ManagementThis edited volume contains original chapters by some of the leading rese...
View full detailsTheory And Practice Of Change Management
John Hayes
Paperback
• Author(s): John Hayes • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementNew technology and regulations, blurred organizational boundaries, and an increasingly globalized workforce present opportunities and thre...
View full detailsThe Global Business Environment, Meeting the Challenges
Janet Morrison
Paperback
• Author(s): Janet Morrison • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementThis bestselling textbook tackles these and many other challenges head on. Combining a clear, thorough introduction to the business en...
View full detailsThe Fundamentals Of Organizational Behaviour: What Managers Need to Know
Henry L. Tosi
Paperback
• Author(s): Henry L. Tosi • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Business ManagementThis primer offers MBA and other advanced students exposure to the basic theories and concepts of organizational behavior and management. ...
View full detailsThe Entrepreneur'S Strategy Guide: Ten Keys for Achieving Marketplace Leadership and Operational Excellence
Tom Cannon
Paperback
• Author(s): Tom Cannon • Publisher: ABC-CLIO • Publisher Imprint: Greenwood/Praeger • Subject: Business Management • BISAC: EntrepreneurshipDrawing from fifty years of experience, research, and observation in entrepreneurial strategy, Tom Cannon...
View full detailsThe Concise Handbook Of Management: A Practitioner's Approach
Jonathan T. Scott
Paperback
• Author(s): Jonathan T. Scott • Publisher: The Haworth Press • Publisher Imprint: AtlHaworth • Subject: Business ManagementFocusing on the pervading belief that everything a manager does must be customer oriented, The Concise Handbook of Managem...
View full detailsThe Book On Management
Bob Kimball
Paperback
• Author(s): Bob Kimball • Publisher: The Haworth Press • Publisher Imprint: AtlHaworth • Subject: Business ManagementSpecial Features: haworthpress.com The Book on Management is a step-by-step description of what management really ... Throughout...
View full detailsStrategic Framework Of Infrastructure Financing
Rudra P. Pradhan
Hardcover
• Author(s): Rudra P. Pradhan • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business ManagementInfrastructure financing is the key to economic growth. It improves an economy's infrastructure position and supports strong...
View full detailsStrategic Corporate Social Responsibility: Towards a Sustainable Business
R.K. Mishra
Hardcover
• Author(s): R.K. Mishra • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business ManagementStrategic Corporate Social Responsibility Towards a Sustainable Business by R.K. Mishra, 9382563423, 9789382563426, Bloomsbury
Reframing Human Capital For Organizational Excellence
G.D. Sardana
Hardcover
• Author(s): G.D. Sardana • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business ManagementReframing Human Capital For Organizational Excellence by G.D. Sardana, 9382563407, 9789382563402, Bloomsbury
Project Financing
Rudra P. Pradhan
Hardcover
• Author(s): Rudra P. Pradhan • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business ManagementInfrastructure, which includes roads and transportation, water supply and sanitation, energy and telecommunication, ports an...
View full detailsOrganization: Contemporary Principles and Practice
John Child
Paperback
• Author(s): John Child • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Business ManagementThis exciting sequel to John Child′s classic text, Organization, provides a current, comprehensive guide to organizational management in today...
View full detailsMarketing Your Business
Ronald A. Nykeil
Paperback
• Author(s): Ronald A. Nykeil • Publisher: The Haworth Press • Publisher Imprint: AtlHaworth • Subject: Business Management
Marketing Management: Text and Cases
David Loudon
Paperback
• Author(s): David Loudon • Publisher: The Haworth Press • Publisher Imprint: AtlHaworth • Subject: Business Management
Managing Quality
Barrie G. Dale
Paperback
• Author(s): Barrie G. Dale • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Business ManagementThis popular and comprehensive text gives the reader an appreciation of the concepts and principles of total quality management (TQM) and ...
View full detailsManaging Generation @ Workplace: Issues and Challenges
Anu Singh Lather
Hardcover
• Author(s): Anu Singh Lather • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business Management
Managerial Economics
Ivan Png
Paperback
• Author(s): Ivan Png • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Business ManagementPresenting the essentials of managerial economics in an accessible style, this book uniquely integrates the discipline to other managerial funct...
View full detailsManagement Ethics
Norman E. Bowie
Paperback
• Author(s): Norman E. Bowie • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Business ManagementManagement Ethics is an indispensable resource and guide to the issues and debates within the ethics of management. It includes examinati...
View full detailsInternational Payments: Letters of Credit, Documentary Collections and Cyber Payments in International Transactions
Edward G. Hinkelman
Paperback
• Author(s): Edward G. Hinkelman • Publisher: World Trade Press • Publisher Imprint: Atl-WTP • Subject: Business ManagementInternational Payments Letters of Credit, Documentary Collections and Cyber Payments in International Transactions by Edwar...
View full detailsInternational Negotiating: Planning and Conducting International Commercial Negotiations
Jeffrey Edmund Curry
Paperback
• Author(s): Jeffrey Edmund Curry • Publisher: World Trade Press • Publisher Imprint: Atl-WTP • Subject: Business ManagementInternational Negotiating Planning and Conducting International Commercial Negotiations by Jeffrey Edmund Curry, 812691252...
