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Products
The importance of customer relationship management in the automotive supply industry
Michael Schäfer
Paperback
• Author(s): Michael Schäfer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMaster's Thesis from the year 2006 in the subject Business economics - Customer Relationship Management, CRM, grade: B-, University...
View full detailsStephanie Senge: Consumer Library
Stephanie Senge
Paperback
• Author(s): Stephanie Senge • Publisher: Verlag Fur Moderne Kunst • Publisher Imprint: Verlag Fur Moderne Kunst • BISAC: Individual Artists - MonographsAn artist's repository of two decades worth of source materials in the form of everyday consu...
View full detailsThe Advertising and Consumer Culture Reader
Joseph Turow, Matthew McAllister
Paperback
• Author(s): Joseph Turow | Matthew McAllister • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Media StudiesThe Advertising and Consumer Culture Reader assembles the most important writings on advertising and society. Arranged them...
View full detailsUnderstanding the Older Consumer: The Grey Market
Gunter Barrie
Paperback
• Author(s): Gunter Barrie • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralIn Understanding the Older Consumer, Barrie Gunter provides a detailed examination of the demographic, behavioural and psychologi...
View full detailsOn the Reliability and Predictive Validity of Purchase Intention Measures
Manohar U. Kalwani, Alvin J. Silk
Hardcover
• Author(s): Manohar U. Kalwani | Alvin J. Silk • Publisher: Palala Press • Publisher Imprint: Palala Press • BISAC: Probability & Statistics - GeneralThis work has been selected by scholars as being culturally important, and is part of the k...
View full detailsPurchase Decision and Online Browsing Understanding Consumer Search Process And The Impact Of Service Provider Brands
Mike Parson
Paperback
• Author(s): Mike Parson • Publisher: Vincenzo Nappi • Publisher Imprint: Vincenzo Nappi • BISAC: Decision Making & Problem SolvingOnline purchases are increasingly becoming a significant portion of total assets in most product categories.We ...
View full detailsAdvanced Consumer Psychology: Motivational Triggers
Emily Carter
Paperback
• Author(s): Emily Carter • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Advertising & PromotionExperience a groundbreaking exploration of the hidden forces that drive consumer decisions. This autho...
View full detailsBankruptcy: The Case for Relief in an Economy of Debt
Joseph Spooner
Hardcover
• Author(s): Joseph Spooner • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: CorporateA decade after the Global Financial Crisis and Great Recession, developed economies continue to struggle under e...
View full detailsConsumer Debt: Are Credit Cards Bankrupting Americans? - Scholar's Choice Edition
United States Congress House of Represen
Paperback
• Author(s): United States Congress House of Represen • Publisher: Scholar's Choice • Publisher Imprint: Scholar's Choice • BISAC: General This work has been selected by scholars as being culturally important, and is part of the knowledge base of...
View full detailsEnlightened Consumer : Fully Armed To FI
Mudpuppy
Paperback
• Author(s): Mudpuppy • Publisher: VIJ BOOKS • Publisher Imprint: VIJ BOOKS • Subject: General Books • BISAC: ConsumerFully Armed to Fight Wily Service Providers and Traders.
Framing Public Life: Perspectives on Media and Our Understanding of the Social World
Stephen D. Reese, Oscar H. Gandy Jr, August E. Grant
Paperback
• Author(s): Stephen D. Reese | Oscar H. Gandy Jr | August E. Grant • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Non-ClassifiableThis distinctive volume offers a thorough examination of the ways in which meaning comes to be shap...
View full detailsFairness in Consumer Contracts: The Case of Unfair Terms
Chris Willett
Hardcover
• Author(s): Chris Willett • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: ConsumerThis book focuses on unfair contract terms in consumer contracts, in particular the existing legislation and the proposals by the Law Commissions fo...
