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100 jours pour changer ma boite!: Les KOANS de la sagesse strategique by Gambino, Louis

100 jours pour changer ma boite!: Les KOANS de la sagesse strategique

by Louis Gambino
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Book cover type: Paperback
  • ISBN13: 9781511788656
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Publication Date:
  • Pages: 112
  • Original Price: USD 15.0
  • Language: French
  • Edition: N/A
  • Item Weight: 209 grams
  • BISAC Subject(s): Small Business

Un ouvrage décapant sur l'entrepreneuriat et la stratégie d'entreprise. A lire d'urgence si vous êtes indépendant, entrepreneur, startuper, dirigeant de PME, grand patron d'industrie ou tout simplement décideur! En utilisant la méthode des KOANS chère aux maîtres ZEN, l'auteur conduit son lecteur-décideur à démarrer une réflexion interne, sur chacun des 100 sujets abordés. Vous ne verrez plus jamais votre entreprise et votre métier comme avant.

Louis GAMBINO est le fondateur et dirigeant du cabinet QUADRIUM spécialisé en Marketing et Stratégie. Diplômé de l'Ecole Supérieure de Commerce de TOULOUSE il a occupé des postes de direction commerciale dans des PME/PMI avant de fonder son cabinet. En près de 30 ans d'activité, il a conseillé et accompagné plusieurs centaines de dirigeants et cadres d'entreprises dans des secteurs d'activité très variés, en France comme à l'international. En parallèle, il intervient dans des Grandes Ecoles de Commerce et d'Ingénieurs pour enseigner la Stratégie, le Marketing et le Développement Commercial avec le souci de délivrer un message de pragmatisme et d'adaptation aux exigences du terrain. Plongé en permanence dans la réalité des StartUps, TPE, PME, PMI ou ETI, il est un fervent défenseur de l'entreprise "patrimoniale" où le dirigeant met en jeu quotidiennement son salaire et son patrimoine. A cheval entre l'univers pragmatique de la PME et l'univers plus conceptuel des grandes Ecoles, il plaide pour le rapprochement de ces deux mondes. C'est tout le sens de son ouvrage "100 jours pour changer ma boite".

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