Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Search results for “[Subject: consumer]”

Filters

Products

The importance of customer relationship management in the automotive supply industry

Michael Schäfer

Paperback

Current price ₹5,310
Original price ₹6,187
Original price ₹6,187
Original price ₹6,187
(-14%)
₹5,310
Current price ₹5,310

• Author(s): Michael Schäfer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMaster's Thesis from the year 2006 in the subject Business economics - Customer Relationship Management, CRM, grade: B-, University...

View full details

Stephanie Senge: Consumer Library

Stephanie Senge

Paperback

Current price ₹2,695
Original price ₹3,540
Original price ₹3,540
Original price ₹3,540
(-24%)
₹2,695
Current price ₹2,695

• Author(s): Stephanie Senge • Publisher: Verlag Fur Moderne Kunst • Publisher Imprint: Verlag Fur Moderne Kunst • BISAC: Individual Artists - MonographsAn artist's repository of two decades worth of source materials in the form of everyday consu...

View full details

The Advertising and Consumer Culture Reader

Joseph Turow, Matthew McAllister

Paperback

Current price ₹4,511
Original price ₹7,517
Original price ₹7,517
Original price ₹7,517
(-40%)
₹4,511
Current price ₹4,511

• Author(s): Joseph Turow | Matthew McAllister • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Media StudiesThe Advertising and Consumer Culture Reader assembles the most important writings on advertising and society. Arranged them...

View full details

Understanding the Older Consumer: The Grey Market

Gunter Barrie

Paperback

Current price ₹3,458
Original price ₹5,763
Original price ₹5,763
Original price ₹5,763
(-40%)
₹3,458
Current price ₹3,458

• Author(s): Gunter Barrie • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralIn Understanding the Older Consumer, Barrie Gunter provides a detailed examination of the demographic, behavioural and psychologi...

View full details

On the Reliability and Predictive Validity of Purchase Intention Measures

Manohar U. Kalwani, Alvin J. Silk

Hardcover

Current price ₹2,691
Original price ₹3,030
Original price ₹3,030
Original price ₹3,030
(-11%)
₹2,691
Current price ₹2,691

• Author(s): Manohar U. Kalwani | Alvin J. Silk • Publisher: Palala Press • Publisher Imprint: Palala Press • BISAC: Probability & Statistics - GeneralThis work has been selected by scholars as being culturally important, and is part of the k...

View full details

Purchase Decision and Online Browsing Understanding Consumer Search Process And The Impact Of Service Provider Brands

Mike Parson

Paperback

₹1,044
Original price ₹1,044
Original price ₹1,044
₹1,044
Current price ₹1,044

• Author(s): Mike Parson • Publisher: Vincenzo Nappi • Publisher Imprint: Vincenzo Nappi • BISAC: Decision Making & Problem SolvingOnline purchases are increasingly becoming a significant portion of total assets in most product categories.We ...

View full details

Advanced Consumer Psychology: Motivational Triggers

Emily Carter

Paperback

Current price ₹1,825
Original price ₹2,110
Original price ₹2,110
Original price ₹2,110
(-14%)
₹1,825
Current price ₹1,825

• Author(s): Emily Carter • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Advertising & PromotionExperience a groundbreaking exploration of the hidden forces that drive consumer decisions. This autho...

View full details

Bankruptcy: The Case for Relief in an Economy of Debt

Joseph Spooner

Hardcover

₹14,421
Original price ₹14,421
Original price ₹14,421
₹14,421
Current price ₹14,421

• Author(s): Joseph Spooner • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: CorporateA decade after the Global Financial Crisis and Great Recession, developed economies continue to struggle under e...

View full details

Consumer Debt: Are Credit Cards Bankrupting Americans? - Scholar's Choice Edition

United States Congress House of Represen

Paperback

Current price ₹1,575
Original price ₹1,770
Original price ₹1,770
Original price ₹1,770
(-11%)
₹1,575
Current price ₹1,575

• Author(s): United States Congress House of Represen • Publisher: Scholar's Choice • Publisher Imprint: Scholar's Choice • BISAC: General This work has been selected by scholars as being culturally important, and is part of the knowledge base of...