View full detailsNatural Gas: Consumers and Consuming Industry: A Handbook for Students of the Natural Gas Industry
Harald Osel
Paperback
• Author(s): Harald Osel • Publisher: Aurora House • Publisher Imprint: Aurora House • BISAC: Power Resources - Fossil FuelsNatural Gas: Customers and Consuming Industry is the 3rd volume in a series of textbooks - following Natural Gas: Explorat...
View full detailsCode de la consommation: Edition 2018
La Bibliotheque Juridique
Paperback
• Author(s): La Bibliotheque Juridique • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: ConsumerCode de la consommation - Edition 2018. La Bibliothèque Juridique pr...
View full detailsDigital Signals
Manish Pradhan
Paperback
• Author(s): Manish Pradhan • Publisher: Jaico Publishing House • Publisher Imprint: Jaico Publishing HouseThis book is an excellent reference from a theoretical and practical standpoint for any student of engineering pursuing the study of digita...
View full detailsConsumerism in World History: The Global Transformation of Desire
Peter N. Stearns
Hardcover
• Author(s): Peter N. Stearns • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Economics - MacroeconomicsThis second edition of Consumerism in World History draws on recent research of the consumer experience in the West and Japan, ...
View full detailsConsumer Science for Marketing
Nadia Olivero
Paperback
• Author(s): Nadia Olivero • Publisher: Bocconi University Press • Publisher Imprint: Bocconi University Press • BISAC: Consumer Behavior - GeneralConsumer Science for Marketing considers the main topics of consumer psychology from the viewpoint ...
View full detailsInfluencer Marketing: The ultimate guide on how to make use of influencer marketing for your brand
Karen Coleman
Paperback
• Author(s): Karen Coleman • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Marketing - GeneralInfluencer marketing is taking over online marketing; using this type of marketing for your brand will have a...
View full detailsMedicare's Mysteries-A Consumer's Guide: What You Need to Know to Navigate the Medicare Maze
Ronald J. Iverson
Paperback
• Author(s): Ronald J. Iverson • Publisher: Long Term Solutions Guarding Your Gold • Publisher Imprint: Long Term Solutions Guarding Your Gold • BISAC: Medicaid & MedicareThere's a reason you're thinking of buying this book. The reason may be...
View full detailsConsumer protection global economy
Rohini Pandit
Paperback
• Author(s): Rohini Pandit • Publisher: Annai Books • Publisher Imprint: Annai Books • BISAC: Consumer Behavior - GeneralAs products contain various inputs and crosses several boundaries of jurisdiction it becomes more and more difficult for regu...
View full detailsDoing Anthropology in Consumer Research
Patricia L. Sunderland, Rita M. Denny
Hardcover
• Author(s): Patricia L. Sunderland | Rita M. Denny • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - ResearchDoing Anthropology in Consumer Research is the essential guide to the theory and practice of conducting ethnogr...
View full detailsKnowledge Management/ Wissensmanagement mit Hinblick auf Informationssysteme
Verena Bartlmann
Paperback
• Author(s): Verena Bartlmann • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesProjektarbeit aus dem Jahr 2014 im Fachbereich BWL - Informationswissenschaften, Informationsmanagement, Note: 1,2, Sprache: Deu...
View full detailsEveryday Law for Consumers
Michael L. Rustad
Hardcover
• Author(s): Michael L. Rustad • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Taxation"Your toolkit for prevention, redemption, and occasionally retribution." -Ralph Nader Whenever you purchase goods or services in a personal, hou...
View full detailsAn Integrated Approach to New Food Product Development
Howard R. Moskowitz
Hardcover
• Author(s): Howard R. Moskowitz • Publisher: Taylor & Francis Inc • Publisher Imprint: CRC Press • BISAC: Food Science - GeneralNew products often fail not because they are bad products, but because they don't meet consumer expectations or a...