View full detailsInternational Management: Cross-Boundary Challenges
Paul N. Gooderham
Paperback
• Author(s): Paul N. Gooderham • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Business ManagementWhat is an international business organization? What are the management challenges that students and managers meet in an international ...
View full detailsInternational Joint Ventures: How to Negotiate, Establish and Manage an International Joint Venture
Alan S. Gutterman
Paperback
• Author(s): Alan S. Gutterman • Publisher: World Trade Press • Publisher Imprint: Atl-WTP • Subject: Business Management
International Intellectual Property Rights: Protecting Your Brands, Marks, Copyrights, Patents, Designs and Related Rights Worldwide
Karla C. Shippey
Paperback
• Author(s): Karla C. Shippey • Publisher: World Trade Press • Publisher Imprint: Atl-WTP • Subject: Business Management
International Finance For Infrastructure Development
Rudra P. Pradhan
Hardcover
• Author(s): Rudra P. Pradhan • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business Management
International Business Plans: Charting a Strategy for Success in Global Commerce
Robert L. Brown
Paperback
• Author(s): Robert L. Brown • Publisher: World Trade Press • Publisher Imprint: Atl-WTP • Subject: Business Management
International Business Ethics: Combining Ethics and Profits in Global Business
Charles Mitchell
Paperback
• Author(s): Charles Mitchell • Publisher: World Trade Press • Publisher Imprint: Atl-WTP • Subject: Business Management
International Business Culture: Building Your International Business Through Cultural Awareness
Charles Mitchell
Paperback
• Author(s): Charles Mitchell • Publisher: World Trade Press • Publisher Imprint: Atl-WTP • Subject: Business Management
Inclusive Financial Infrastructure
Rudra P. Pradhan
Hardcover
• Author(s): Rudra P. Pradhan • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business Management
Handbook Of International Trade
E. Kwan Choi
Paperback
• Author(s): E. Kwan Choi • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Business ManagementThis handbook is a detailed exploration of the theories, policies, and issues stemming from the field of International Trade. Written by spe...
View full detailsGuide To Management Research Methods
Mandy van der Velde
Paperback
• Author(s): Mandy van der Velde • Publisher: Wiley • Publisher Imprint: Blackwell • Subject: Business ManagementThis text shows business students how to conduct reliable research and how to argue the soundness of their research approach. A pract...
View full detailsGlobal Strategic Management
Philippe Lasserre
Paperback
• Author(s): Philippe Lasserre • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementThis book is designed as a core textbook for those students studying courses on Global Strategy and Strategic Management. It offers...
View full detailsEssential Quantitative Methods, For Business, Management & Finance
Les Oakshott
Paperback
• Author(s): Les Oakshott • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management
Entrepreneurship: The Engine of GrowthùProcess (Vol. 2)
Andrew Zacharakis
Paperback
• Author(s): Andrew Zacharakis • Publisher: ABC-CLIO • Publisher Imprint: Greenwood/Praeger • Subject: Business ManagementEntrepreneurship--"creativity plus ambition"--is credited for technological invention and the rise of corporate empires and ...
View full detailsEntrepreneurship: The Engine of GrowthùPlace (Vol. 3)
Mark P. Rice
Paperback
• Author(s): Mark P. Rice • Publisher: ABC-CLIO • Publisher Imprint: Greenwood/Praeger • Subject: Business ManagementEntrepreneurship--"creativity plus ambition"--is credited for technological invention and the rise of corporate empires and direc...
View full detailsEntrepreneurship: The Engine of GrowthùPeople (Vol. 1)
Maria Minniti
Paperback
• Author(s): Maria Minniti • Publisher: ABC-CLIO • Publisher Imprint: Greenwood/Praeger • Subject: Business ManagementEntrepreneurship--"creativity plus ambition"--is credited for technological invention and the rise of corporate empires and dire...
View full detailsDevelopment, Trade And The Wto: A Handbook
Bernard Hoekman
Paperback
• Author(s): Bernard Hoekman • Publisher: The World Bank • Publisher Imprint: Atl-WorldB
Creating A Sustainable Business Managerial Implications And Challenges
Rajiv R. Thakur
Hardcover
• Author(s): Rajiv R. Thakur • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business Management
Corporate Social Responsibility: Readings and Cases in a Global Context
Andrew Crane
Paperback
• Author(s): Andrew Crane • Publisher: Taylor & Francis • Publisher Imprint: Rout India • Subject: Business ManagementCorporate Social Responsibility: Reading and Cases in a Global Context [Paperback] Andrew Crane; Dirk Matten and Laura J. Sp...
View full detailsCorporate Governance In Emerging Markets
R.K. Mishra
Hardcover
• Author(s): R.K. Mishra • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business ManagementCorporate Governance In Emerging Markets by R.K. Mishra, 9382563504, 9789382563501, Bloomsbury
Corporate Entrepreneurship
Paul Burns
Paperback
• Author(s): Paul Burns • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Development - Business DevelopmentThis innovative text considers the personal qualities of successful entrepreneurs and the mann...
View full detailsCapability Building For Organizational Transformation: Management Cases From Multiple Disciplines
G.D. Sardana
Hardcover
• Author(s): G.D. Sardana • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury India • Subject: Business ManagementCapability Building For Organizational Transformation Management Cases From Multiple Disciplines by G.D. Sardana, 9382563415, 97...
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