View full details

Enlightened Consumer : Fully Armed To FI

Mudpuppy

Paperback

Current price ₹521
Original price ₹695
Original price ₹695
Original price ₹695
(-25%)
₹521
Current price ₹521

• Author(s): Mudpuppy • Publisher: VIJ BOOKS • Publisher Imprint: VIJ BOOKS • Subject: General Books • BISAC: ConsumerFully Armed to Fight Wily Service Providers and Traders.

Framing Public Life: Perspectives on Media and Our Understanding of the Social World

Stephen D. Reese, Oscar H. Gandy Jr, August E. Grant

Paperback

Current price ₹5,037
Original price ₹8,394
Original price ₹8,394
Original price ₹8,394
(-40%)
₹5,037
Current price ₹5,037

• Author(s): Stephen D. Reese | Oscar H. Gandy Jr | August E. Grant • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Non-ClassifiableThis distinctive volume offers a thorough examination of the ways in which meaning comes to be shap...

View full details

Fairness in Consumer Contracts: The Case of Unfair Terms

Chris Willett

Hardcover

Current price ₹11,277
Original price ₹18,795
Original price ₹18,795
Original price ₹18,795
(-40%)
₹11,277
Current price ₹11,277

• Author(s): Chris Willett • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: ConsumerThis book focuses on unfair contract terms in consumer contracts, in particular the existing legislation and the proposals by the Law Commissions fo...

View full details

Natural Gas: Consumers and Consuming Industry: A Handbook for Students of the Natural Gas Industry

Harald Osel

Paperback

Current price ₹5,543
Original price ₹6,652
Original price ₹6,652
Original price ₹6,652
(-17%)
₹5,543
Current price ₹5,543

• Author(s): Harald Osel • Publisher: Aurora House • Publisher Imprint: Aurora House • BISAC: Power Resources - Fossil FuelsNatural Gas: Customers and Consuming Industry is the 3rd volume in a series of textbooks - following Natural Gas: Explorat...

View full details

Code de la consommation: Edition 2018

La Bibliotheque Juridique

Paperback

Current price ₹2,104
Original price ₹2,291
Original price ₹2,291
Original price ₹2,291
(-8%)
₹2,104
Current price ₹2,104

• Author(s): La Bibliotheque Juridique • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: ConsumerCode de la consommation - Edition 2018. La Bibliothèque Juridique pr...

View full details

Digital Signals

Manish Pradhan

Paperback

Current price ₹263
Original price ₹375
Original price ₹375
Original price ₹375
(-30%)
₹263
Current price ₹263

• Author(s): Manish Pradhan • Publisher: Jaico Publishing House • Publisher Imprint: Jaico Publishing HouseThis book is an excellent reference from a theoretical and practical standpoint for any student of engineering pursuing the study of digita...

View full details

Consumerism in World History: The Global Transformation of Desire

Peter N. Stearns

Hardcover

₹18,810
Original price ₹18,810
Original price ₹18,810
₹18,810
Current price ₹18,810

• Author(s): Peter N. Stearns • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Economics - MacroeconomicsThis second edition of Consumerism in World History draws on recent research of the consumer experience in the West and Japan, ...

View full details

Consumer Science for Marketing

Nadia Olivero

Paperback

Current price ₹1,995
Original price ₹2,850
Original price ₹2,850
Original price ₹2,850
(-30%)
₹1,995
Current price ₹1,995

• Author(s): Nadia Olivero • Publisher: Bocconi University Press • Publisher Imprint: Bocconi University Press • BISAC: Consumer Behavior - GeneralConsumer Science for Marketing considers the main topics of consumer psychology from the viewpoint ...

View full details

Influencer Marketing: The ultimate guide on how to make use of influencer marketing for your brand

Karen Coleman

Paperback

₹1,168
Original price ₹1,168
Original price ₹1,168
₹1,168
Current price ₹1,168

• Author(s): Karen Coleman • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Marketing - GeneralInfluencer marketing is taking over online marketing; using this type of marketing for your brand will have a...

View full details

Medicare's Mysteries-A Consumer's Guide: What You Need to Know to Navigate the Medicare Maze

Ronald J. Iverson

Paperback

Current price ₹987
Original price ₹1,376
Original price ₹1,376
Original price ₹1,376
(-28%)
₹987
Current price ₹987

• Author(s): Ronald J. Iverson • Publisher: Long Term Solutions Guarding Your Gold • Publisher Imprint: Long Term Solutions Guarding Your Gold • BISAC: Medicaid & MedicareThere's a reason you're thinking of buying this book. The reason may be...