View full detailsConsumer Boycotts: Effecting Change Through the Marketplace and Media
Monroe Friedman
Paperback
• Author(s): Monroe Friedman • Publisher: Taylor & Francis Ltd • Publisher Imprint: Taylor & Francis Ltd • BISAC: Consumer Behavior - GeneralFirst published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
Deception In The Marketplace: The Psychology of Deceptive Persuasion and Consumer Self-Protection
David M. Boush, Marian Friestad, Peter Wright
Hardcover
• Author(s): David M. Boush | Marian Friestad | Peter Wright • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThis is the first scholarly book to fully address the topics of the psychology of deceptive per...
View full detailsHandbook of Consumer Behavior, Tourism, and the Internet
Juline E. Mills
Paperback
• Author(s): Juline E. Mills • Publisher: Taylor & Francis Inc • Publisher Imprint: Routledge • BISAC: Industries - Hospitality, Travel & TourismMake the most of your online business resources The growing acceptance and use of the Interne...
View full detailsAppetite for Convenience: How to Sell Perishable Food Direct to Consumers
Richard Gray, Marina Mayer
Hardcover
• Author(s): Richard Gray | Marina Mayer • Publisher: Bookbaby • Publisher Imprint: Bookbaby • BISAC: DirectoriesThis book seeks to inform people interested in selling perishable (frozen or refrigerated) foods via the direct-to-consumer (DTC) cha...
View full detailsDominar el Examen CLEP de Principios de Microeconomía: Conquer the CLEP Principles of Microeconomics Exam
Philip Martin McCaulay
Paperback
• Author(s): Philip Martin McCaulay • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: CLEP (College-Level Examination Program)Prepárate para superar con éxito el examen CLEP de Principios de Microeconomía ...
View full detailsABAP in the Cloud: Development and Operations with SAP Btp, ABAP Environment
Gairik Acharya, Aleksandar Debelic, Shubhangi (Deshmukh) Joshi
Hardcover
• Author(s): Gairik Acharya | Aleksandar Debelic | Shubhangi (Deshmukh) Joshi • Publisher: SAP Press • Publisher Imprint: SAP Press • BISAC: Internet - GeneralSAP BTP, ABAP environment requires specialized knowledge of language limits and develop...
View full detailsConsumed
Luna Sees
Paperback
• Author(s): Luna Sees • Publisher: Lulu.com • Publisher Imprint: Lulu.com • BISAC: Subjects & Themes - GeneralConsumed is an interpretive novel. Wordless, this will guide you on a surreal journey through your own subconscious. Peer into a re...
View full detailsEmbarrassment of Product Choices
Michel Millot
Hardcover
• Author(s): Michel Millot • Publisher: Wiley-Iste • Publisher Imprint: Wiley-Iste • BISAC: Popular CultureWhen there are too many choices, there is no choice. The choices are entangled in a maze of rather confused possibilities. They go through ...
View full detailsDisruptive Package Design
Paul Siems
Paperback
• Author(s): Paul Siems • Publisher: Bookbaby • Publisher Imprint: Bookbaby • BISAC: Marketing - GeneralPackaging is everywhere we go - in every business and household. Consumer goods fall into the most competitive, fastest-growing, look-based ma...
View full detailsJohn T. W. Mitchell, Pioneer of Consumers' Co-operation
Percy Redfern
Hardcover
• Author(s): Percy Redfern • Publisher: Wentworth Press • Publisher Imprint: Wentworth Press • BISAC: GeneralThis work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. T...
View full detailsThe Consumer Price Index: New Zealand History and Interpretation
Sharleen Forbes
Paperback
• Author(s): Sharleen Forbes • Publisher: Victoria University Press • Publisher Imprint: Victoria University Press • BISAC: Economic HistoryVery few New Zealanders have lives unaffected by the Consumers Price Index (CPI). It is used by the New Ze...
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The Digital Frontier: How Consumer Companies Can Create Massive Value Through Digital Transformation
The Digital Frontier: How Consumer Companies Can Create Massive Value Through Digital Transformation
Ajay Sohoni
Hardcover
• Author(s): Ajay Sohoni • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Strategic PlanningDiscover how to move forward with your own company’s digital transformation with this accessible new resource from a global leader in his field In ...
View full details