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Products
Country-of-Origin-Effekte im organisationalen Kaufverhalten
Alexander Parks
Paperback
• Author(s): Alexander Parks • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2010 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Hochschule Ludwigshafen am ...
View full detailsConsumer Time Psychology
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press Media Pvt Ltd • Publisher Imprint: Notion Press Media Pvt Ltd • BISAC: Consumer Behavior - General In my this book, I shall indicate how time pressure can bring positive economy and psychology facto...
View full detailsDer Einfluss von Konsumentencharakteristika auf das Kaufverhalten: Eine kritische Analyse existierender Konsumententypologien
Helmut Fösel
Paperback
• Author(s): Helmut Fösel • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: Marketing - GeneralInhaltsangabe: Einleitung: Nach dem 2. Weltkrieg wuchs die Wirtschaft in der Bundesrepublik Deutschland progressiv. Allmählich überstieg d...
View full detailsMulticultural Perspectives in Customer Behaviour
Maria Piacentini
Paperback
• Author(s): Maria Piacentini • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchWith globalisation taking centre stage in the business world and multiculturalism affecting markets and societies, there i...
View full detailsTourism and Retail: The Psychogeography of Liminal Consumption
Charles McIntyre
Paperback
• Author(s): Charles McIntyre • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Industries - ServiceTourists are drawn to explore new environments and peoples. What better way to interact with a locality than to seek out a...
View full detailsComportement des consommateurs envers les achats en ligne de vêtements pour jeunes adultes
Alice Berthuy-Carniato
Paperback
• Author(s): Alice Berthuy-Carniato • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - GeneralL'essor d'Internet a modifi� les habitudes des consommateurs � bien des �gards. Aujourd'hui, il est poss...
View full detailsConsumer's Online Buying Behavior Before and After COVID - 19
Vanitha Esaimani
Paperback
• Author(s): Vanitha Esaimani • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Production & Operations ManagementThe COVID-19 epidemic has caused significant disruptions in the retail ...
View full detailsUnterschwellige Werbung als Priming-Instrument: Eine Untersuchung
Jens Kürschner
Paperback
• Author(s): Jens Kürschner • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2012 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: ...
View full detailsConsumer Behaviour and Economic Growth in the Modern Economy (RLE Consumer Behaviour)
Henri Baudet
Hardcover
• Author(s): Henri Baudet • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThese essays show that industrialisation and fast economic growth have changed not only the broad material environment,...
View full detailsThe Consumer Viewpoint
Mildred Maddocks Bentley
Paperback
• Author(s): Mildred Maddocks Bentley • Publisher: Anson Street Press • Publisher Imprint: Anson Street Press • BISAC: Consumer Behavior - General"The Consumer Viewpoint" by Mildred Maddocks offers a fascinating glimpse into the world of early co...
View full detailsVerbraucherverhalten gegenüber grünen Marketingprodukten
Kishore Kumar
Paperback
• Author(s): Kishore Kumar • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Production & Operations ManagementDer Umweltschutz ist eine wichtige Aufgabe in der heutigen Zeit. Die neuesten Informationen �ber d...
View full detailsHb of Culture and Consumer Behavior P
Sharon Ng
Paperback
• Author(s): Sharon Ng • Publisher: OUP Us • Publisher Imprint: OUP Us • BISAC: Industrial & Organizational PsychologyResearch on the influence of culture on consumer decision-making and consumption behavior has witnessed tremendous growth in...
View full detailsThe Psychology of Consumer Profiling in a Digital Age
Barrie Gunter
Paperback
• Author(s): Barrie Gunter • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchUnderstanding how consumers choose between different products and services is a crucial part of professional marketing. Targe...
View full detailsVerbraucherverhalten in Kaufhäusern
A. Sri Hari Prasath, S. Shajitha Banu
Paperback
• Author(s): A. Sri Hari Prasath | S. Shajitha Banu • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - General
The Modern Marketing Playbook
Kum Doreen
Hardcover
• Author(s): Kum Doreen • Publisher: World Scientific Publishing Company • Publisher Imprint: World Scientific Publishing Company • BISAC: Marketing - GeneralMARKETING HAS EVOLVED -- HAVE YOU?Today's digital-first consumers are armed with informa...
View full detailsMachine And Psychology Consumer Behavioral: Measurement Comparison
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General I wrote this book for several reasons. I want to give my opinions to let businessmen to know how to apply psychological method ...
View full detailsHandbook of Consumer Finance Research
Jing J. Xiao
Paperback
• Author(s): Jing J. Xiao • Publisher: Springer • Publisher Imprint: Springer • BISAC: Social PsychologyFrom the Back CoverDebt consolidation...pension givebacks...Social Security under siege...bankruptcies and foreclosures...Americans' financial...
View full detailsLearning Predicting Consumer Behavior Methods
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - GeneralThis book divides three parts, In first part chapter one concerns how economic environment can influence global fuel price chang...
View full detailsConsumption in Marketizing Economies
Russell W. Belk, Clifford Schultz, Guliz Ger
Hardcover
• Author(s): Russell W. Belk | Clifford Schultz | Guliz Ger • Publisher: Jai Press Inc. • Publisher Imprint: Jai Press Inc. • BISAC: Economics - MacroeconomicsThis volume focuses very sharply on emerging economies, specifically on Croatia, Poland...
