Search results for “[Subject: consumer-behavior]”

• Author(s): Dinesh Kumar • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business ManagementConsumer Behaviour is a comprehensive textbook designed to meet the requirements of post graduate management students specializing in ma...

• Author(s): Patricia Mink Rath | Stefani Bay | Richard Petrizzi • Publisher: Bloomsbury • Publisher Imprint: Fairchild • Subject: Business ManagementHow do consumers decide what to buy for their wardrobes and their homes? What drives them to cho...

• Author(s): C.L. Tyagi | Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book, Consumer Behaviour, is written in easy language and lucid style. It examines the importance of understanding consumer...

• Author(s): Malcolm Wright | Marc Vanhuele • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business Management

• Author(s): Stig O. Johannessen | Lesley Kuhn • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Organizational BehaviorThis cross-disciplinary major work provides a coherent and essenti...

• Author(s): Taillard Michael • Publisher: ELSEVIER • Publisher Imprint: Acad Pr • Subject: Business Management • BISAC: Investments & Securities - StocksMarket Insanity: A Brief Guide to Diagnosing the Madness in the Stock Market is an engag...