View full details

Consumer protection global economy

Rohini Pandit

Paperback

Current price ₹2,082
Original price ₹2,816
Original price ₹2,816
Original price ₹2,816
(-26%)
₹2,082
Current price ₹2,082

• Author(s): Rohini Pandit • Publisher: Annai Books • Publisher Imprint: Annai Books • BISAC: Consumer Behavior - GeneralAs products contain various inputs and crosses several boundaries of jurisdiction it becomes more and more difficult for regu...

View full details

Doing Anthropology in Consumer Research

Patricia L. Sunderland, Rita M. Denny

Hardcover

Current price ₹12,405
Original price ₹20,675
Original price ₹20,675
Original price ₹20,675
(-40%)
₹12,405
Current price ₹12,405

• Author(s): Patricia L. Sunderland | Rita M. Denny • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - ResearchDoing Anthropology in Consumer Research is the essential guide to the theory and practice of conducting ethnogr...

View full details

Knowledge Management/ Wissensmanagement mit Hinblick auf Informationssysteme

Verena Bartlmann

Paperback

Current price ₹2,317
Original price ₹2,717
Original price ₹2,717
Original price ₹2,717
(-15%)
₹2,317
Current price ₹2,317

• Author(s): Verena Bartlmann • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesProjektarbeit aus dem Jahr 2014 im Fachbereich BWL - Informationswissenschaften, Informationsmanagement, Note: 1,2, Sprache: Deu...

View full details

Everyday Law for Consumers

Michael L. Rustad

Hardcover

Current price ₹12,029
Original price ₹20,048
Original price ₹20,048
Original price ₹20,048
(-40%)
₹12,029
Current price ₹12,029

• Author(s): Michael L. Rustad • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Taxation"Your toolkit for prevention, redemption, and occasionally retribution." -Ralph Nader Whenever you purchase goods or services in a personal, hou...

View full details

An Integrated Approach to New Food Product Development

Howard R. Moskowitz

Hardcover

Current price ₹18,044
Original price ₹30,072
Original price ₹30,072
Original price ₹30,072
(-40%)
₹18,044
Current price ₹18,044

• Author(s): Howard R. Moskowitz • Publisher: Taylor & Francis Inc • Publisher Imprint: CRC Press • BISAC: Food Science - GeneralNew products often fail not because they are bad products, but because they don't meet consumer expectations or a...

View full details

Consumer Boycotts: Effecting Change Through the Marketplace and Media

Monroe Friedman

Paperback

Current price ₹3,458
Original price ₹5,763
Original price ₹5,763
Original price ₹5,763
(-40%)
₹3,458
Current price ₹3,458

• Author(s): Monroe Friedman • Publisher: Taylor & Francis Ltd • Publisher Imprint: Taylor & Francis Ltd • BISAC: Consumer Behavior - GeneralFirst published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.

Deception In The Marketplace: The Psychology of Deceptive Persuasion and Consumer Self-Protection

David M. Boush, Marian Friestad, Peter Wright

Hardcover

Current price ₹10,902
Original price ₹18,169
Original price ₹18,169
Original price ₹18,169
(-40%)
₹10,902
Current price ₹10,902

• Author(s): David M. Boush | Marian Friestad | Peter Wright • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThis is the first scholarly book to fully address the topics of the psychology of deceptive per...

View full details

Handbook of Consumer Behavior, Tourism, and the Internet

Juline E. Mills

Paperback

Current price ₹4,661
Original price ₹7,768
Original price ₹7,768
Original price ₹7,768
(-40%)
₹4,661
Current price ₹4,661

• Author(s): Juline E. Mills • Publisher: Taylor & Francis Inc • Publisher Imprint: Routledge • BISAC: Industries - Hospitality, Travel & TourismMake the most of your online business resources The growing acceptance and use of the Interne...