View full detailsChina: The Consumer Revolution
Conghua Li, Deloitte & Touche Consulting Group
Paperback
• Author(s): Conghua Li | Deloitte & Touche Consulting Group • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Economics
Les Determinants Du Comportement d'Achat Des Consommateurs
Tezera Alemu, Lemi Waktola
Paperback
• Author(s): Tezera Alemu | Lemi Waktola • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Management - GeneralEn se concentrant sur les étudiants du campus Woliso de l'université d'Ambo et en utilisant les él...
View full detailsLearning Nowadays Consumer Behavior
Sanjay Pahuja
Paperback
• Author(s): Sanjay Pahuja • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General In this book, it divides three parts. First part explains how environment factor influences consumer behavioral change and...
View full detailsMarketing 5.0
Kotler, Philip
Hardcover
• Author(s): Kotler, Philip • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Marketing - DirectRediscover the fundamentals of marketing from the best in the business In Marketing 5. 0, the celebrated promoter ...
View full detailsDie Produktmarke aus soziologischer Perspektive - eine Studie zum Konsumentenverhalten
Kristin Hoppert
Paperback
• Author(s): Kristin Hoppert • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: Sociology - GeneralInhaltsangabe: Einleitung: In einer schier endlosen Warenwelt scheint alles möglich zu sein. Quantitative und qualitative Angebots- und...
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Qualitative Marketing Research: Understanding How Behavioral Complexities Drive Marketing Strategies
Qualitative Marketing Research: Understanding How Behavioral Complexities Drive Marketing Strategies
Rajagopal
Paperback
• Author(s): Rajagopal • Publisher: Business Expert Press • Publisher Imprint: Business Expert Press • BISAC: Marketing - ResearchThis book discusses qualitative research modeling and new approaches of qualitative data collection, interpretation ...
View full detailsConsumer Behavior Knowledge for Effective Sports and Event Marketing
Lynn R. Kahle
Hardcover
• Author(s): Lynn R. Kahle • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThe growing complexity and importance of sports and event marketing has pushed scholars and practitioners to apply sop...
View full detailsDigital Signage Am Point of Sale: Psychologische Und Verhaltensbezogene Wirkungen Unterschiedlicher Inhaltsarten
Sandra Manzinger
Paperback
• Author(s): Sandra Manzinger • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Consumer Behavior - GeneralSandra Manzinger untersucht, unter welchen Bedingungen Digital Signage (DS), die Verwendung von Flachbildschirmen ...
View full detailsSocial Change How Influences Consumer Purchase Choice
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General Our business society had developed long time from farming period to manufacturing period, then to service industry period, till...
View full detailsIntrinsisch motiviertes Streben nach sozialer Anerkennung: Eine Analyse der Ursachen und Wirkung
Christoph Geyer
Paperback
• Author(s): Christoph Geyer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralDiplomarbeit aus dem Jahr 2008 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,0, Friedrich-Schiller-Universit...
View full detailsEinflussfaktoren und Auswirkungen olfaktorischer Gestaltungsaspekte auf das Konsumentenverhalten
Stefan Stecher
Paperback
• Author(s): Stefan Stecher • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2011 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Universität Mannheim (Lehrst...
View full detailsConsumer Behaviour and Sustainable Fashion Consumption
Subramanian Senthilkannan Muthu
Hardcover
• Author(s): Subramanian Senthilkannan Muthu • Publisher: Springer • Publisher Imprint: Springer • BISAC: Textiles & PolymersFrom the Back CoverThis book analyses the importance of consumer behaviour in sustainable fashion and consumption. Co...
View full detailsThe effect of staff training practices on customer satisfaction: A case study of Pret a Manger
Ani Mtvralashvili
Paperback
• Author(s): Ani Mtvralashvili • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralThesis (M.A.) from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 2.1, Univ...
View full detailsNudging
Rhys Jones
Paperback
• Author(s): Rhys Jones • Publisher: Agenda Publishing • Publisher Imprint: Agenda Publishing • BISAC: Consumer Behavior - GeneralNudging is a controversial technique for changing people's behaviours. It burst into public consciousness in the ear...
View full detailsKäuferverhalten: Customer Insights - Customer Journey - Customer Relations
Bernhard Swoboda, Hanna Schramm-Klein
Paperback
• Author(s): Bernhard Swoboda | Hanna Schramm-Klein • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralDas Verständnis des Käuferverhaltens ("Customer Insights") steht traditionell im Zentrum aller Marke...
View full detailsConsumer Behavior in Tourism and Hospitality Research
Alain Decrop, Arch G. Woodside
Hardcover
• Author(s): Alain Decrop | Arch G. Woodside • Publisher: Emerald Publishing Limited • Publisher Imprint: Emerald Publishing Limited • BISAC: Marketing - ResearchThis portrait of contemporary tourists proposes that these travelers create consumpt...
View full detailsQualitative Consumer Research
Naresh K. Malhotra, Russell W. Belk
Hardcover
• Author(s): Naresh K. Malhotra | Russell W. Belk • Publisher: Emerald Publishing Limited • Publisher Imprint: Emerald Publishing Limited • BISAC: Marketing - ResearchIn spite of, and because of, the attention recently paid to "big data" and the ...
View full details