View full details

Appetite for Convenience: How to Sell Perishable Food Direct to Consumers

Richard Gray, Marina Mayer

Hardcover

₹4,868
Original price ₹4,868
Original price ₹4,868
₹4,868
Current price ₹4,868

• Author(s): Richard Gray | Marina Mayer • Publisher: Bookbaby • Publisher Imprint: Bookbaby • BISAC: DirectoriesThis book seeks to inform people interested in selling perishable (frozen or refrigerated) foods via the direct-to-consumer (DTC) cha...

View full details

Dominar el Examen CLEP de Principios de Microeconomía: Conquer the CLEP Principles of Microeconomics Exam

Philip Martin McCaulay

Paperback

Current price ₹1,300
Original price ₹1,425
Original price ₹1,425
Original price ₹1,425
(-9%)
₹1,300
Current price ₹1,300

• Author(s): Philip Martin McCaulay • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: CLEP (College-Level Examination Program)Prepárate para superar con éxito el examen CLEP de Principios de Microeconomía ...

View full details

ABAP in the Cloud: Development and Operations with SAP Btp, ABAP Environment

Gairik Acharya, Aleksandar Debelic, Shubhangi (Deshmukh) Joshi

Hardcover

₹7,784
Original price ₹7,784
Original price ₹7,784
₹7,784
Current price ₹7,784

• Author(s): Gairik Acharya | Aleksandar Debelic | Shubhangi (Deshmukh) Joshi • Publisher: SAP Press • Publisher Imprint: SAP Press • BISAC: Internet - GeneralSAP BTP, ABAP environment requires specialized knowledge of language limits and develop...

View full details

Consumed

Luna Sees

Paperback

Current price ₹2,433
Original price ₹2,838
Original price ₹2,838
Original price ₹2,838
(-14%)
₹2,433
Current price ₹2,433

• Author(s): Luna Sees • Publisher: Lulu.com • Publisher Imprint: Lulu.com • BISAC: Subjects & Themes - GeneralConsumed is an interpretive novel. Wordless, this will guide you on a surreal journey through your own subconscious. Peer into a re...

View full details

Embarrassment of Product Choices

Michel Millot

Hardcover

Current price ₹10,896
Original price ₹16,763
Original price ₹16,763
Original price ₹16,763
(-35%)
₹10,896
Current price ₹10,896

• Author(s): Michel Millot • Publisher: Wiley-Iste • Publisher Imprint: Wiley-Iste • BISAC: Popular CultureWhen there are too many choices, there is no choice. The choices are entangled in a maze of rather confused possibilities. They go through ...

View full details

Disruptive Package Design

Paul Siems

Paperback

₹2,860
Original price ₹2,860
Original price ₹2,860
₹2,860
Current price ₹2,860

• Author(s): Paul Siems • Publisher: Bookbaby • Publisher Imprint: Bookbaby • BISAC: Marketing - GeneralPackaging is everywhere we go - in every business and household. Consumer goods fall into the most competitive, fastest-growing, look-based ma...

View full details

John T. W. Mitchell, Pioneer of Consumers' Co-operation

Percy Redfern

Hardcover

Current price ₹2,696
Original price ₹3,030
Original price ₹3,030
Original price ₹3,030
(-11%)
₹2,696
Current price ₹2,696

• Author(s): Percy Redfern • Publisher: Wentworth Press • Publisher Imprint: Wentworth Press • BISAC: GeneralThis work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. T...

View full details

The Consumer Price Index: New Zealand History and Interpretation

Sharleen Forbes

Paperback

Current price ₹1,715
Original price ₹2,450
Original price ₹2,450
Original price ₹2,450
(-30%)
₹1,715
Current price ₹1,715

• Author(s): Sharleen Forbes • Publisher: Victoria University Press • Publisher Imprint: Victoria University Press • BISAC: Economic HistoryVery few New Zealanders have lives unaffected by the Consumers Price Index (CPI). It is used by the New Ze...

View full details

The Digital Frontier: How Consumer Companies Can Create Massive Value Through Digital Transformation

Ajay Sohoni

Hardcover

Current price ₹1,920
Original price ₹2,654
Original price ₹2,654
Original price ₹2,654
(-28%)
₹1,920
Current price ₹1,920

• Author(s): Ajay Sohoni • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Strategic PlanningDiscover how to move forward with your own company’s digital transformation with this accessible new resource from a global leader in his field In ...

View full details